Goyard
French
Few brands have stood the test of time as resolvedly as the French House of Goyard, a family-owned maker of luxury handbags, totes and accessories in chic and timeless styles and a vibrant array of colors. The internationally renowned bags were born out of the maison’s original business of making leather goods and other luxury travel wares — once the favorite of the French aristocracy, Goyard trunks are highly sought-after antiques today.
Originally known as House of Martin, the brand was founded in Paris in 1792 by trunk maker Pierre-François Martin. It quickly grew in distinction, and, in 1841, Martin hired and passed on the business to his employee, Louis-Henri Morel. In 1845, Morel himself hired a 17-year-old apprentice named François Goyard, who eventually took over and renamed the company Maison Goyard (House of Goyard).
François' son, Edmond Goyard, ushered the business into a new era when he became the head of the company in 1885. He focused increasingly on elite and international clientele to grow the brand's prestige. Edmond also created a "pet chic" line of Goyard dog collars and other accessories.
Perhaps the greatest accomplishment of the younger Goyard was the Goyard signature canvas, as seen on the iconic luxury Saint Louis tote. Durable, lightweight and waterproof, it features a distinctive "Y" pattern created from three chevrons or different shades. This revolutionary canvas laid the foundation for the modern brand.
A daring innovator, Edmond Goyard took the brand to the World Exposition of Paris in 1900 and won a bronze medal. Gold medals at the World Exposition of Milan and the Franco-British Exposition of London followed. Goyard continued showing at World Expos, bringing the house even more international acclaim and the attention of esteemed clientele like Pablo Picasso, John D. Rockefeller and the Duke and Duchess of Windsor.
In 1998, the maison was purchased by passionate Goyard bag and trunk collector Jean-Michel Signoles. With the help of his family, he re-established the brand as a purveyor of luxury bags that continue to garner recognition.
Find unique Goyard purses, crossbody and messenger bags, top handle bags, wallets and other accessories on 1stDibs.
| Average Sold Price |
| $3,903 |
| Related Designers |
Gorgeous Goyard Agenda Cover Castiglione in blue Goyardine canvas
By Goyard
Located in Paris, IDF
Gorgeous Goyard Castiglione Agenda Cover in blue Goyardine canvas
It can be used with different refills: refill agenda, reissued each year, to k...
Category
21st Century and Contemporary Goyard
Goyard Marquises Goyardine Coated Canvas Tote Bag
By Goyard
Located in London, GB
Goyard Marquises Goyardine Coated Canvas Tote Bag
Blue shoulder bag crafted in Goyardine canvas and designed with signature hand-painted monogram pattern.
Detailed with smooth leathe...
Category
21st Century and Contemporary Goyard
New Goyard Saint-Louis Pouch in grey and white canvas, SHW
By Goyard
Located in Paris, IDF
Goyard Saint-Louis Pouch in grey and white Goyardine canvas and Grey chevroches calf leather, silver metal trim for a hand or accessory
...
Category
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Goyard Orange Goyardine Coated Canvas and Leather Saint Louis PM Tote
By Goyard
Located in Dubai, Al Qouz 2
A charming creation by Goyard, this Saint Louis tote is the result of impeccable construction and artistic design. It is created from the signature Goyardine-coated canvas and leathe...
Category
2010s French Goyard
Goyard Green Goyardine Saint Paul Passport Wallet
By Goyard
Located in London, GB
CONDITION is Very good. Hardly any visible wear to the wallet is evident on this used Goyard designer resale item. This item comes with an original box and bag.
Details
M...
Category
21st Century and Contemporary British Goyard
Goyard Brown Goyardine Coated Canvas Bifold Card Holder
By Goyard
Located in Dubai, Al Qouz 2
Functional and stylish, this Saint Pierre cardholder from Goyard should be your next buy. Crafted from signature Goyardine coated canvas, this brown cardholder features a bifold silh...
Category
2010s Italian Goyard
Goyard Saint Louis PM Tote in Blue
By Maison Goyard, Goyard
Located in Port Hope, ON
A favorite for both its distinct style, pattern and light weight (250 grams), this blue Goyard tote with white and orange is made from Goyardine canvas and Chevroches calfskin.
This...
Category
21st Century and Contemporary French Goyard
Goyard Navy Blue Goyardine Coated Canvas and Leather Saint Louis GM Tote
By Goyard
Located in Dubai, Al Qouz 2
A classic bag comes with the promise of enduring appeal, boosting your style time and again. This Goyard tote is one such creation. It’s a fine purchase.
Includes: Original Dustbag,...
Category
2010s Italian Goyard
H 9.06 in W 7.49 in L 15.36 in
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Goyard fashion for sale on 1stDibs.
Find an extraordinary range of authentic Goyard fashion available on 1stDibs. If you’re browsing our collection of unique vintage and designer fashion to elevate your daily look or to introduce new colors to the dazzling formal wear in your wardrobe, this designer’s body of work includes elements of blue, orange, pink and other tones. Customers who are interested in this designer might also find the work of Van Cleef & Arpels, Takashi Murakami, and Daniel Swarovski appealing. On 1stDibs, find haute couture, vintage and designer Goyard fashion from top boutiques around the world. Goyard fashion prices can differ depending upon time period and other attributes. On 1stDibs, the price for these items starts at $518 and tops out at $16,735, while the average work can sell for $2,982.
Questions About Goyard
- How much does a Goyard bag cost?1 Answer1stDibs ExpertFebruary 22, 2021The classic Goyard bag, the tote, costs around $1,000. However, the brand also sells small leather goods that can cost as little as $300.
- How much is a Goyard tote bag?1 Answer1stDibs ExpertFebruary 22, 2021A Goyard tote costs $1,150. The price on the secondhand market may vary depending on condition, color, age, and rarity.
- 1stDibs ExpertFebruary 22, 2021The price of a Goyard St. Louis tote costs anywhere from $1,200 to $1,1795. Classic colored Goyards cost less than Goyards with special colors. Size is another determiner of price. The larger Saint Louis GM costs more than the Saint Louis PM. The price of a St. Louis tote will vary on the second-hand market depending on condition, color, age, and rarity.
- Why is Goyard so expensive?1 Answer1stDibs ExpertApril 26, 2024Goyard is so expensive for a few reasons. First, the French fashion house uses costly materials, including its signature Goyardine canvas made of natural hemp, linen and cotton fibers. Also, artisans perform much of the crafting process by hand, making manufacturing expenses considerable. Finally, Goyard produces only a limited number of bags each year. Since demand often outweighs supply, Goyard is able to sell its pieces at aspirational price points. Explore a selection of Goyard bags on 1stDibs.
- What is a Goyard trunk?1 Answer1stDibs ExpertApril 5, 2022Serving the packing needs of French travellers, Goyard began producing its luxury trunks in 1792 under the name House of Martin. The trunks are characterized by their hand-painted monograms, unique motifs and stripes. Shop a collection of antique Goyard trunks from some of the world’s top boutiques on 1stDibs.
- What is Goyard trunk?1 Answer1stDibs ExpertApril 5, 2022In 1792, the House of Martin was a well-known trunk maker creating trunks and other leather goods for the French. The company was renamed in 1853 after Francois Goyard took over the business. Goyard is still in business and known for its artisanal craftsmanship and the scarcity of this luxe brand. Rather than mass-producing products like its competition, Goyard is happy to create trunks one at a time, and often with custom specifications. Find a collection of vintage and modern Goyard bags and trunks on 1stDibs.
- Why is Goyard so special?1 Answer1stDibs ExpertJune 30, 2023What makes Goyard so special is the heritage of the fashion house and the quality of the pieces it produces. Few brands have stood the test of time as resolvedly as the French House of Goyard, a family-owned maker of luxury handbags, totes and accessories in chic, timeless styles and a vibrant array of colors. The internationally renowned bags were born out of the maison’s original business of making leather goods and other luxury travel wares, which were once the favorite of the French aristocracy. Goyard trunks are highly sought-after antiques today. On 1stDibs, find a selection of Goyard pieces.
- 1stDibs ExpertMarch 25, 2024No, Goyard does not have an online store. The French fashion house does provide distance ordering services through some of its boutiques, and you can learn more about them on the official Goyard website. Alternatively, you can shop for Goyard handbags and accessories on trusted online platforms like 1stDibs.
- Can I customize a Goyard bag?1 Answer1stDibs ExpertApril 5, 2022Yes, you can indeed customize a Goyard. Whether you’ve owned the bag for some time or have just received it, Goyard offers a variety of choices for personalization and customization. Shop a collection of Goyard bags from some of the world’s top sellers on 1stDibs.
- 1stDibs ExpertApril 5, 2022What Goyard bag is the most popular is largely a matter of personal opinion. Some of the French luxury brand's most notable styles include the Anjou, the Saint Louis, the Saigon Top Handle, the Aligre, the Petite Flot and the Minaudiere. Shop a collection of Goyard bags on 1stDibs.
- 1stDibs ExpertFebruary 1, 2024What is so special about Goyard bags comes down to their materials. Most Goyard bags feature Goyardine, a canvas made from hemp, linen and cotton. Durable and lightweight, it features a distinctive "Y" pattern created from three chevrons of different shades. A coating on the canvas makes it resistant to both staining and the effects of water, making Goyard bags capable of standing the test of time even with daily use. Find a collection of Goyard bags on 1stDibs.
- 1stDibs ExpertMarch 15, 2024The Goyard pattern doesn't have a name, but the French luxury fashion house calls the fabric that features it Goyardine. The son of the maison's founder, Edmond Goyard, created this proprietary fabric and its unique print in 1892. The pattern incorporates the Y found in the center of the Goyard surname and dotted chevrons meant to represent the logging industry, which employed the Goyard family prior to the founding of their fashion house in 1792. On 1stDibs, explore a collection of Goyard bags.
- Why does Goyard not sell online?1 Answer1stDibs ExpertApril 5, 2024The exact reason why Goyard doesn't sell online has never been stated. However, many people speculate that the French luxury fashion house has refrained from entering the online market in order to control access to its pieces. In this way, Goyard is able to maintain its reputation for being an exclusive brand. Shop a variety of Goyard bags and accessories on 1stDibs.
- Does Goyard make backpacks?1 Answer1stDibs ExpertApril 5, 2022Yes, Goyard makes very popular and luxe backpacks. Since 1853, Goyard has been making luxury and quality trunks, establishing a solid reputation in the world of travel. It only makes sense that they’ve expanded their line to include backpacks—today’s effortless way to tote and travel. On 1stDibs, find a collection of authentic Goyard pieces from some of the world’s top sellers.
- What are Goyard bags made from?1 Answer
ChicjoySeptember 24, 2020Goyard bags are made from coated canvas, leather trims, and fabric interiors. The exterior can be cleaned by wiping it down with a soft cloth dampened with gentle soap and water.
- 1stDibs ExpertApril 5, 2022To buy a Goyard bag in the US, visit high-end boutiques in big cities like New York, San Francisco and Beverly Hills. You can also shop for Goyard bags from some of the world’s top sellers on 1stDibs. Originating in 1792 as the House of Martin with a focus on trunk-making, the luxury leather goods business served the packing needs of French travelers. It was renamed in 1853, after the business passed to François Goyard, who began as an apprentice in 1845.
- How do you spot a fake Goyard?1 Answer1stDibs ExpertMarch 3, 2023To spot a fake Goyard bag, examine the print closely. On authentic pieces, you'll see a crisp, well-defined print with easy-to-read letters and clear markings. Replicas rarely are able to perfectly emulate Goyard's signature motif. Shop a range of Goyard handbags from some of the world's top sellers on 1stDibs.
- Is goyard good quality1 AnswerChicjoySeptember 24, 2020
Goyard bags are of outstanding quality, featuring durable coated canvas material and excellent workmanship. Personalizations of Goyard bags are still hand-painted by Goyard artisans in the house’s ateliers.
- Is Goyard easy to get?1 Answer1stDibs ExpertApril 5, 2024Whether Goyard is easy to get varies. The French luxury fashion house produces only a limited number of pieces each year, and demand is often high. As a result, certain pieces may be in short supply at the brand's boutiques. In addition, Goyard does not have an online store or partner with third-party e-commerce retailers, which can add to the difficulty of making a purchase. You can, however, find Goyard pieces on trusted online platforms. Explore a diverse assortment of Goyard bags and accessories on 1stDibs.
- 1stDibs ExpertFebruary 21, 2024No, you cannot buy new items from Maison Goyard online. Goyard’s website does not offer an e-commerce component. In order to buy a new Goyard bag, you can contact the brand’s sales ambassadors through its official website to learn about visiting a boutique or making a purchase without the need for face-to-face interaction. Find a collection of vintage Goyard bags and accessories for sale on 1stDibs.
- Can you buy a Goyard bag online?1 Answer1stDibs ExpertFebruary 21, 2024No, you cannot buy a new Goyard bag online. There is no store component to Goyard’s website. If you’re interested in buying a new Goyard bag, the company advises shoppers to contact the brand’s team of sales ambassadors through its official website to learn about visiting a boutique or making a purchase without the need for face-to-face interaction. Find a collection of vintage Goyard bags and accessories for sale on 1stDibs.
- 1stDibs ExpertApril 5, 2022No, Goyard is not owned by Louis Vuitton. Jean-Michel Signoles purchased Goyard in 1998 and has retained ownership ever since. LVMH Moët Hennessy Louis Vuitton is the owner of Louis Vuitton. Shop a collection of both Goyard and Louis Vuitton on 1stDibs.
- 1stDibs ExpertApril 5, 2022Yes, Goyard makes passport covers and card holders. You can select from a variety of either type of Goyard product to protect your Visa or passport when you travel. It’s like taking a little luxe on the road. On 1stDibs, find a collection of authentic Goyard pieces from some of the world’s top sellers.
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