Goyard
French
Few brands have stood the test of time as resolvedly as the French House of Goyard, a family-owned maker of luxury handbags, totes and accessories in chic and timeless styles and a vibrant array of colors. The internationally renowned bags were born out of the maison’s original business of making leather goods and other luxury travel wares — once the favorite of the French aristocracy, Goyard trunks are highly sought-after antiques today.
Originally known as House of Martin, the brand was founded in Paris in 1792 by trunk maker Pierre-François Martin. It quickly grew in distinction, and, in 1841, Martin hired and passed on the business to his employee, Louis-Henri Morel. In 1845, Morel himself hired a 17-year-old apprentice named François Goyard, who eventually took over and renamed the company Maison Goyard (House of Goyard).
François' son, Edmond Goyard, ushered the business into a new era when he became the head of the company in 1885. He focused increasingly on elite and international clientele to grow the brand's prestige. Edmond also created a "pet chic" line of Goyard dog collars and other accessories.
Perhaps the greatest accomplishment of the younger Goyard was the Goyard signature canvas, as seen on the iconic luxury Saint Louis tote. Durable, lightweight and waterproof, it features a distinctive "Y" pattern created from three chevrons or different shades. This revolutionary canvas laid the foundation for the modern brand.
A daring innovator, Edmond Goyard took the brand to the World Exposition of Paris in 1900 and won a bronze medal. Gold medals at the World Exposition of Milan and the Franco-British Exposition of London followed. Goyard continued showing at World Expos, bringing the house even more international acclaim and the attention of esteemed clientele like Pablo Picasso, John D. Rockefeller and the Duke and Duchess of Windsor.
In 1998, the maison was purchased by passionate Goyard bag and trunk collector Jean-Michel Signoles. With the help of his family, he re-established the brand as a purveyor of luxury bags that continue to garner recognition.
Find unique Goyard purses, crossbody and messenger bags, top handle bags, wallets and other accessories on 1stDibs.
| Average Sold Price |
| $3,854 |
| Related Designers |
Goyard Saint Louis PM Tote in Blue
By Goyard, Maison Goyard
Located in Port Hope, ON
A favorite for both its distinct style, pattern and light weight (250 grams), this blue Goyard tote with white and orange is made from Goyardine canvas and Chevroches calfskin.
This...
Category
21st Century and Contemporary French Goyard
Goyard St Louis Tote Burgundy Chevron Bag GM NEW Gift
By Goyard, Maison Goyard
Located in New York, NY
Goyard St Louis Tote Burgundy Chevron Bag GM
Brand New. Store Fresh. Pristine Condition (with plastic on handles)
Perfect gift! Comes with yellow Goyard...
Category
21st Century and Contemporary French Goyard
Goyard Bleu Marine Navy Blue St Louis GM Chevron Tote Bag NEW Gift
By Goyard, Maison Goyard
Located in New York, NY
Goyard Bleu Marine Navy Blue St Louis GM Chevron Tote Bag
Brand New. Store Fresh. Pristine Condition (with plastic on handles)
Perfect gift! Comes with yellow Goyard sleeper and in...
Category
21st Century and Contemporary French Goyard
Goyard Herringbone Long Wallet Black × Brown
By Goyard
Located in Indianapolis, IN
The Goyard Herringbone Long Wallet in a striking Black and Brown color combination is a testament to the brand's timeless elegance and meticulous craftsmanship. Constructed with the ...
Category
2010s French Goyard
Goyard Suitcase, Goyard Steamer Trunk
By Goyard
Located in Saint-ouen, FR
This beautiful Goyard suitcase features the very sought after woven canvas and honey color leather.Its sturdy and comfortable handle is in black leather .Its lock is in brushed brass...
Category
Late 20th Century French Goyard
1920s Goyard Library Trunk in Iconic Chevron Canvas
By Goyard, Maison Goyard
Located in London, GB
The 1920s Goyard Library Trunk is a sublime piece of artistry, steeped in history and resonating with the aura of a bygone era. Dressed in Goyard's iconic Chevron canvas, the trunk...
Category
1920s French Goyard
Goyard Orange St. Louis PM Custom Striped Tote
By Goyard
Located in Palm Beach, FL
This authentic Goyard Orange St. Louis PM Striped Tote is in pristine condition, appearing never carried. The iconic style features bright orange monogram coated hemp fabric with cu...
Category
2010s Goyard
GOYARD Saint-Sulpice Card Wallet in Black
By Goyard
Located in London, GB
Goyard Saint-Sulpice Card Wallet in Black
Goyardine Canvas & Vauzelles Calfskin
Accompanied by: Dustbag
Dimensions: 7 x 0.2 x 10.5cm
Category
2010s European Goyard
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Goyard fashion for sale on 1stDibs.
Find an extraordinary range of authentic Goyard fashion available on 1stDibs. If you’re browsing our collection of unique vintage and designer fashion to elevate your daily look or to introduce new colors to the dazzling formal wear in your wardrobe, this designer’s body of work includes elements of blue, orange, pink and other tones. Customers who are interested in this designer might also find the work of Van Cleef & Arpels, Takashi Murakami, and Daniel Swarovski appealing. On 1stDibs, find haute couture, vintage and designer Goyard fashion from top boutiques around the world. Goyard fashion prices can differ depending upon time period and other attributes. On 1stDibs, the price for these items starts at $518 and tops out at $16,735, while the average work can sell for $2,982.
Questions About Goyard
- How much does a Goyard bag cost?1 Answer1stDibs ExpertFebruary 22, 2021The classic Goyard bag, the tote, costs around $1,000. However, the brand also sells small leather goods that can cost as little as $300.
- How much is a Goyard tote bag?1 Answer1stDibs ExpertFebruary 22, 2021A Goyard tote costs $1,150. The price on the secondhand market may vary depending on condition, color, age, and rarity.
- 1stDibs ExpertFebruary 22, 2021The price of a Goyard St. Louis tote costs anywhere from $1,200 to $1,1795. Classic colored Goyards cost less than Goyards with special colors. Size is another determiner of price. The larger Saint Louis GM costs more than the Saint Louis PM. The price of a St. Louis tote will vary on the second-hand market depending on condition, color, age, and rarity.
- What is a Goyard trunk?1 Answer1stDibs ExpertApril 5, 2022Serving the packing needs of French travellers, Goyard began producing its luxury trunks in 1792 under the name House of Martin. The trunks are characterized by their hand-painted monograms, unique motifs and stripes. Shop a collection of antique Goyard trunks from some of the world’s top boutiques on 1stDibs.
- What is Goyard trunk?1 Answer1stDibs ExpertApril 5, 2022In 1792, the House of Martin was a well-known trunk maker creating trunks and other leather goods for the French. The company was renamed in 1853 after Francois Goyard took over the business. Goyard is still in business and known for its artisanal craftsmanship and the scarcity of this luxe brand. Rather than mass-producing products like its competition, Goyard is happy to create trunks one at a time, and often with custom specifications. Find a collection of vintage and modern Goyard bags and trunks on 1stDibs.
- Why is Goyard so special?1 Answer1stDibs ExpertJune 30, 2023What makes Goyard so special is the heritage of the fashion house and the quality of the pieces it produces. Few brands have stood the test of time as resolvedly as the French House of Goyard, a family-owned maker of luxury handbags, totes and accessories in chic, timeless styles and a vibrant array of colors. The internationally renowned bags were born out of the maison’s original business of making leather goods and other luxury travel wares, which were once the favorite of the French aristocracy. Goyard trunks are highly sought-after antiques today. On 1stDibs, find a selection of Goyard pieces.
- Why is Goyard so expensive?1 Answer1stDibs ExpertApril 26, 2024Goyard is so expensive for a few reasons. First, the French fashion house uses costly materials, including its signature Goyardine canvas made of natural hemp, linen and cotton fibers. Also, artisans perform much of the crafting process by hand, making manufacturing expenses considerable. Finally, Goyard produces only a limited number of bags each year. Since demand often outweighs supply, Goyard is able to sell its pieces at aspirational price points. Explore a selection of Goyard bags on 1stDibs.
- Does Goyard make backpacks?1 Answer1stDibs ExpertApril 5, 2022Yes, Goyard makes very popular and luxe backpacks. Since 1853, Goyard has been making luxury and quality trunks, establishing a solid reputation in the world of travel. It only makes sense that they’ve expanded their line to include backpacks—today’s effortless way to tote and travel. On 1stDibs, find a collection of authentic Goyard pieces from some of the world’s top sellers.
- What are Goyard bags made from?1 Answer
ChicjoySeptember 24, 2020Goyard bags are made from coated canvas, leather trims, and fabric interiors. The exterior can be cleaned by wiping it down with a soft cloth dampened with gentle soap and water.
- 1stDibs ExpertApril 5, 2022To buy a Goyard bag in the US, visit high-end boutiques in big cities like New York, San Francisco and Beverly Hills. You can also shop for Goyard bags from some of the world’s top sellers on 1stDibs. Originating in 1792 as the House of Martin with a focus on trunk-making, the luxury leather goods business served the packing needs of French travelers. It was renamed in 1853, after the business passed to François Goyard, who began as an apprentice in 1845.
- How do you spot a fake Goyard?1 Answer1stDibs ExpertMarch 3, 2023To spot a fake Goyard bag, examine the print closely. On authentic pieces, you'll see a crisp, well-defined print with easy-to-read letters and clear markings. Replicas rarely are able to perfectly emulate Goyard's signature motif. Shop a range of Goyard handbags from some of the world's top sellers on 1stDibs.
- Is goyard good quality1 AnswerChicjoySeptember 24, 2020
Goyard bags are of outstanding quality, featuring durable coated canvas material and excellent workmanship. Personalizations of Goyard bags are still hand-painted by Goyard artisans in the house’s ateliers.
- Is Goyard easy to get?1 Answer1stDibs ExpertApril 5, 2024Whether Goyard is easy to get varies. The French luxury fashion house produces only a limited number of pieces each year, and demand is often high. As a result, certain pieces may be in short supply at the brand's boutiques. In addition, Goyard does not have an online store or partner with third-party e-commerce retailers, which can add to the difficulty of making a purchase. You can, however, find Goyard pieces on trusted online platforms. Explore a diverse assortment of Goyard bags and accessories on 1stDibs.
- Why is Goyard so hard to find?1 Answer1stDibs ExpertMay 14, 2024Goyard is so hard to find because the supply is much smaller than the demand for the French luxury fashion house's iconic bags. Skilled artisans produce each piece by hand through a process that takes about four weeks, and the lengthy manufacturing process means that Goyard can only make a limited number of bags each year. In addition, Goyard makes its bags available for sale through an official online website and limits customers to four annual purchases, increasing demand and further reducing supply. On 1stDibs, explore a selection of Goyard bags.
- 1stDibs ExpertMarch 25, 2024No, Goyard does not have an online store. The French fashion house does provide distance ordering services through some of its boutiques, and you can learn more about them on the official Goyard website. Alternatively, you can shop for Goyard handbags and accessories on trusted online platforms like 1stDibs.
- Can I customize a Goyard bag?1 Answer1stDibs ExpertApril 5, 2022Yes, you can indeed customize a Goyard. Whether you’ve owned the bag for some time or have just received it, Goyard offers a variety of choices for personalization and customization. Shop a collection of Goyard bags from some of the world’s top sellers on 1stDibs.
- 1stDibs ExpertApril 5, 2022What Goyard bag is the most popular is largely a matter of personal opinion. Some of the French luxury brand's most notable styles include the Anjou, the Saint Louis, the Saigon Top Handle, the Aligre, the Petite Flot and the Minaudiere. Shop a collection of Goyard bags on 1stDibs.
- 1stDibs ExpertFebruary 1, 2024What is so special about Goyard bags comes down to their materials. Most Goyard bags feature Goyardine, a canvas made from hemp, linen and cotton. Durable and lightweight, it features a distinctive "Y" pattern created from three chevrons of different shades. A coating on the canvas makes it resistant to both staining and the effects of water, making Goyard bags capable of standing the test of time even with daily use. Find a collection of Goyard bags on 1stDibs.
- 1stDibs ExpertMarch 15, 2024The Goyard pattern doesn't have a name, but the French luxury fashion house calls the fabric that features it Goyardine. The son of the maison's founder, Edmond Goyard, created this proprietary fabric and its unique print in 1892. The pattern incorporates the Y found in the center of the Goyard surname and dotted chevrons meant to represent the logging industry, which employed the Goyard family prior to the founding of their fashion house in 1792. On 1stDibs, explore a collection of Goyard bags.
- Why does Goyard not sell online?1 Answer1stDibs ExpertApril 5, 2024The exact reason why Goyard doesn't sell online has never been stated. However, many people speculate that the French luxury fashion house has refrained from entering the online market in order to control access to its pieces. In this way, Goyard is able to maintain its reputation for being an exclusive brand. Shop a variety of Goyard bags and accessories on 1stDibs.
- 1stDibs ExpertApril 5, 2022Yes, Goyard does indeed make crossbody bags. The luxury French leather goods company’s crossbody bag styles include the Plumet crossbody wallet and the Minaudiere bag. You can find a collection of expertly vetted Goyard bags from some of the world’s top reputable boutiques on 1stDibs.
- 1stDibs ExpertApril 5, 2022Originally, Goyard bags were only produced in black. Since 1998, the bags can be created in red, orange, yellow, green, sky blue, navy blue, burgundy, gray and white. Limited edition hues, such as pink, are also regularly introduced. Ship a range of Goyard bag styles and colors on 1stDibs.
- Is it worth buying a Goyard bag?1 Answer1stDibs ExpertMarch 15, 2024Yes, many people find that buying a Goyard bag is worth it. The French luxury fashion house is known for producing handbags capable of standing the test of time. Goyardine canvas handbags made out of a proprietary blend of linen, cotton and hemp are especially durable due to the water- and stain-resistant material. Goyard bags also have timeless appeal and tend to stay in style season after season, and some even increase in value over time due to the brand’s popularity among collectors. Explore a collection of Goyard bags on 1stDibs.
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