Archizoon Associati for Poltronova "Superonda" Sofa, Italy 1960s
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Archizoon Associati for Poltronova "Superonda" Sofa, Italy 1960s
About the Item
- Creator:Poltronova (Maker),Archizoom Associati (Designer)
- Dimensions:Height: 32.29 in (82 cm)Width: 23.63 in (60 cm)Depth: 88.98 in (226 cm)Seat Height: 11.82 in (30 cm)
- Style:Mid-Century Modern (Of the Period)
- Materials and Techniques:
- Place of Origin:
- Period:
- Date of Manufacture:1960
- Condition:
- Seller Location:Naples, IT
- Reference Number:1stDibs: LU3221336690182
Archizoom Associati
For eight years, Italian architecture and design studio Archizoom Associati challenged modernism and aligned itself with what we now call Radical Design, an avant-garde art movement established largely in Florence that produced exuberant conceptual furnishings and objects that were neither practical nor very commercial. Through iconic works like the Sanremo floor lamp and the Mies lounge chair, Archizoom and other proponents of the movement protested functionalism and explored form, color and material in a way that countered the existing social order.
Founded in 1966 by University of Florence students Andrea Branzi, Gilberto Corretti, Massimo Morozzi and Paolo Deganello, Archizoom questioned mass consumerism and the validity of rapid postwar modernization in their native country. In their architecture initiatives, interiors, installations, furniture and more, Archizoom's members were pioneers of postmodernism — future Memphis Group cofounder Ettore Sottsass was also part of the Radical Design movement — and alongside likeminded collectives such as Superstudio, Ziggurat and UFO, Archizoom drew on Pop art, Minimalism and Arte Povera to expand upon the expressive potential of design. Branzi and his peers were also deeply influenced by the visionary work of London architecture collective Archigram — so much so that the group’s name is inclusive of Zoom, which is the name of a zine published by the British collective.
In Archizoom’s No-Stop City — an unbuilt architecture project — the urban area is stripped bare, a featureless monochromatic expanse that sees built structures meeting nothing more than the basic needs of human existence. The group’s Mies lounge chair — a tribute to early modernist architect Ludwig Mies van der Rohe — was developed for Poltronova and hardly resembles a chair at all. It is not until one sits down that the detached bench seat combines with the backrest and becomes a full seat. The human body bonds the pieces together to make a chair that is surprisingly functional — and even compact.
The Radical Design movement is experiencing something of a renaissance, and Archizoom Associati’s works featured prominently in 2020’s “Radical: Italian Design 1965-1985” at the Museum of Fine Arts, Houston. The collective’s designs were given a global stage in the classic 1972 exhibition “Italy : The New Domestic Landscape” at the Museum of Modern Art in New York City, but most of the groups associated with Radical Design dissolved by the mid-1970s. The Mies lounge chair is held in MoMA’s permanent collection.
Find vintage Archizoom Associati seating, lighting and tables on 1stDibs.
Poltronova
Poltronova is known for embracing the creativity that opposites can introduce to a space. Its radical modernist furniture and lighting fixtures are simultaneously grounded in classic aesthetics and inspired by what were then new and provocative artistic movements in mid-century Italy, when the company was founded. This tension resulted in unique and extraordinary pieces at the manufacturer, from eccentric, glove-shaped armchairs to striking dining tables that feature a mix of materials and textures.
Italian designer Sergio Cammilli founded Poltronova in Tuscany in 1957. That same year, it won the Compasso d’Oro for the Panchetto chair designed by Luciano Nustrini. Revolutionary Italian architect Ettore Sottsass — a maestro of postmodern design who would later establish the Memphis Group — came on board as an art director in 1958. Poltronova manufactured many of his furniture and ceramic designs. Sottsass’s lighting, seating and other works for Poltronova showcase the designer’s bold experimentation with solid wood, glass, metal and laminate materials.
Other established names in Italian furniture design collaborated with Poltronova’s Sottsass and Cammilli, including Giovanni Michelucci, Gae Aulenti and Angelo Mangiarotti. However, the company truly set itself apart in its collaborations with Superstudio and Archizoom Associati, groups that were part of an irreverent, avant-garde movement in art and design that took shape during the 1960s in Florence, Turin and Milan. Collectives associated with the movement — which would one day be called Italian Radical design — drew on Pop art and minimalism and explored working with unconventional materials to create colorful, quirky and uniquely shaped objects and furnishings. At the time, Poltronova also worked with up-and-coming names in the art world, like painter Max Ernst and sculptor Mario Ceroli.
Poltronova showcased its groundbreaking designs in many exhibitions, such as “La Casa Abitata,” which was held in Florence in 1965. At Milan's Eurodomus trade show in 1970, Poltronova debuted an entire bedroom collection designed by Sottsass — including his sensuous Ultrafragola mirror. The brand’s furnishings were included in a 1972 exhibition at New York’s Museum of Modern Art called "Italy: The New Domestic Landscape," and in 1977, Poltronova again won the Compasso d’Oro for a book called Fare Mobili con Poltronova (Making Furniture with Poltronova).
Poltronova's enduring and acclaimed furniture designs came to be loved far outside Italy. During the 1960s, importer Charles Stendig represented the company and helped introduce it to the American market.
In 2005, Poltronova established the Centro Studi Poltronova to recreate some of the company's iconic furniture. The brand has also recently collaborated with English architect Nigel Coates, who worked with a Poltronova master craftsman in Italy to design a series of limited-edition furniture in 2011, including the Domo chair.
On 1stDibs, find vintage Poltronova tables, seating, storage cabinets and more.
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