David Yarrow
Ferrari
2023

About the Item

Ferrari Amboy, California - 2023 Edition Size: 12 + 3 APs Available sizes: 52 X 54 inches 71 X 74 inches All prints are on 315gsm Hahnemühle Photo Rag Baryta Paper and varnished after processing to give both endurance and sheen. Each is signed, dated and numbered on the front. Price includes David Yarrow's custom black ash frame, white archival matting and protective UV acrylic. “In the 1950s, the Californian Dream made Route 66 the most famous road in the world. “The Mother Road”, as John Steinbeck described it in The Grapes of Wrath, became the route of flight for the American Middle Class; a trend accelerated by the rapidly evolving Californian economy and the opening of Disneyland in 1955. The stretch of road heading east near Amboy in the baking Californian desert showcases the Route 66 journey as it once was. The sense of scale offers the filmmaker a valuable tool kit and I have been drawn to this outpost for many years. It is a commitment of time to get there, but one that many road trippers make because of the iconic Roy’s Motel and Cafe which serves as the one identifiable landmark in a barren desert. Amboy is a known known and I worried how I could break new ground because like all spectacular vistas in the US, it has been well photographed. The challenge is not in getting there, but in transcending when one does. I called upon a Hong Kong friend who is a passionate investor in vintage cars and owns one of the most lauded and valuable collections in the world. I explained the shoot concept and he graciously offered up one his most coveted treasures - the 1953 Ferrari 250 MM Vignale Spider. It was one of only 12 built in the world and when one comes up at auction, they sell for more than a London townhouse. His team was kind enough to transport this fabled Ferrari 1,000 miles across the country, but at least when they arrived, they understood the opportunity. It was going to be a trip well made. The design of the Ferrari was perfect as its low windscreen allowed my lens direct access into the faces of the girl (the wonderful Daniela Braga) and the wolf. They could then hold centre stage and let all the other constituent parts play off each other. The goal of this shoot was to play on the metaphor that is Route 66. It encapsulates the American Dream, as it was the road of freedom and ambition. Go West, work hard, stay focused and enjoy the very best of lives. We styled to the mid 1950s and I told Daniela to exude a sense of positivity. She should look, as Nat King Cole suggested, that she was “Getting her Kicks on Route 66”.

Creator:
David Yarrow (1966, Scottish)
Creation Year:
2023
Dimensions:
Height: 52 in (132.08 cm)Width: 54 in (137.16 cm)Depth: 2 in (5.08 cm)
Medium:
Archival Pigment
Movement & Style:
Contemporary
Period:
21st Century
Condition:
Gallery Location:
Chicago, IL
Reference Number:
1stDibs: LU388312264992
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David Yarrow

David Yarrow, born 1966 in Scotland, took up photography at an early age, as a 20-year-old he found himself working as a photographer for The London Times on the pitch at the World Cup Final in Mexico City. On that day, he took the sensationalized picture of Diego Maradona holding the World Cup and, as a result, was subsequently asked to cover the Olympics and numerous other high profile sporting events.

Many years later, Yarrow established himself as a fine art photographer by documenting the natural world from new perspectives and recent years have been career-defining for his mark on the world of contemporary fine art photography.

Yarrow’s evocative and immersive photography of life on earth is most distinctive and has earned him an ever-growing following among art collectors and celebrities. His distinct large monochrome images made in Los Angeles are on display in leading galleries and museums across Europe and North America. Yarrow is now recognized as one of the best-selling fine art photographers in the world and his limited edition works regularly sell at high prices at Sotheby’s and other auction houses.

In September 2019, Rizzoli published their second book by Yarrow, with a personal foreword written by global NFL star Tom Brady and thoughtful afterword written by American cultural icon and supermodel Cindy Crawford. All royalties from the book have been donated to conservation charities Tusk in the UK and WildAid in the US.

Yarrow's position in the industry has been rewarded with a wide range of advisory and ambassadorial roles. He is an ambassador for WildArk and The Kevin Richardson Foundation and is the European ambassador for Nikon. Yarrow has been integral to Nikon's most anticipated camera release of the last decade. In December 2017, he shot LVMH’s latest “Don’t Crack Under Pressure” campaign with Cara Delevingne. In January 2019, he was appointed as a global ambassador for UBS. In the spring of 2020, Yarrow was appointed a global ambassador for Best Buddies – one of America’s most established children’s charities.

Yarrow became an ambassador for the African Community and Conservation Foundation and presented his work in the Endangered Rangers virtual fundraiser. At the start of 2020, Yarrow was in Australia documenting the devastating bush fires that have destroyed communities, wildlife and wildlands. Using the striking images that he captured of the effects of the fire, he launched the #KoalaComeback Campaign to support the recovery efforts in Australia. The campaign raised over $1.4 million, and as Yarrow continues to work for humanitarian causes, his steadfast determination continues to make positive change for the benefit of global awareness. Currently, Yarrow continues to create stunning imagery with lasting global impact and archival quality that speaks to his reverence for the art of photography in capturing the wonders of the world.

Find a collection of original David Yarrow photography on 1stDibs.