Vintage Gucci Runway

Long before trend-bucking creative director Alessandro Michele brought his hallucinatory “Utopian Fantasy” campaign to Gucci, it was a modest Italian leather shop. Today, it’s an internationally renowned luxury house with an iconic logo, and vintage Gucci clothing, handbags and shoes are among high fashion's most covetable goods.

Guccio Gucci (1881–1953) admired the stylish suitcases he saw wealthy guests arrive with at the Savoy Hotel in London, where he worked as a bellhop. So, in 1921, after a stint at Franzi, a luggage company in his hometown of Florence, he opened a leather goods shop of his own.

At first, Gucci’s Florence business specialized in equestrian accessories. But as its reputation flourished, particularly among the English aristocracy, so too did its footprint. In 1938, he brought three of his sons — Aldo, Vasco and Rodolfo — into the business and expanded it to Rome and later Milan. In the mid-1930s, a League of Nations embargo against Italy pushed Gucci to experiment with alternatives to imported leather. Its woven hemp fabric from Naples, adorned with the brand’s signature diamond print, was a hit, especially among A-list celebrities. The material was first used on suitcases before finding enduring popularity on handbags. (No list of revered designer purses would be complete without Gucci.)

In the 1950s, Elizabeth Taylor carried one of Gucci’s bamboo-handled tote bags, another adaptation to material rationing. After Jackie Kennedy was seen sporting a slouchy Gucci tote in 1961, it was renamed for the First Lady. Then Grace Kelly, on a visit to the boutique in Milan, inspired Rodolfo Gucci to work with Italian illustrator and Gucci textile designer Vittorio Accornero on the Flora print in 1966. Taking cues from Sandro Botticelli’s Primavera, with its pattern of flora and insects, it was painted entirely by hand and featured no fewer than 37 colors.

In 1953, just 15 days after opening his first store on New York’s 5th Avenue, Guccio passed away at 72. The early 1970s saw store openings in Tokyo and Hong Kong, but by the late 1980s, Gucci was floundering. Rodolfo Gucci took charge in 1982, but family drama and lawsuits ensued. In 1993, Rodolfo’s son, Maurizio, transferred his shares in the company to Investcorp, ending the family’s involvement in Gucci. Dawn Mello, then-president of Bergdorf Goodman, joined as creative director in 1989. But it was Tom Ford, who took over as creative director in 1994, who ultimately revived the brand.

Ford’s racy ads, shot by photographers such as Mario Testino, stirred controversy. And his potent vision of sexed-up femininity — with “jewel-toned satin shirts unbuttoned to there,” as Vogue described his breakthrough 1995 runway show — was wildly successful. The new millennium brought new ownership — Pinault Printemps Redoute in 2004 — and a more toned-down vision from Frida Giannini, who became sole creative director in 2006. Alessandro Michele was named creative director in 2015, and the storied brand took a giant leap forward.

Find vintage Gucci clothing and accessories on 1stDibs.

From museum-worthy vintage Oscar de la Renta evening dresses and jackets to audacious T-shirts and trousers from provocative punk designer Vivienne Westwood, one thing is abundantly clear: If the clothing available on 1stDibs could talk, it would certainly make a statement. 

For fashion lovers, the 1990s have become associated with styles adopted by today’s supermodels and influencers — think Galliano and Cavalli — but maybe ‘80s accessories are among your (guilty?) pleasures. Playful, boldly colored coats and outerwear from Moschino and other titans of the era can take a simpler ensemble to the next level, while chic and practical suits from the likes of Christian Dior and Chanel remain classic for haute couture advocates and beyond. By exploring the vast array of vintage collections on these pages, you can transform your closet into a retreat that is as retro as it is royal. 

Velvet cocktail dresses and silk evening gowns designed by French-born American couturiere Pauline Trigère — who dressed Wallis Simpson, the Duchess of Windsor — have proven timeless since their mid-century debut, while an overcoat by Alexander McQueen is the perfect finishing touch. In fact, an emerald one stays in rotation for Kate Middleton, Duchess of Cambridge.

Those seeking modern high-fashion brands are also in luck. Turn your day-to-day into a runway with selections from Dolce & Gabbana, Yves Saint Laurent and Versace or complete that fresh look with stunning footwear classics from the likes of Gucci and Christian Louboutin. The future — and glamorous past — of fashion is yours for the wearing. 

Build your collection of covetable and iconic vintage garments by shopping on 1stDibs. No matter where you roam, our diverse apparel and accessories will keep you covered in the hottest styles and comfiest black hoodie imaginable.