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Robert FalcucciOriginal Vintage Champagne De Castellane Poster By Falcucci Neon Design Drink Ad1930s
1930s
About the Item
Original vintage drink advertising poster for Champagne de Castellane featuring a stylish design by Robert Falcucci (1900-1989) showing an elegant lady in neon colours holding up two glasses of Castellane champagne against the dark background with a bottle of champagne in the foreground and the title text in yellow below. Founded in Epernay France by Viscount Florens de Castellane in 1895, the champagne house De Castellane adopted the red diagonal Cross of Saint Andrew as the emblem of his brand in tribute to the oldest regiment of Champagne; the champagne became popular during the Belle Epoque period and is still considered a premium brand today (now under the ownership of Laurent-Perrier). Printed in France by Ets. Vasselais. Large size. Good condition, repaired tears, restored folds and cracks, backed on linen.
- Creator:Robert Falcucci (1900 - 1982, Italian)
- Creation Year:1930s
- Dimensions:Height: 59.85 in (152 cm)Width: 44.89 in (114 cm)
- Medium:
- Period:
- Condition:Good condition, repaired tears, restored folds and cracks, backed on linen.
- Gallery Location:London, GB
- Reference Number:1stDibs: LU4365091732
Robert Falcucci
Robert Falcucci (10 April 1900 – 13 May 1989) was a French illustrator. He was born in Châteauroux, France of Joseph, from the village of Verdesis in Castagniccia (Corsica) and Solange Fabulet, from Berry. He died at his home in Saint-Aubin. In 1903 his father, a postmaster, was appointed to Saint-Aubin-Châteauneuf (Yonne, Burgundy). He transferred in 1911 to Héry (Yonne, Burgundy) to facilitate transportation to Auxerre where the young Robert was educated at Lycée Paul Bert. He was introduced to drawing and painting by Cecile Cavaille-Coll (1854–1944), granddaughter of the famous organ builder, Aristide Cavaillé-Coll (1811–1899), painter and designer. In 1919 he performed military service in Paris. Released too late from his military service, he competed at the Ecole des Beaux-Arts. He was accepted at the Galeries des Beaux-Arts and admitted to the Ecole Normale Superieure des Arts Decoratifs in Paris. In Paris he met Emmanuel Cavaille-Coll (1860–1922), brother of Cecilia, renowned designer and watercolorist. In 1924 he married Odile Ginioux with whom he had seven children. He worked for the Renault car company from 1923–27, directing many magazine advertising pages, especially for Omnia and Automobilia. In 1927 he signed the color page of the magazine L'Illustration for 14 June and visited Marrakech and the High Atlas. He worked for couturier Paul Poiret (1879–1944) in 1928. He signed several commercials under the pseudonym "Wurci directory of luxury Pan", for industries and luxury shops. Later he worked for Poiret's ABC magazine. In the 1930s, he illustrated the program for the Monte Carlo Rally (1931), and a poster for PLM advertising the Juan les Pins-Antibes connection (1937). In the 1940s he participated in Workshop 4, rue Georges Berger (Paris 17th) (1943), illustrated the work of R. Hervouin "Guynemer legendary hero" (1944) and the works of P. Riber, "The weighted" and "Open arrow" (1945) and the "Colomba" editions of Mérimée Barry (1946). In 1948 he worked as Painter of the Army. In the 1950s he decorated the first Caravelle (1957) and A Gallery Cathedral for the Royal Rue Royale (1958). In the 1960s he designed decorations for the Boeing 707: Maintenon, Compiegne. He visited Algeria to serve in a company of infantry in Great Kabylie (1960). He designed the statue of monumental Sacred Heart Chapel Saint-Pierre (crypt) (1960). He designed the official program of the Cannes Film Festival (1967). In the 1970s he moved to Saint-Aubin-Château-Neuf (Burgundy) after restoration of a former abandoned road. The lane is now "Falcucci alley" (1970). In the 1980s he was Painter of the Army, selected to create the cover of the official program of the national holiday on 14 July (1982). The Basilica of St. Pius X in Lourdes (Hautes-Pyrenees) is decorated with a set of gémmaux made from his models (1985).
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