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"The New Woman" from Les Maitres de l'Affiche by Morrow

1897

About the Item

MORROW, ALBERT GEORGE (1863 -1927) "The New Woman" Original lithograph from "Les Maitres de L'Affiche" series Printed by Imprimerie Chaix, Paris Bearing MDL stamp lower right, c. 1897. Plate #79 Unframed Size: 11 3/8 x 15 3/4 ”The "Les Maitres de l'Affiche" series was offered as a subscription series to collectors every month for 60 months, from December 1895 through November 1900. The "Maitres de l'Affiche," were issued as separate numbered sheets, referred to as "plates". They were numbered, with the printers name "Imprimerie Chaix," in the margin at the bottom left hand corner, "PL.1" to "PL.240." In the margin at the bottom right hand corner of each, is a blind embossed stamp from a design of Cheret's. The smaller format and the fact the "Maitres" were a paid subscription series, allowed Imprimerie Chaix to use the latest state of the art printing techniques, not normally used in the large format posters due to cost. A very high quality of paper was used, where as the large format posters were printed on lesser quality newsprint, due to cost and a short expected life span. This explains why the quality of the printing, in the "Maitres de l'Affiche," usually far exceeds that of their larger counterparts. “This Satire by English playwright Sydney Grundy concerns the attempts of three society woman to explore the new trends in vogue at the end of the 19th century. The results are comic: Smoking only makes them sick; a light-hearted flirtation backfires by becoming deep love; and forays into uplifting intellectual pursuits turn hilarious. The work had a successful London run of 173 performances but closed in New York in less than two months. Whether or not Grundy himself regarded the feminist movement as a joke, he expressed society's opposition to it with eloquence and humour. For many women of the era, the way to emancipation entailed many a false and awkward step; the play and its poster serve as reminders" (Gold p.111)
  • Creation Year:
    1897
  • Dimensions:
    Height: 15.75 in (40.01 cm)Width: 11.25 in (28.58 cm)Depth: 1 in (2.54 cm)
  • More Editions & Sizes:
    Unknown edition sizePrice: $450
  • Medium:
  • Movement & Style:
  • Period:
  • Framing:
    Framing Options Available
  • Condition:
    This piece is not currently framed, but can be framed as shown above for an edition charge.
  • Gallery Location:
    Hinsdale, IL
  • Reference Number:
    Seller: 1686?1stDibs: LU138429026962
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