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What does Must de Cartier mean?
1 Answer

Must de Cartier means "Cartier, It's a Must." The advertising slogan of the French luxury jewelry maker was created by former Cartier President Robert Hocq during the 1970s. In 1974, he partnered with Alain-Dominique Perrin to create a line of watches inspired by the saying, the full text of which is "Le Must de Cartier." On 1stDibs, shop a diverse assortment of Cartier watches.
1stDibs ExpertMay 14, 2024
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Shop for Cartier Watches on 1stDibs
Cartier Must de Cartier 21 Quartz Watch, Stainless Steel & Gold
By Cartier
Located in New York, NY
CARTIER Must 21 W10050F4 Watch SSYG Silver/Gold Quartz Ladies Ivory Dial
A Refined Synthesis of Elegance and PrecisionAdd a touch of classic luxury to your wrist with this Must de C...
Category
20th Century Modern Wrist Watches
Materials
Quartz, Gold, Silver, Stainless Steel, Steel
Cartier Must De 21C Mens Midsize Unisex Watch - Stainless Steel & 18K Gold
By Cartier
Located in Suwanee, GA
NAMED ONE OF WATCHPRO MAGAZINE’S “HOT 100” - THE TOP 100 INFLUENCERS OF THE U.S. WATCH INDUSTRY. HOW CAN WE SERVE YOU?
We’re new to offering our carefully curated collection on 1stD...
Category
Early 2000s Swiss Wrist Watches
Materials
18k Gold, Stainless Steel
Cartier Ballon Bleu 3009 Stainless Steel Custom Diamond Bezel 28mm Watch
By Cartier
Located in Philadelphia, PA
A refined Cartier Ballon Bleu wristwatch, reference 3009, crafted in polished stainless steel and distinguished by a custom-set double-row diamond bezel. The diamonds create an elega...
Category
21st Century and Contemporary Wrist Watches
Materials
Diamond, Stainless Steel
Cartier 21C Chronoscaph Chronograph Stainless Steel Mens Ref. 2424 Watch - Paper
By Cartier
Located in Suwanee, GA
NAMED ONE OF WATCHPRO MAGAZINE’S “HOT 100” - THE TOP 100 INFLUENCERS OF THE U.S. WATCH INDUSTRY. HOW CAN WE SERVE YOU?
We’re new to offering our carefully curated collection on 1stD...
Category
21st Century and Contemporary Swiss Wrist Watches
Materials
Stainless Steel
Cartier Santos Demoiselle Reference 2698 Stainless Steel 28 x 20mm Quartz Watch
By Cartier
Located in Philadelphia, PA
An elegant Cartier Santos Demoiselle wristwatch, reference 2698, crafted entirely in polished stainless steel. This refined ladies’ timepiece features the collection’s signature squa...
Category
Early 2000s Wrist Watches
Materials
Stainless Steel
Cartier Pasha Seatimer Ref. 1040 Mens Full Size Watch, Automatic, Date - SS
By Cartier
Located in Suwanee, GA
NAMED ONE OF WATCHPRO MAGAZINE’S “HOT 100” - THE TOP 100 INFLUENCERS OF THE U.S. WATCH INDUSTRY. HOW CAN WE SERVE YOU?
We’re new to offering our carefully curated collection on 1stD...
Category
Early 2000s Swiss Wrist Watches
Materials
Stainless Steel


