OK Chevrolet Neon and Porcelain Advertising Sign

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In an early example of market "branding", Chevrolet dubbed the used car lot as "OK" cars. This porcelain enameled steel sign is a brilliant logo, topped with two colors of neon. The can is self contained, with the neon transformer housed inside. We even have an original paper hang tag, dated 1949, for an "OK" Chevy truck.The colors are brilliant, and the sign displays beautifully. There are a couple of minor chips in the porcelain, which have been color matched and painted in, as shown.

TITLE: OK Chevrolet Neon and Porcelain Advertising Sign
PRICE: Sold
CREATOR: Chevrolet Motor Co.
COUNTRY: American
CREATION DATE: 1940's
MATERIALS: Baked Porcelain Enamel Over Steel, Neon Glass
CONDITION: Fine Working Condition, Minor Restored Porcelain Chips
DEPTH: 6 in. (15 cm)
DIAMETER: 30.5 in. (77 cm)
DEALER LOCATION: Los Angeles, CA
NUMBER OF ITEMS: 1
REFERENCE NUMBER: U12060281201484
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DEALER SINCE 2005

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