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Ray Bret Koch, Original Air France Poster, Far East, Elephant Cornac, India 1938
About the Item
Air France poster created by Ray Bret Koch in 1938 to promote tourism from Europe to the Far East.
Artist: Ray Bret Koch (1902-1996)
Title : Air France – Europe – Orient – Extrême Orient
Date: 1938
Size: 12.3 x 19.4 in. / 31.2 x 49.3 cm.
Printer: Océa, 41, rue François 1er, Paris
Materials and Techniques: Colour lithograph on paper
Linen backing: Yes
Condition: A (Designates a poster in very good condition. The colours are fresh and there are no or very few paper losses. If there are imperfections they are marginal and imperceptible.)
Additional Details:
Air France poster created by Ray Bret Koch in 1938 to promote tourism from Europe to the Far East.
A Dewoitine D.338 plane flies over a map on which different cities in Europe are connected to Asia.
For example, to reach destinations like Saigon or Hanoi from London, you had to make around 20 stopovers: London, Paris, Lyon, Marseille, Naples, Corfu, Athens, Tripoli, Beirut, Damascus, Baghdad, Bushire, Jask, Karachi, Jodhpur , Allahabad, Calcutta, Akyab, Rangoon, Bangkok, Vientiane, Saigon, Hanoi.
A Cornac (or Mahout) sits on an elephant to symbolize the route to the Far East.
The shrimp (or Seahorse or Winged Horse), emblem of Air France from 1933 to 1976, is visible at the bottom of the poster. The composition of the Company's posters at this time revolves around four elements: The sky, a plane, the nine letters of Air-France and "the shrimp".
Raymond Bret-Koch is a French artist born in 1902 and died in 1996. Architect, decorator, poster designer and illustrator, he learned architecture with Mallet-Stevens, decoration with André Groult and advertising art with Tolmer. After his military service, he specialized in decoration and advertising.
We are specialized in fine prints and original vintage posters and have been providing expert advice to international clients, collectors and museums since 1970. We guarantee the authenticity of all our items.
- Dimensions:Height: 19.41 in (49.3 cm)Width: 12.29 in (31.2 cm)Depth: 0.4 in (1 cm)
- Style:Art Deco (Of the Period)
- Materials and Techniques:
- Place of Origin:
- Period:
- Date of Manufacture:1938
- Condition:Wear consistent with age and use. Linen backing: Yes Condition: A (Normally designates a poster in very good condition. Colours are fresh and there is very little or no paper loss. Any imperfections are marginal and unnoticeable).
- Seller Location:SAINT-OUEN-SUR-SEINE, FR
- Reference Number:Seller: 2237850631511stDibs: LU7066236198492
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