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Photography: Paola Pansini

Frette

Retail by DIMORESTUDIO in GB

Inspiration for the new London boutique has been taken from the past history of Frette and its style to create a new story, fusing contemporary design with traditional Art Deco detailing. The store has been designed by highly acclaimed DIMORESTUDIO, who looked at Italian architect Carlo Scarpa’s love for materials, landscape and the history of Venetian culture for the architecture of the showroom.

Dimore took inspiration for the interiors from Charlotte Perriand, a French designer, who aimed to create beautiful and functional living spaces in the belief that better design helps in creating a better society.