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What does Must de Cartier mean?
1 Answer

Must de Cartier means "Cartier, It's a Must." The advertising slogan of the French luxury jewelry maker was created by former Cartier President Robert Hocq during the 1970s. In 1974, he partnered with Alain-Dominique Perrin to create a line of watches inspired by the saying, the full text of which is "Le Must de Cartier." On 1stDibs, shop a diverse assortment of Cartier watches.
1stDibs ExpertMay 14, 2024
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Shop for Cartier Watches on 1stDibs
Cartier Ballon Bleu 28mm Factory Diamond Bezel W4BB0015 Silver Dial Box Papers
By Cartier
Located in New York, NY
The Cartier Ballon Bleu de Cartier, reference W4BB0015, is a luxurious and elegant timepiece that combines Cartier's iconic design with exquisite craftsmanship. This model features a...
Category
21st Century and Contemporary Swiss Wrist Watches
Materials
Diamond, Stainless Steel
Cartier Tank Francaise Large 18K Yellow Gold W50001R2 Automatic Watch Box
By Cartier
Located in New York, NY
The Cartier Tank Française Large (reference W50001R2) is a distinguished timepiece that exemplifies Cartier's commitment to blending classic design with luxurious craftsmanship. Cra...
Category
21st Century and Contemporary Swiss Wrist Watches
Materials
18k Gold, Yellow Gold
Cartier Ballon Bleu 36mm 18K Yellow Gold Steel Silver Dial Box Papers W6920047
By Cartier
Located in New York, NY
Pristine condition Cartier Ballon Bleu 36mm model W6920047. Two Tone 18K Yellow Gold and Steel Bracelet, with Silver Dial with Black Roman Numerals, Blue sword hands and date window ...
Category
2010s Swiss Wrist Watches
Materials
Yellow Gold, Steel, Stainless Steel
Must de Cartier Marques et Model Déposés 21 Quartz Watch W10050F4
By Cartier
Located in New York, NY
CARTIER Must 21 W10050F4 Watch SSYG Silver/Gold Quartz Ladies Ivory Dial
A Refined Synthesis of Elegance and PrecisionAdd a touch of classic luxury to your wrist with this Must de C...
Category
20th Century Wrist Watches
Materials
Quartz, Gold, Silver, Stainless Steel
Cartier Pasha 32mm 18K White Gold Factory Diamonds MOP Dial WJ123221 Box Set
By Cartier
Located in New York, NY
The Cartier Pasha 32mm (reference WJ123221) is a luxurious timepiece that exemplifies Cartier's commitment to elegance and craftsmanship. Crafted from 18K white gold, the 32mm round...
Category
21st Century and Contemporary Swiss Wrist Watches
Materials
Diamond, White Gold
Cartier Tank Solo Piano Watch Limited Edition White Unisex 3169 W5200017 B&P
By Cartier
Located in London, GB
Fork In Time is proud to offer on the 1st Dibs marketplace:
Cartier
Super Rare Limited Edition
"Piano" Dial AKA Silver Opaline Off-Centre Dial
Ref W5200017 3169
Tank Solo
Larg...
Category
2010s Swiss Art Deco Wrist Watches
Materials
Stainless Steel