If it weren’t for his honeymoon, American furniture designer Don S. Shoemaker and his company, Señal S.A., might not have played any role in Mexican modernism of the mid-20th century.
Born in Nebraska in 1919, Shoemaker studied at the School of the Art Institute of Chicago during the 1930s. In the 1940s he got married, and he and his wife, Barbara, ventured to Mexico for their honeymoon. Enamored with the country, Shoemaker decided that Mexico should become the newlyweds' permanent home. They settled in a town called Santa Maria de Guido in Michoacán, where Shoemaker spent his days painting and growing rare plants.
Through horticulture, Shoemaker became inspired by Mexico’s tropical woods, such as cocobolo, a Mexican rosewood, and he decided to delve into furniture design.
In the late 1950s, Shoemaker started a small factory, producing hand-carved desks, armchairs, dining room tables, decorative boxes and bowls, and serveware. The popularity of Shoemaker’s furnishings grew throughout Mexico, and his modest factory became Señal S.A., employing more than 100 skilled artisans and carpenters.
Shoemaker’s handcrafted designs were essentially a mid-century modern interpretation of traditional Mexican household furnishings, and like Clara Porset — an unsung Cuban-born activist, writer and designer who drew on Mexican craft traditions in her concepts for furniture — he found inspiration from his adopted country. These influences can be seen in iconic Shoemaker originals like the Sling collection of seating, the Suspension stool and several of his table designs.
Shoemaker's furniture was exhibited in showrooms in several major Mexican cities and across the U.S., including Houston, Chicago, and Los Angeles. (And mid-century modernist ideas that traveled between Mexico and California didn’t make one-way trips — they bounced back and forth.)
After Shoemaker died in 1990, his son George took over Señal S.A. The company closed after George’s death in the early 2000s.
Shoemaker’s Mexican modern furnishings continue to be coveted by avid furniture collectors around the world. From 2016 to 2017, the Museum of Modern Art in Mexico City dedicated a retrospective exhibition to honoring his work.
On 1stDibs, discover a range of vintage Señal S.A. tables, lounge chairs and other furniture.
$360Sale Price|20% Off
Set of 2 Candlesticks by Don Shoemaker
By Senal, Don S. Shoemaker
Located in San Pedro Garza Garcia, Nuevo Leon
Born in Nebraska, Don S. Shoemaker studied painting at The Fine Arts Institution of Chicago. In the late 1940s, he moved to Mexico with his family and settled in Santa Maria de Guido...
Hardwood
$1,825Sale Price|37% Off
Don Shoemaker Exotic Wood Inlaid Decorative Briefcase for Señal, circa 1970
By Senal, Don S. Shoemaker
Located in Los Angeles, CA
Exquisitely crafted slim decorative briefcase designed by Don Shoemaker for Señal of Mexico. Taking advantage of the expertise provided by Mexican artisans, shoemaker founded Señal w...
Jacaranda, Rosewood, Cocobolo
Don Shoemaker Parquetry Work Box for Senal SA, Mexico, Label
By Senal, Don S. Shoemaker
Located in Los Angeles, CA
Great parquetry box, designed for Don Shoemaker, label, Senal SA.
Wood
$680Sale Price|20% Off
Don Shoemaker Cocobolo Pencil Holder for Señal, Mexico, 1980s
By Don S. Shoemaker, Senal
Located in San Juan Capistrano, CA
Don Shoemaker Cocobolo Pencil Holder for Señal, Mexico, 1980s. Makers label to the bottom.
Wood, Cocobolo
Don Shoemaker - Senal Exotic Mixed Hardwoods Rosewood Trinket Box Made in Mexico
By Don S. Shoemaker, Senal
Located in Philadelphia, PA
Designed by eccentric woodworker and designer Don Shoemaker, this trinket box was made by Senal in Mexico. It employs a cacophany of exotic woods, including cocobolo, jacaranda, and ...
Jacaranda, Mahogany, Rosewood, Cocobolo
$960Sale Price / item|20% Off
60's Don S Shoemaker for Senal Carved Rosewood Tic-tac-toe Game Mexico Sculpture
By Senal, Don S. Shoemaker
Located in San Diego, CA
Fantastic hand made Don S. Shoemaker designed tic-tac-toe game for Senal and dates from the 1960's. Made of beautiful rosewood. Has the original artists tag on the bottom. The game i...
Wood, Rosewood
1970s Don Shoemaker for Señal Carved Root Wood Box Mexico
By Don S. Shoemaker, Senal
Located in Chula Vista, CA
For your consideration a free form lidded box designer Don Shoemaker Mexico. Retains original label Señal. Mexico circa the 1970s. Cocobolo root wood. Dimensions: 6.5" H x 4" D x 10...
Cocobolo, Wood
$200Sale Price|20% Off
Early Vintage Rosewood Salt and Pepper Shaker Set by Don Shoemaker
By Don S. Shoemaker, Senal
Located in San Jose, CA
Mid-Century Modern abstract salt and pepper shakers designed by Don Shoemaker for Señal, S.A. Mexico. This set is handmade in rosewood with unique brass ring dispensers that makes fo...
Brass
$1,391
H 12.1 in W 5 in D 4.5 in
Early 1900s Hand Carved and Colored Wooden Mountaineer Sculpture / Statue
Located in Lisse, NL
Unique and finely carved sculpture for the black forest and mountaineer enthousiasts. If you are or if you have a friend who is a mountaineering enthousiast then this hand carved mo...
Wood
$216Sale Price / item|20% Off
H 4.9 in W 3.9 in D 3.9 in
"Lorenzo" Riveted Leather Pencil Holder by Claude Bouchard for Oscar Maschera
By Oscar Maschera, Claude Bouchard
Located in Brooklyn, NY
"Lorenzo" is a riveted leather pencil holder, designed by Claude Bouchard and manufactured by Oscar Maschera. Genuine Italian leather vegetable t...
Metal
$200Sale Price / item|20% Off
H 5.1 in Dm 3.5 in
"Antonio" Leather Pencil Holder Designed by Claude Bouchard for Oscar Maschera
By Oscar Maschera, Claude Bouchard
Located in Brooklyn, NY
"Antonio" is a leather pencil holder, designed by Claude Bouchard and manufactured by Oscar Maschera, and is part of Foglia Couture collection. G...
Leather
Don Shoemaker Bookends for Señal
By Don S. Shoemaker, Senal
Located in San Pedro Garza Garcia, Nuevo Leon
Born in Nebraska, Don S. Shoemaker studied painting at The Fine Arts Institution of Chicago. In the late 1940s, he moved to Mexico with his family and settled in Santa Maria de Guido...
Hardwood
$2,800Sale Price|20% Off
H 8 in W 2.32 in D 3 in
1960s Emil Milan Rosewood Brass Table Lighter Sculpture American Studio Craft
By Emil Milan
Located in Hyattsville, MD
Wonderful and rare large table lighter by Emil Milan in E.T. rosewood. Lighter is not functioning, will need flint and fuel.
Wood
$525 / set
H 1 in W 12 in D 12 in
Colorful SHLOMI HAZIZA Studio Playful Acrylic Lucite Tic-Tac-Toe Game Sculpture
By Vasa Velizar Mihich, Shlomi Haziza
Located in St. Louis, MO
1990s POP ART colorful acrylic Tic-Tac-Toe game set by the lucite artist & sculptor Schlomi Haziza for Studio H. Clear acrylic board , with underside incised grid creating nine ...
Acrylic
Walter Bosse pencil holder around 1950s
By Herta Baller, Walter Bosse
Located in Wien, AT
Walter Bosse pencil holder around 1950 Original condition Pencil not included
Brass
Anglo Indian Inlaid Work Box
Located in Tampa, FL
An anglo Indian workbox made of ebony. The tray lifts up from the box on the lid which is also inlaid in ivory and ebony and has a bone round disc that is signed New Bedford 1810. Th...
Bone, Ivory, Ebony
British Campaign Royalty Leather Traveling Trunk, Circa 1820
Located in Charleston, SC
British Campaign water proof leather traveling trunk with leather fitted interior compartment, brass banding mounts, Royal coat of arms brass plate, brass side handles, and retains t...
Unique Antique Solid Rosewood Asian Jewelry Trinket Box
Located in San Diego, CA
Beautiful craftsmanship and condition solid rosewood dovetail multi uses jewelry box, with detailed patinated brass hindges a beautiful elegant piece of art, nice condition and patina.
Brass
$5,900
H 29 in W 28.5 in D 19 in
Circa 1650 Sheet Iron Money Chest from Southern Germany with Wooden Stand
Located in Dallas, TX
In 15th and 16th century Europe, the works of blacksmiths from southern Germany were known far and wide. Demand for products by these skilled metal workers spread as far as the Scandinavian countries. Perhaps one of the most intriguing items that was produced by these workshops was the iron money...
Iron
Austrian Rectangular Rosewood Trinket Jewelry Box
Located in Haddonfield, NJ
Large charming hand crafted box in rosewood. This rectangular box can be used to store your favorite pieces of jewelry as well a stand alone piece on a coffee table as decoration. A...
Wood, Rosewood
Don Shoemaker Petite Hinged Lid Box for Señal
By Don S. Shoemaker, Senal
Located in Los Angeles, CA
Rectangular Cocobolo box by Don Shoemaker for his company Señal, c.1960s, Mexico. Shoemaker is known for his use of exotic Mexican hardwoods and this hinged lid box is a beautiful ex...
Cocobolo
Don Shoemaker Spice Rack for Señal SA
By Don S. Shoemaker, Senal
Located in San Pedro Garza Garcia, Nuevo Leon
In theory, this piece was part of a set of kitchen spice racks, the lid is missing, it can be used as a storage for pens or a sweet bowl Born in Nebraska, ...
Hardwood
Don Shoemaker Cocobolo Vessel
By Don S. Shoemaker, Senal
Located in Los Angeles, CA
Don Shoemaker Cocobolo vessel for Señal, c.1960s, Mexico. The hand carved minimalist vessel features a rippled body with soft rounded edges and an eye catching wood grain. CITES Not...
Cocobolo
Don Shoemaker for Señal Marquetry Paper Tray
By Don S. Shoemaker, Senal
Located in Los Angeles, CA
Cocobolo paper tray with geometric pattern by Don Shoemaker for his company Señal, c.1960s, Mexico. Shoemaker is known for the marquetry in his work, which is clearly visible in the ...
Rosewood, Hardwood, Cocobolo
Don Shoemaker for Señal Large Decorative Tray with Chevron Stripe
By Don S. Shoemaker, Senal
Located in Los Angeles, CA
A rosewood serving tray with integrated handles by Don Shoemaker for his company Señal in the 1960s. The surface of the tray has a pixelated chevron-patterned parquet detail in exoti...
Wood, Rosewood, Cocobolo
Pair of Don Shoemaker Block Candle Holders
By Don S. Shoemaker, Senal
Located in Los Angeles, CA
Pair of Don Shoemaker for Señal cocobolo candle holders. The hand carved minimalist rosewood candle holders feature a geometric block design with circular carving in the center for a...
Rosewood, Cocobolo
Set of Three Don Shoemaker Cocobolo Block Candle Holders
By Don S. Shoemaker, Senal
Located in Los Angeles, CA
Set of three Don Shoemaker for Señal cocobolo candle holders. The hand carved minimalist rosewood candle holders feature a geometric block design with circular cutout design on each ...
Cocobolo
Don Shoemaker Rosewood Block Vessel
By Don S. Shoemaker, Senal
Located in Los Angeles, CA
Don Shoemaker block vessel for Señal Rosewood vessel. The hand carved minimalist vessel features a geometric block design with circular carving in the center of the vessel. Labeled ...
Rosewood
Don Shoemaker for Señal Narrow Decorative Tray
By Senal, Don S. Shoemaker
Located in Los Angeles, CA
A narrow serving tray by Don Shoemaker for Senal of Mexico. The tray has a dark rosewood frame with integrated handles at either end, and the t...
Rosewood
Don Shoemaker Cocobolo Rosewood Box for Señal
By Don S. Shoemaker, Senal
Located in Fort Lauderdale, FL
A small Cocobolo rosewood box with geometric pattern by Don Shoemaker for his company Señal, c.1960s, Mexico. Shoemaker is known for the marquetry in his work, which is clearly visib...
Rosewood
Don Shoemaker Rosewood Lidded Box for Senal
By Senal, Don S. Shoemaker
Located in Los Angeles, CA
A rectangular Rosewood box with geometric pattern by Don Shoemaker for his company Señal, c.1960s, Mexico. Shoemaker is known for the marquetry in his work, which is clearly visible ...
Rosewood
Don Shoemaker Rosewood Lidded Box for Senal
By Senal, Don S. Shoemaker
Located in Los Angeles, CA
A petite square Rosewood box with geometric pattern by Don Shoemaker for his company Señal, c.1960s, Mexico. Shoemaker is known for the marquetry in his work, which is clearly visibl...
Rosewood