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Don S. Shoemaker

American, 1919-1990

If it weren’t for his honeymoon, American furniture designer Don S. Shoemaker might not have played any role in Mexican modernism of the mid-20th century.

Born in Nebraska in 1919, Shoemaker studied at the School of the Art Institute of Chicago during the 1930s. In the 1940s he got married, and he and his wife, Barbara, ventured to Mexico for their honeymoon. Enamored with the country, Shoemaker decided that Mexico should become the newlyweds' permanent home. They settled in a town called Santa Maria de Guido in Michoacán, where Shoemaker spent his days painting and growing rare plants.

Through horticulture, Shoemaker became inspired by Mexico’s tropical woods, such as cocobolo, a Mexican rosewood, and he decided to delve into furniture design. In the late 1950s, he started a small factory, producing hand-carved desks, armchairs, dining room tables, decorative boxes and bowls, and serveware. The popularity of Shoemaker’s furnishings grew throughout Mexico, and his small factory became the Señal S.A. company, employing more than 100 skilled artisans and carpenters.

Shoemaker’s handcrafted designs were essentially a mid-century modern interpretation of traditional Mexican household furnishings, and like Clara Porset — an unsung Cuban-born activist, writer and designer who drew on Mexican craft traditions in her concepts for furniture — he found inspiration from his adopted country. These influences can be seen in iconic Shoemaker originals like the Sling collection of seating, the Suspension stool and several of his table designs.

Shoemaker's furniture was exhibited in showrooms in several major Mexican cities and across the U.S., including Houston, Chicago, and Los Angeles. (And mid-century modernist ideas that traveled between Mexico and California didn’t make one-way trips — they bounced back and forth.)

After Shoemaker died in 1990, his son George took over Señal S.A. The company closed after George’s death in the early 2000s.

Shoemaker’s Mexican modern furnishings continue to be coveted by avid furniture collectors around the world. From 2016 to 2017, the Museum of Modern Art in Mexico City dedicated a retrospective exhibition to honoring his work.

On 1stDibs, discover a range of vintage Don S. Shoemaker desks, seating, decorative objects and serveware.

Average Sold Price
$1,474
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Materials
Related Creators
Mexican Modern, Rectangular coffee table, 1960's Don S. Shoemaker
By Don S. Shoemaker
Located in Uccle, BE
Label: Señal S.A.Hecho en Mexico. Cocobolo wood and black leather mid-century modern coffee table from the sixties. The leather has a beautiful sensual feel and is in excellent cond...
Category

20th Century Mexican Mid-Century Modern Don S. Shoemaker

Materials

Leather, Cocobolo

Mexican Modern Leather and cocobolo Magazine rack, Don S. Shoemaker, 1960's
By Don S. Shoemaker
Located in Uccle, BE
Label: Señal S.A.Hecho en Mexico. Cocobolo wood and black leather mid-century modern magazine rack from the sixties. The leather has a beautiful sensual feel and is in excellent con...
Category

Mid-20th Century Mexican Mid-Century Modern Don S. Shoemaker

Materials

Leather, Cocobolo

Mexican Modern, Don S Shoemaker, Sling Swinger chair with footstool, 1960's
By Don S. Shoemaker
Located in Uccle, BE
Iconic Don S. Shoemaker Sling Swinger chair with footrest. Made from cocobolo (Mexican rosewood) and black leather in the 1960s. The biomorphic lines of the exotic rosewood create an...
Category

Mid-20th Century Mexican Mid-Century Modern Don S. Shoemaker

Materials

Leather, Cocobolo

Don Shoemaker Decorative Tray for Señal
By Don S. Shoemaker, Senal
Located in Los Angeles, CA
Serving tray by Don Shoemaker for Senal of Mexico. The tray has a dark rosewood frame with integrated handles at either end, and the tray surface is inlaid with precious wood veneer ...
Category

1960s Mexican Mid-Century Modern Vintage Don S. Shoemaker

Materials

Rosewood

Mid-Century Mexican Modern Don Shoemaker Senal SA Sling Swinger Chairs Set of 4
By Senal, Don S. Shoemaker
Located in Forney, TX
A magnificent set of four rare original Mid-Century Modern Mexican bocote wood and black leather "Swingers" by legendary designer Don S. Shoemaker (1919-1990) This iconic Modernist ...
Category

Mid-20th Century Mexican Mid-Century Modern Don S. Shoemaker

Materials

Leather, Wood

Don Shoemaker Geometric Marquetry Decorative Tray for Señal
By Don S. Shoemaker, Senal
Located in Los Angeles, CA
A rosewood serving tray by Don Shoemaker for his company Señal in the 1960s. The surface of the tray has a repeating geometric linear marquetry pattern in a gradient of local Mexican...
Category

Mid-20th Century Mexican Mid-Century Modern Don S. Shoemaker

Materials

Rosewood

Don Shoemaker Serving Tray
By Don S. Shoemaker, Senal
Located in San Pedro Garza Garcia, Nuevo Leon
Born in Nebraska, Don S. Shoemaker studied painting at The Fine Arts Institution of Chicago. In the late 1940s, he moved to Mexico with his family and settled in Santa Maria de Guido...
Category

Mid-20th Century Mexican Mid-Century Modern Don S. Shoemaker

Materials

Wood

Don Shoemaker Serving Tray
Don Shoemaker Serving Tray
H 1.19 in W 14.97 in D 9.06 in
Don Shoemaker Bookends for Señal
By Don S. Shoemaker, Senal
Located in San Pedro Garza Garcia, Nuevo Leon
Born in Nebraska, Don S. Shoemaker studied painting at The Fine Arts Institution of Chicago. In the late 1940s, he moved to Mexico with his family and settled in Santa Maria de Guido...
Category

1960s Mexican Mid-Century Modern Vintage Don S. Shoemaker

Materials

Hardwood

Don Shoemaker Bookends for Señal
Don Shoemaker Bookends for Señal
H 4.73 in W 6.5 in D 5.12 in
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Don S. Shoemaker furniture for sale on 1stDibs.

Don S. Shoemaker furniture are available for sale on 1stDibs. These distinctive items are frequently made of wood and are designed with extraordinary care. There are many options to choose from in our collection of Don S. Shoemaker furniture, although brown editions of this piece are particularly popular. If you’re looking for additional options, many customers also consider furniture by Senal, Michael van Beuren, and Pedro Ramirez Vazquez. Prices for Don S. Shoemaker furniture can differ depending upon size, time period and other attributes — on 1stDibs, these items begin at $750 and can go as high as $1,200, while a piece like these, on average, fetch $750.

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