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Serpenti Bracelet
Iconic Designs

Serpenti Bracelet

About the Design

BVLGARI’s classic serpent first reared its head in the late 1940s. BVLGARI founder Sotirios Voulgaris’s sons, Giorgio and Constantino, took over the Italian fine-jewelry house when their father passed away in 1932, and the brothers conceived the motif for a series of wristwatches — a nod to snakes’ mythological association with the beginning and the end of time — which became the basis for an entire line of jewels. The design was immediately popular among BVLGARI aficionados, but its star turn came in 1962, when it graced one very famous wrist.

That year, Elizabeth Taylor was in Rome shooting Cleopatra alongside her future husband, Richard Burton. In a publicity photo released from the set, the actress can be seen with a gold cuff coiled around her wrist, ending in a pavé diamond snake head — a BVLGARI Serpenti bracelet. Taylor’s relationship with the jewelry house ran deep: she and Burton allegedly used the back doors of its flagship store in Rome to escape the paparazzi during their much-buzzed-about affair. “The only word Elizabeth knows in Italian is BVLGARI,” Burton famously said. 

Taylor’s stamp of approval catapulted the Serpenti to international fame, and the jewelry house began experimenting with variations on the motif, setting jewels along the cuff or on the head. In still another version, dozens of individual enameled scales are painstakingly attached to a central core.

The snake’s myriad meanings across cultures no doubt contribute to the Serpenti design’s allure. In some cultures, it connotes evil, in others fertility. In Voulgaris’s native Greece, the coiled serpent symbolizes everlasting life. 

Bulgari Serpenti Bracelet

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Bulgari Double Coil Diamond & Ruby Serpenti Snake Bracelet in 18ky & 18kw Gold
By Bvlgari
Located in Philadelphia, PA
Bulgari double coil Serpenti snake bracelet in 18k yellow and white gold, accompanied by Bulgari box. This bracelet features approximately 18.90 carats of marquise and round brillia...
Category

21st Century and Contemporary Bangles

Materials

Diamond, Ruby, 18k Gold, White Gold, Yellow Gold

Bulgari Double Coil Diamond Serpenti Viper Bracelet in 18k White Gold
By Bvlgari
Located in Philadelphia, PA
Bulgari double coil Serpenti Viper bangle bracelet in 18k white gold accompanied by a Bulgari certificate of authenticity. This Bulgari snake bracelet features approximately 15.03 ...
Category

21st Century and Contemporary Bangles

Materials

Diamond, 18k Gold, White Gold

Bulgari Roma Diamond Ruby Citrine Gold Triple Wide Bracelet
By Bvlgari
Located in New York, NY
Bulgari Roma Diamond Ruby Citrine Gold Triple Wide Bracelet perhaps the finest example of the Bulgari Rome famous 1980s style that changed the look of jewelry. An 18k yellow gold wi...
Category

Vintage 1980s Modern Bangles

Materials

Citrine, Diamond, Ruby, 18k Gold

Vintage Bvlgari Peridot and Diamond Serpenti Bracelet in 18k Yellow Gold
By Bvlgari
Located in London, GB
A visually staggering vintage Bvlgari Serpenti bracelet set in 18k yellow gold. The beauty of this piece all lies in the fantastic design! The bracelet is from the Serpenti collecti...
Category

Early 2000s Modern Modern Bracelets

Materials

Diamond, Peridot, Gold, 18k Gold, Yellow Gold

Bulgari Single Coil Diamond Serpenti Viper Bracelet in 18k White Gold
By Bvlgari
Located in Philadelphia, PA
Bulgari single coil Serpenti Viper bracelet in 18k white gold accompanied by a Bulgari certificate of authenticity. This Bulgari snake bangle features approximately 8.91 carats of ...
Category

21st Century and Contemporary Bangles

Materials

Diamond, 18k Gold, White Gold

Bulgari Serpenti Diamond Snake Bangle Bracelet with Emerald Eyes in 18kw Gold
By Bvlgari
Located in Philadelphia, PA
Bulgari Serpenti diamond snake bangle bracelet with emerald eyes in 18k white gold, accompanied by Bulgari box and Bulgari certificate of authenticity. This bracelet contains 592 ro...
Category

21st Century and Contemporary Bangles

Materials

Diamond, Emerald, Gold, 18k Gold, White Gold

Bulgari Diamond 18 Karat Rose Gold 7-Coil Serpenti Watch
By Bvlgari
Located in New York, NY
A stunning and elegant limited-edition rose gold & diamond 7-coil bracelet-watch from the famous Serpenti Collection by Bulgari. Swiss quartz movement. 18K rose gold bezel with diam...
Category

21st Century and Contemporary Contemporary Wrist Watches

Materials

Diamond, 18k Gold, Rose Gold

Bulgari Diamond Ruby Gold Serpenti Bracelet
By Bvlgari
Located in New York, NY
A phenomenal 18k white and yellow gold Bulgari serpenti bracelet that coils seductively around the wrist, designed with a pavé head of diamonds weighing approx. 9.70 carats, a radian...
Category

21st Century and Contemporary Bangles

Materials

Diamond, Ruby, 18k Gold

Bulgari Four Coils Serpenti Bracelet
By Bvlgari
Located in New York, NY
A magnificent 18k yellow gold bracelet that captures the power and essence of seduction through the iconic Bulgari serpent, which sensually coils around the wrist exposing its pavé r...
Category

Late 20th Century Bangles

Materials

Diamond, Pearl, 18k Gold

Bulgari Ceylon Ruby "Serpenti" Bracelet
By Bvlgari
Located in New York, NY
This opulent five-coil gold, Ceylon ruby and diamond "Serpenti" bracelet dates from the Dolce Vita period of 1950s Rome, when Bulgari jewels reached new creative and technical height...
Category

Vintage 1950s Link Bracelets

Materials

Diamond, White Diamond, Ruby, Gold, 18k Gold, Yellow Gold

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