Fendi Silver Card Holder 90 Anniversary
About the Item
- Designer:
- Dimensions:Height: 2.75 in (6.99 cm)Length: 4 in (10.16 cm)
- Place of Origin:
- Period:
- Condition:
- Seller Location:West Hollywood, CA
- Reference Number:
Fendi
Like other major European luxury fashion houses, Fendi started small. Adele Casagrande was an Italian creative who loved fashion and sold leather and fur accessories from a tiny workshop she opened in Rome in 1918. However, after marrying Edoardo Fendi in 1925, her business model was altered dramatically. Together, the couple changed the boutique’s name to Fendi and moved into a bigger storefront, which quickly became the favorite shop of women all over Italy’s capital city for furs and leathers, such as handbags, coats and accessories.
As time moved on for Adele and Edoardo, the couple began to distribute more responsibility to their five daughters, who assumed management of the company during the 1950s. Fendi’s audience broadened and its profitability has soared over the years, owing to the brand’s fresh perspective on fashion world happenings and innovative sensibility. The maison also has a distinctive relationship with old-world Italian craftsmanship. The Selleria bags were the work of master saddlers in Rome, and Fendi partnered with lace artisans in southern Italy as well as craftsmen in the east trained in the intrecciato (intertwined) technique (an idea that Adele introduced during the 1940s), which, in Fendi’s case, sees an interwoven leather fabric integrated in the creation of its handbags, countering leather’s traditional rigidity with a bag that is soft, versatile and fitted with an alluring slouchy curve.
It wasn’t until 1965, however, when a young German designer named Karl Lagerfeld took the creative helm that Fendi became a world-renowned fashion house. In fact, Lagerfeld, who produced four to five collections yearly for the brand, is credited with creating Fendi’s instantly recognizable double-F logo (which stands for “Fun Furs”) in “less than five seconds.” Until Lagerfeld started designing for the brand, fur was a material mostly associated with heavy coats that few people actually wore. Lagerfeld reimagined fur in creative ways, using it as an accent on purses, cuffs on dress sleeves and collars on wool coats.
Over the ensuing years, Fendi has broken into the home-goods market with Fendi Casa and has become synonymous with luxury fashion, producing such pieces as the iconic Baguette, which was rendered ever popular on the television series Sex and the City. In fact, an entire episode during the third season was dedicated to the “original It bag,” a slim accessory tapered in a manner that recalls its namesake, designed in 1997 by Adele and Edoardo’s granddaughter Silvia Venturini Fendi, who was named creative director of accessories three years earlier.
Perhaps just as well known as its vintage Baguette handbags and creative use of fur is the brand’s devotion to its Italian roots. In 2013, Fendi donated more than 2 million euros to restore Rome’s Trevi Fountain, and when it was reopened to visitors, Fendi hosted its Autumn/Winter 2017 show on top of the landmark.
Fendi was a family-controlled brand until 1999 and is now owned by LVMH. In late 2020, British fashion designer Kim Jones was named the house’s artistic director for womens wear.
Find a wide variety of vintage Fendi handbags and purses, clothing and other accessories on 1stDibs.
- ShippingRetrieving quote...Ships From: Los Angeles, CA
- Return PolicyThis item cannot be returned.
- Gucci BNIB Cream Embossed CC CaseBy GucciLocated in West Hollywood, CAGucci brand new cream embossed logo credit card case. Comes with booklets, original dustcover and box.Category
21st Century and Contemporary Wallets
- Yves Saint Laurent New Multicolor Credit Card CaseBy Yves Saint LaurentLocated in West Hollywood, CAYves Saint Laurent rectangular wallet with several card holders and a zipped pocket. The piece is made out of leather and comes multicolored with different graphics. It is brand new ...Category
21st Century and Contemporary Italian Wallets
- Prada NIB Card Holder BeigeBy PradaLocated in West Hollywood, CAPrada Card Holder in Beige. This slim, stylish calf leather credit card holder offers three compartments with a contrasting color lining. Its chic go...Category
21st Century and Contemporary Italian Wallets
- Chanel NIB Iridescent Yellow Coin CaseBy ChanelLocated in West Hollywood, CAChanel new in box oval iridescent yellow quilted caviar coin case with yellow gold logo. Collection 27. Comes with hologram, ID card, booklet, dust cover an...Category
21st Century and Contemporary Spanish Pouches and Wristlets
- Chanel Vintage Mini Wrist BagBy ChanelLocated in West Hollywood, CAChanel Vintage gold mini wrist bag with a golden chain made like a super elegant bracelet. The chain is decorated with little CC logos and looks like a small...Category
21st Century and Contemporary Italian Pouches and Wristlets
- New Louis Vuitton Blush Ombre Backpack Belt BagBy Louis VuittonLocated in West Hollywood, CALouis Vuitton hot season ticket two way mini backpack that can be converted in fanny pack or cross body bag. Blush ombre' coated monogram canvas and gold tone hardware. Sold out worl...Category
21st Century and Contemporary French Backpacks
- AW20 Moschino Couture Jeremy Scott Pink Leather Hat Shaped Fanny Pack Gold LogoBy Jeremy Scott, MoschinoLocated in Palm Springs, CAAW20 Moschino Couture Jeremy Scott Pink Leather Hat Shaped Fanny Pack Gold Logo Additional Information: Material: Leather Color: Pink/Gold Style: Belt Bag Dimension: 8 W x 7 D x 4.7...Category
21st Century and Contemporary Unknown Belt Bags
- rare FENDI Karlito 2014 Large limited pink mink fox fur bag charm keyringBy FendiLocated in Hong Kong, NTrare FENDI Karlito 2014 Large limited pink mink fox fur bag charm keyring Reference: ANWU/A00147 Brand: Fendi Designer: Karl Lagerfeld Collection: Karlito 2014 Runway Material: Fur Color: Multi Pattern: Solid Extra Detail: Extremely rare and limited sold out Karlito bag charm from 2014 runway. Fox fur with leather bodice. Karl Lagerfeld with pulled back white hair with pink highlights. Black fur sunglasses...Category
2010s Italian Tech Accessories and Cases
- Chloe Leather Mini Belt Bag With LockBy ChloéLocated in Montreal, QuebecColor: Beige Height 3 inch x Length 4 inch x Depth 1 inch Material: Leather Condition: Very good. Made in ItalyCategory
21st Century and Contemporary Italian Belt Bags
- MIU MIU Pink Two Card Holder Wallet 1MIU83KBy Miu MiuLocated in Dix hills, NYDate Code/Serial Number: NA Made In: N/A Measurements: Length: 5.5" Width: 1" Height: 4" OVERALL FAIR CONDITION ( 6/10 or C ) Accessories: None Signs of Wear: Front: S...Category
21st Century and Contemporary Wallets
- FENDI Snake Companion PurseBy FendiLocated in Paris, FRThe companion is from Maison FENDI. Rectangular in shape, it is made of taupe leather with two snake skin segments in the center. It consists of 6 interior compartments, a central zi...Category
2010s Italian Wallets and Small Accessories
- Famed Giorgio Of Beverly Hills Iconic Signature Logo Silk Scarf & Makeup BagBy Giorgio of Beverly HillsLocated in New York, NYThe famed iconic Giorgio of Beverly Hills signature Yellow and Ivory stripes of this silk scarf, which measures 30 inches by 31 inches with rolled edges, combined with a make-up case of cotton canvas on the exterior. The interior has two large zippered clear compartments and measures 12 inches in width with a height of 10 inches when closed. The silk scarf is made in Japan. The makeup bag...Category
1980s Italian Scarves
Recently Viewed
View AllRead More
The Fendi Baguette Is an ‘It’ Bag Again, 25 Years After Its Introduction
Iconic Italian fashion houses Fendi and Versace teamed up on this delightfully outrageous Fendace reimagining.
14 Iconic Luxury Handbags and the Stories behind Them
When the name of a bag is as well-known as its brand, you know it's a classic.