The San Francisco-based Nicole Hollis embraces indoor-outdoor California living, cutting-edge contemporary design and minimalist yet liveable elegance whether designing a city apartment or Napa Valley winery, a palatial Hawaiian spread or a hip Seattle hotel.
March 2, 2015Nicole Hollis established her San Francisco interior design firm in 2002. Top: At a home in Marin County, California, Hollis combined chairs from the Brooklyn-based Sit and Read with a sectional of her own design and placed a bowl and metal “gems” from The Future Perfect atop a coffee table made from recycled tires. All photos by Laure Joliet unless otherwise noted
As a child growing up in the then-small town of Jupiter, Florida, designer Nicole Hollis had to search for creative inspiration beyond the berry farms that surrounded her home. “I lived in the pages of Vogue,” Hollis says. “I taped the pages to my wall and would dream of the far-off locations and photo shoot sets. Imagining the styling of the photos was part of the allure.”
She found an early muse in her mother’s friend — a Palm Beach socialite — who lived in a 1920s-era mansion along the Intracoastal Waterway. “Her home was impeccably designed. The wall coverings matched the curtains, which matched the bedspread,” Hollis says. “It was all chintz, but it was perfect.”
The San Francisco-based designer, who launched her eponymous firm, NICOLEHOLLIS, in 2002, doesn’t use much chintz in her projects these days. But her work evinces the same deliberate styling that she admired in that Palm Beach mansion — albeit in a more restrained, minimalist manner. Over the course of her career, which has included both residential and hospitality interior design projects, Hollis has carved out a niche by focusing on the indoor-outdoor California lifestyle, natural materials and rare, custom furnishings commissioned from artisans.
Case in point: For a recent project, a 4,400-square-foot home in Marin County, Hollis created a fresh space within a minimalist, glass-walled structure built by San Francisco-based Jensen Architects. She used white oak for built-in shelving, cabinetry and furnishings such as the master bed, and concrete flooring throughout the home, materials that look sleek yet will withstand the years of wear and tear its residents, a young family, will inevitably put on it. In the main living room, a cobalt-blue rope chair by Christian Astuguevieille holds court near an oversize coffee table created from recycled rubber tire treads by artisans in Morocco. “It’s really about sculpture meeting function,” Hollis says. “The effect is one of simultaneous ease and artfulness.”
For the Marin County house, Jensen Architects' minimalist creation, whose floating planes blend indoors and out, Hollis created interiors both uncluttered and functional. The chaise lounges are by KAA Design in Los Angeles and the ceramic side tables are Gervasoni.
Hollis designed a large-scale sofa banquette for the dining area of the Marin house and surrounded the table with Paolo Golinelli Sundance folding chairs and, at either end, bentwood chairs by Frank Gehry for Knoll.
Hollis has a preference for naturalistic materials. When charged with adding 12 suites to the luxe Carmel Valley Ranch, in California's Monterey County, the designer created outdoor daybeds for each room using salvaged wood and rope from the property.
In Carmel, Hollis channeled a ranch-luxe look for the new suites, combining Pendleton blankets with Frette linens on the beds, and combining vintage finds, such as the wicker chair at right, with pieces designed by her firm, including the double-sided fireplaces and sawhorse desks.
Working with Dumican Mosey Architects, Hollis completely gut-renovated a classic Tudor in San Francisco's Pacific Heights whose rooms were previously small, dark and disjointed, giving it a fresh, contemporary and streamlined feel. The chandelier is by David Weeks. Photo by Mark Adams
Hollis unified the spaces of the Pacific Heights home with a minimalist palette, relying on white walls and Carrera marble, dark ebonized cabinetry and custom gray European oak floors throughout. Photo by Mark Adams
Over the course of three years, Hollis designed the interiors of a number of disparate spaces at the Cairdean Estate in Napa Valley, including Butterscots Market, which she gave a rustic-modern look with copper-topped tables, white Carrera marble walls and rolling chalkboard menu boards.
Hollis began her career in Manhattan. While studying interior design at New York’s Fashion Institute of Technology, she worked for architectural firm James D’Auria Associates, assisting with the design for the showrooms of such fashion houses as Armani, Ellen Tracy and Valentino. After five years, she moved west to San Francisco in 1997 with her boyfriend at the time. Says Hollis, “I needed more sky.”
Here, she caught a big break: Starting in 1998, she joined W Design Group, the team responsible for creating the look of the then-new hip line of W Hotels (which today has outposts in some 24 countries). For her first project, Hollis and a squad of fellow product and interior designers took on the task of endowing the San Francisco hotel with a home-like atmosphere. “None of us had any hotel experience,” Hollis says. “But we came to the table with what we thought was the comfort of home away from home. The duvet covers, the soap dishes, the music — we designed everything that you touched and smelled.”
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In tandem with Signum Architecture, Hollis completed all the interiors for a new 30,000-square-foot complex at Hall Wines, in St. Helena, California. This included the renovation of the historic Peterson Bergfeld building at right, which was turned into an events space, and the creation of a new visitors' center, at left. Photo by Mark Adams
For a tasting room at Hall Wines, Hollis approached John Houshmand, a sculptor and furniture maker in upstate New York, to create a 43-foot-long table that appears to be made from a single tree trunk. The Tolix chairs are done in a custom black matte finish. Photo by Mark Adams
Massive Ingo Maurer silver dome lights punctuate three private tasting rooms at Hall Wines. Hollis says the custom-designed concrete-and-glass cube wall cabinets are inspired by Donald Judd. Photo by Mark Adams
Elsewhere at the Cairdean Estate, Hollis designed The Farmer and the Fox restaurant as a modern take on the gastropub in recognition of the owners' Scottish heritage. The custom brass lighting pendants are inspired by historic Gaelic bells.
At Cairdean, "the main tasting room sets the tone of the interiors program with a rich earthy palette inspired by the surrounding wine country landscape," says Hollis, who anchored the room around a main tasting bar finished in assorted glazed-brick tiles and topped with Arenzano table lamps by Ignazio Gardella.
A clubby private tasting room at Caridean Estate is furnished with the Maxwell sofa and Shipley console table, both from Jayson Home; a French leather barrel-back chair from Mecox Gardens; and a George III chair in blue from Howe London.
“It’s really about sculpture meeting function. The effect is one of simultaneous ease and artfulness.”
Hollis’s personal office is a mash-up of souvenirs, artwork and sources of inspiration. The chair in the foreground is Verner Panton for Vitra, and the armchair at left is a prototype of a design she had made for Caridean Estate.
Hollis next jumped at the chance to work with Bay Area architecture firm Backen, Gillam & Kroeger, legendary for defining the rustic-refined aesthetic of Napa Valley’s most exclusive wineries. By the time she left, she occupied the role of senior designer, working directly alongside architect Howard Backen. Of Backen, Hollis says, “He was such a strong influencer in how to approach a project holistically. Great interiors begin with great architecture, and you need to work with your natural surroundings to make sure the interiors and architecture speak to each other.”
That philosophy is at the foundation of every project Hollis takes on today, and it is perhaps best exemplified in the Kona, Hawaii, vacation home that her firm recently completed. Over three years, she worked closely with San Francisco architectural firm Zak Architecture, incorporating local elements into the interior of the expansive, open-air structure, for example placing Kiawe trees in an interior courtyard and using black puka lava stone for the home’s foundation, lanai and pool surround. In keeping with her penchant for one-of-a-kind pieces, she hung a cast-bronze light sculpture in the shape of a tree branch by artist Michele Oka Doner over the dining table.
In an expansive home set on four acres of lava fields in Kona, Hawaii, an airy central space contains a kitchen, dining area and living room. Hollis's firm designed the dining table and bench, while the armchairs at either end are by George Nakashima and the chandelier is by Michele Oka Doner. The Augustine sofa at right is by Christian Liaigre.
"A neutral palette of soft gray with white and black accents unifies the related but distinct spaces and materials," says Hollis of the Hawaii house, for whose master bedroom her firm designed the bed, side tables and bench.
In Hawaii, at left, a George Peterson turned table sits beside a Wabi hanging bed by Paola Lenti. In the office at right, the artist Tanya Hollis created "slip" covers for three Verner Panton chairs. Across the table is an Eames Management chair. A David Weeks lighting fixture hangs overhead.
She favors local craftsmen for creating custom furnishings when possible and frequently turns to her favorite artists for a project’s wow factor. At the top of her list are Christian Astuguevieille for his sculptural furnishings in rope; Bec Brittain for her modernist modular lighting; and Lindsey Adelman, whose hand-blown lighting designs in organic shapes are practically de rigueur in today’s stylish homes.
Hollis continues to take on commercial projects in addition to residential. In 2013, she teamed up with the Napa firm Signum Architecture to create a new 10,000-square-foot visitor’s center for Hall Wines in St. Helena. Oversized custom furnishings, such as a modern steel table embedded with the cross-section of a giant felled tree, dominate a space that feels raw and organic, thanks to the cast-concrete floors, plaster walls and silver dome lights.
The newly-opened Palladian hotel in Seattle has a playful Old World vibe that nods to the landmarked building’s history as a hotel that first opened in 1910. Left: Julie Coyle Art Associates contributed oil paintings of various personages (including Kelsey Grammer, star of the 1990s Seattle-set sitcom Frasier). Right: Hollis designed the oversize chandeliers in the lobby while the artist Marta Johansen painted the large mural at top right.
Like the public spaces at the Palladian, the guest rooms are filled with personal, home-like touches, including one-of-a-kind pillows by Society6 that might put you in bed with Tom Selleck.
Around this time, Hollis founded NICOLEHOLLIS Hospitality Studio, a new branch of her firm dedicated to hospitality design. One of Studio’s first complete project is the Palladian, a 97-room Seattle boutique hotel that just opened in February. It’s Hollis’s largest project yet. The guest rooms are a genteel mix of masculine features — such as wall-to-wall wood headboards meant to evoke the city’s one-time timber industry — and modern detailing like pillowcases printed with images of David Bowie. She’s currently at work on hotels in San Francisco and Miami’s South Beach, another Napa winery and a slew of high-end residences in Hawaii, Beverly Hills, Lake Tahoe and throughout the Bay Area.
Hollis manages to balance her firm’s ever-increasing project roster with the demands of raising a young family — she has two kids under the age of four with her husband Lewis Heathcote, who is also CEO of NICOLEHOLLIS. Combining work with family translates to a never-ending push and pull between the professional and the personal. But, like her interiors, Hollis is at her best while straddling the sweet spot between opposing forces — artful versus easy, refined versus rustic, indoor versus outdoor and control versus chaos. So as her company takes off, she finds creative freedom in the chaos of her busy schedule. Says Hollis, “I thrive in it.”
Nicole Hollis’s Quick Picks from 1stdibs
Hans J. Wegner Circle chair, 1965, offered by Wyeth
This gorgeous chair works well just about anywhere — poolside or fireside. I’d throw a thick black sheepskin on it for the winter and curl up with a book.
Moroccan Berber rug, 1930s, offered by Carini Lang
This rug is understated and neutral while being completely unpredictable. Genius.
Ramsden brass telescope, ca. 1790, offered by Hansord
This is perfect for observing the stars with my family. It’s elegant and educational.
Les Deux Tourterelles II, 1946, by Pablo Picasso, offered by Thomas French Fine Art
This is crude, yet technically perfect and gesturally divine. This little piece makes me laugh. We all need more things around us that make us laugh.
Egg Basket, ca. 1947-48, by Ruth Asawa, offered by Brock & Co.
Ruth Asawa is a legend here in San Francisco. Her wire sculptures explore the physical limits of materials, shadow and space. I love the technical, intimate and timeless quality of her work.
Stilnovo desk lamp, ca. 1955, offered by Jochum Rodgers
We are moving to a larger studio, so I’ve been obsessing about creating a dynamic workspace. I’d use these lights at workstations — they look smart and friendly (and ready to lend an extra...eyeball).
Martin Margiela sweater, 1998-99, offered by Das Neue Schwarz
I adore Martin Margiela for its conceptualism and wit. Its sculptural and textural pieces appeal to the thoroughly modern woman who might have a bit of a past.