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Théophile Alexandre Steinlen
1897 Original Poster - Les Maîtres de l'affiche Pl. 95 Lait pur de la Vingeanne

1897

About the Item

Théophile-Alexandre Steinlen's "Lait pur de la Vingeanne stérilisé" poster, created in 1897 for Les Maîtres de l'Affiche in plate number 95, is an outstanding example of the poster art of the time. Théophile-Alexandre Steinlen was a French-born Swiss artist. His poster promotes pure, sterilized milk from the Vingeanne region. The poster features a rural scene with a peaceful cow in a green meadow. It evokes the pure, healthy nature of Vingeanne milk. Steinlen uses flowing lines and soft colors to depict the scene. Shades of green and blue create a calm, refreshing atmosphere, reinforcing the idea of the purity of milk. The cow is depicted with elegant realism, reflecting Steinlen's appreciation of the beauty of nature. Vette's poster emphasizes the quality and confidence associated with the product. Steinlen succeeds in conveying a sense of freshness and authenticity, encouraging viewers to choose this Vingeanne milk for its superior quality. Les Maîtres de l'Affiche was a collection of 256 posters created by renowned artists of the time. Steinlen's poster for "Lait pur de la Vingeanne stérilisé" was featured in plate number 95 of the collection, highlighting its importance and appeal. Gastronomy - Advertising - Côte-d'Or Les Maîtres de l'affiche Pl. 95 Quillot Frères Montigny sur Vingeanne Côte d'Or Chaix
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