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Hans Looser
Original Vintage Poster Volkswagen Der Ewig Junge Eternally Young VW Car Design

1960s

About the Item

Original vintage car advertising poster for Volkswagen Der Ewig Junge / VW The Eternally Young featuring great design by the renowned graphic artist Hans Looser (1919-1988) depicting a figure with a blue Volkswagen logo for a face wearing a patterned jacket and a purple bow tie with a summer straw boater hat decorated with a pink flower above the text reading: It remains true to itself and its friends - and on the basis of this construction can be developed for the long term, renewed according to the laws of technical progress. Again, Volkswagen has been significantly refined in many details, and clever customer requests tastefully fulfilled - without inappropriate transformations and always within the context of economic reason. Er bleibt sich selber und seinen Freunden treu - und erneuert sich auf der basis seiner millionenfach bewahrten, fur weite Zukunft entwicklungsfahigen Grundkonstruktion dennoch stetig nach den Gesetzen des technischen Fortschritts. Wiederum wurde der Volkswagen in vielen Details Wesentlich verfeinert, wurden kluge kundenwunsche geschmackvoll erfullt - ohne zweckfremde Verwandlungen und immer im Rahmen der wirtschaftlichen Vernunft. Printed in Germany. Large size. Good condition, light creasing, staining, foxing.
  • Creator:
    Hans Looser
  • Creation Year:
    1960s
  • Dimensions:
    Height: 47.25 in (120 cm)Width: 31.5 in (80 cm)
  • Medium:
    Paper
  • Period:
    1960-1969
  • Condition:
    Good condition, light creasing, staining, foxing.
  • Gallery Location:
    London, GB
  • Reference Number:
    1stDibs: LU4366666892
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