
Bitter Le Coq Original Vintage In-Store Display
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Marcello NizzoliBitter Le Coq Original Vintage In-Store Display1930
1930
About the Item
- Creator:Marcello Nizzoli (1887 - 1969, Italian)
- Creation Year:1930
- Dimensions:Height: 13.5 in (34.29 cm)Width: 9.5 in (24.13 cm)
- Medium:
- Movement & Style:
- Period:
- Condition:Very Fine (A) condition poster with minimal wear and a few tiny printing voids. Rich color, a stunning lithograph. On cardboard with holes for string as issued.
- Gallery Location:Boston, MA
- Reference Number:Seller: ITL083631stDibs: LU133225584092
Marcello Nizzoli
Marcello Nizzoli was an Italian artist, architect, industrial and graphic designer. He was the chief designer for Olivetti for many years and was responsible notably for the iconic Lettera 22 portable typewriters in 1950. After graduating from the Accademia di Belle Arti of Parma (1913), he worked as a draughtsman in Milan until World War I. The influence of Futurism and particularly, the work of Fortunato Depero were fundamentally important in his cultural formation. His success as a draughtsman was established at the Prima Esposizione Internazionale delle Arti Decorative in Monza (1923), but he continued to diversify, designing fashion accessories such as handbags, shawls and poster advertisements for famous names such as Campari and Martini.
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