Art Deco Rock-Ola "Loboy" Porcelain Enamel Coin-Op Penny Scale
By Rock-Ola
Located in Norwalk, CT
Beginning in the Late 19th Century, the penny scale offered a means for passersby to quickly check their weight without going to the trouble of seeing a doctor; simultaneously - and perhaps more notably - they provided an irresistible opportunity for businesses to advertise and earn extra revenue. Penny scales quickly became a platform for creativity in advertising and design, as machines competed to attract the attention of customers on the street. This scale - the "LoBoy" model - was produced by the jukebox manufacturing company Rock-Ola in the 1930s and features a Classic skyscraper-inspired Art Deco Silhouette in black and white porcelain enamel. The mirrored glass display features instructions ("Stand Still - Keep Clear") as well as a reference chart which provides 'healthy' weights for men and women by height. The scale itself has been modified to function without needing to deposit a coin. This piece would make a super unique and functional addition to any retro bathroom!
1930s American Art Deco Vintage Rock Ola
Metal, Enamel







