About S.A.D.
Simply About Design presents rare, design-led furniture and objects, drawn from over a century of architectural and artistic expression. The collection focuses on pieces that embody functional clarity and sculptural presence, objects that stand at the intersection of utility and art. Founded in 2022 by Maximilian Decker, Simply About Design is based in Vienna. With a background in architecture, Decker brings a trained eye for proportion, materiality, and form, shaping a collection that is both rational and poetic. The name reflects this guiding principle: a thoughtful ...Read More
Established in 20221stDibs seller since 2024
Featured Pieces
Lara by Roberto Pamio, Renato Toso and Noti Massari for Stilwood
By Noti Massari, Roberto Pamio & Renato Toso, Stilwood
Located in Wien, AT
The Lara sofa by Roberto Pamio, designed with Renato Toso and Noti Massari for Stilwood in 1968, is a seminal work of Italian mid-century design, defined by its modular, sculptural c...
Category
Vintage 1960s Italian Mid-Century Modern Sofas
Materials
Bouclé, Foam
Valmarana by Carlo Scarpa for Gavina
By Gavina, Carlo Scarpa
Located in Wien, AT
The Valmarana table by Carlo Scarpa for Gavina, designed in the 1970s, is a distilled expression of Scarpa’s architectural language, where structure and detail are conceived as a uni...
Category
Vintage 1970s Italian Mid-Century Modern Dining Room Tables
Materials
Wood
Pagru by Claudio Vagnoni for P1
By Claudio Vagnoni
Located in Wien, AT
The ‘Pagru’ lounge chair was designed by Claudio Vagnoni for 1P in 1969. Its sculptural form flows in soft, continuous curves, the seat and backrest merging effortlessly into one ano...
Category
Vintage 1960s Italian Mid-Century Modern Lounge Chairs
Materials
Leather, Foam, Wood
Fratina by Mario Ceroli for Poltronova
By Mario Ceroli, Poltronova
Located in Wien, AT
The Fratina chairs by Mario Ceroli for Poltronova, designed in 1972, are among the most emblematic expressions of Italian Radical design, where historical reference is reinterpreted ...
Category
Vintage 1970s Italian Mid-Century Modern Side Chairs
Materials
Wood, Pine
Maralunga by Vico Magistretti for Cassina
By Vico Magistretti, Cassina
Located in Wien, AT
The Maralunga lounge chair by Vico Magistretti for Cassina, designed in 1973, is a defining icon of Italian modernism, distinguished by its quietly radical approach to form and comfo...
Category
Vintage 1970s Italian Mid-Century Modern Lounge Chairs
Materials
Leather
Pianura by Mario Bellini for Cassina
By Cassina, Mario Bellini
Located in Wien, AT
The Pianura sofa by Mario Bellini for Cassina, designed in the 1971, is a refined exploration of horizontality and proportion, where seating is conceived as a low, expansive landscap...
Category
Vintage 1970s Italian Mid-Century Modern Sofas
Materials
Velvet, Wood
Cab 412 by Mario Bellini for Cassina
By Mario Bellini, Cassina
Located in Wien, AT
The Cassina Cab 412, designed in 1977 by Italian architect and designer Mario Bellini, is a landmark in modern furniture design. With its revolutionary concept of “dressing” a chair ...
Category
Vintage 1970s Italian Mid-Century Modern Dining Room Chairs
Materials
Leather
Camaleonda by Mario Bellini for B&B Italia
By Mario Bellini, B&B Italia
Located in Wien, AT
The Camaleonda sofa by Mario Bellini for B&B Italia, designed in 1970, is a seminal work of radical Italian design, defined by its fully modular system and soft, sculptural artic...
Category
Vintage 1970s Italian Mid-Century Modern Sofas
Materials
Velvet, Foam
Artona Console by Afra & Tobia Scarpa for Maxalto
By Maxalto, Afra & Tobia Scarpa
Located in Wien, AT
The Artona console by Afra Scarpa and Tobia Scarpa for Maxalto, designed in 1975, is a paradigmatic work within the inaugural Artona series. An exploration of material contrast, prop...
Category
Vintage 1970s Italian Mid-Century Modern Credenzas
Materials
Ebony, Walnut
Wassily by Marcel Breuer for Gavina
By Marcel Breuer, Gavina
Located in Wien, AT
A pair of Wassily chairs by Marcel Breuer for Gavina, originally designed in 1925, stands as a foundational work of modernist design, where industrial logic and radical reduction con...
Category
Vintage 1970s Italian Bauhaus Lounge Chairs
Materials
Chrome
Artona Shelf by Afra & Tobia Scarpa for Maxalto
By Maxalto, Afra & Tobia Scarpa
Located in Wien, AT
Rare and iconic Artona centerpiece shelving unit by Afra and Tobia Scarpa for Maxalto, 1975.
A masterwork of 1970s Italian design, this exceptional freestanding cabinet was designed...
Category
Vintage 1970s Shelves
Materials
Wood, Walnut
MP-41 Lounge Chairs Set by Percival Lafer for Lafer MP
By Lafer, Percival Lafer
Located in Wien, AT
The MP-41 armchair by Percival Lafer demonstrates a precise balance of craftsmanship and structural innovation. Its solid rosewood frame is engineered without visible crossbars benea...
Category
Vintage 1970s Brazilian Mid-Century Modern Lounge Chairs
Materials
Leather, Wood
