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Original "Nauga" Monster for Naugahyde, 1970s
$2,800
£2,140.75
€2,465.71
CA$3,923.66
A$4,380.40
CHF 2,295.26
MX$53,620.34
NOK 29,149.84
SEK 27,484.60
DKK 18,401.85
Shipping
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About the Item
During the 1960s and 1970s an advertising/marketing team headed by George Lois for Naugahyde, asserted humorously, that their faux leather was obtained from the skin of a fictitious animal called a "Nauga". The claim became an urban myth as the campaign emphasized that Naugas can shed their skin without harm to themselves. The Nauga doll, a chubby, horned monster with outstretched arms and a wide toothy grin, became a popular advertising icon of the 60s and 70s. Fine examples of the original production are scarce, as most Naugas were given as gifts to loyal customers. These examples are from the larger size that was produced.
- Dimensions:Height: 14 in (35.56 cm)Width: 22 in (55.88 cm)Depth: 4.5 in (11.43 cm)
- Materials and Techniques:Naugahyde
- Place of Origin:
- Period:
- Date of Manufacture:1970s
- Condition:Wear consistent with age and use.
- Seller Location:Sagaponack, NY
- Reference Number:1stDibs: LU890342752372
About the Seller
4.6
Recognized Seller
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Established in 1995
1stDibs seller since 2010
460 sales on 1stDibs
Typical response time: Several days
Associations
20th Century Specialists
- ShippingRetrieving quote...Shipping from: Center Moriches, NY
- Return Policy
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