What country is Rolex from?

Rolex is from Switzerland. However, the company's history can be traced to the UK. Rolex's enviable worldwide recognition can be credited, in part, to the genius of company founder Hans Wilsdorf. When the German-born watch dealer and his brother-in-law, Alfred Davis, set up their London enterprise in 1905, they called it Wilsdorf & Davis according to the traditional formula. But Wilsdorf was determined to come up with another name that was short, would look good on a watch dial and was easy to say and remember in several languages. In 1908, he trademarked the name Rolex, and by 1920, he had moved the company to Geneva and redubbed it Montres Rolex S.A. Explore a wide range of Rolex watches on 1stDibs.