Volvo Furniture
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Creator: Volvo
Rare Itera Plastic Bicycle 1981 for Volvo
By Volvo
Located in Hudson, NY
In response to the 1974 oil crisis, a small group of Swedish engineers obtained government funding to develop a bicycle completely composed of fiber-reinforced composite plastics (FRP). By 1980, the Itera Development Center AB was designing, producing, and marketing injection molded plastic bicycles to a seemingly interested market. However, when the first bicycles were delivered in 1982, the problems with quality assurance and design began stacking up against the company.
Following the IKEA model, bicycles were delivered unassembled. While this may have saved on production costs, not every box contained every part, which upset many customers. Furthermore, the plastic parts broke easily and replacements were hard to come by. With slow sales and many unhappy customers, production ended in 1985 after approximately 30,000 examples were made. The remaining unsold stock was sold to Caribbean region countries where the plastic bicycle became a popular solution to rust-prone medal bicycles.
This bicycle has been described as heavy, flexible, and fragile, and is considered one of the worst bikes ever made!
The Itera bicycle...
Category
1980s Swedish Scandinavian Modern Vintage Volvo Furniture
Materials
Plastic
Bicycle Model Midcentury Design "Itera" Plastic for Volvo, Sweden
By Volvo
Located in Antwerp, BE
In the current period where the bicycle is undergoing major development and provides a sporty displacement
is this very original green rare designed Volvo seventies bike a really collector's item.
In response to the 1974 oil crisis, a small group of Swedish engineers obtained government funding to develop a bicycle completely composed of fiber-reinforced composite plastics (FRP).
By 1980, the Itera Development Center AB was designing, producing, and marketing injection molded plastic bicycles to a seemingly interested market. The first bicycles were delivered in 1982, the problems with quality assurance and design began stacking up against the company.This bike is in a Vintage original condition.
The Itera bicycle...
Category
1980s Swedish Scandinavian Modern Vintage Volvo Furniture
Materials
Chrome, Metal
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Volvo furniture for sale on 1stDibs.
Volvo furniture are available for sale on 1stDibs. These distinctive items are frequently made of plastic and are designed with extraordinary care. There are many options to choose from in our collection of Volvo furniture, although gray editions of this piece are particularly popular. Many of the original furniture by Volvo were created in the Scandinavian Modern style in sweden during the 1980s. Prices for Volvo furniture can differ depending upon size, time period and other attributes — on 1stDibs, these items begin at $4,549 and can go as high as $4,800, while a piece like these, on average, fetch $4,675.