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TAG Heuer Chain Bracelets

Swiss

Esteemed brand TAG Heuer embodies the rich and innovative spirit of Swiss watchmaking and has played a prominent role in the long history between motorsports and luxury watches

TAG Heuer’s beginnings were humble. The company was initially called Heuer Watchmaking Inc. and originated in the small town of St-Imier in Switzerland, where Edouard Heuer began making silver pocket watches on his family farm in 1860. Heuer registered his first patent as Edouard Heuer & Compagnie in 1869 for the oscillating pinion, a keyless winding mechanism that revolutionized the chronograph and became the standard for all modern watches. 

Heuer’s interest in sports led to further innovations in watchmaking, as the company produced pocket chronographs for the crowds that gathered at horse races and greyhound races during the 1880s. The watchmaker made timepieces for the medical profession and precision chronographs for the dashboards of airplanes and motor vehicles in the years that followed. It supplied stopwatches to the Olympics during the early 20th century, not long after Edouard’s son, Charles-Auguste Heuer was installed as head of the company. Its chronograph technology eventually migrated to wrists. 

Motor racing and luxury watches have long been intertwined — Rolex, for example, was named the official timekeeper of the Daytona International Speedway in 1962, and its Daytona would appear soon afterward. Heuer’s lofty position in the sport was cemented by then — racers widely preferred Heuer chronographs, and the first iteration of the popular Heuer Autavia was a dashboard timer. The brand’s recognition continued to grow in the 1960s — the first Swiss timepiece to travel into space was the Heuer strapped to astronaut John Glenn during his historic 1962 orbit around the Earth, and the company’s association with Formula 1 also took shape during the decade. 

In 1969 — the year that Heuer, Breitling and Hamilton collectively debuted their revolutionary automatic chronographs at Basel Watch Fair — Porsche driver Jo Siffert became Heuer’s official brand ambassador — the first personal sponsorship in F1 history that was non-automotive.

The Heuer Autavia chronograph reference 1163T, also known as the “Siffert” in Formula 1 circles, reached legendary status among racing fans, along with the Monaco and Heuer Carrera chronographs. The latter was designed by Edouard’s great-grandson Jack Heuer, while the now-internationally renowned square-shaped Monaco earned the spotlight when Steve McQueen wore one in the 1970s movie Le Mans. The model was later lovingly dubbed the “McQueen Monaco.”  

TAG is an acronym for "Techniques d'Avant Garde" — it comes from the name of the TAG Group, a private holding company based in Luxembourg that acquired the watchmaker in 1985. TAG Heuer continues to produce high-quality luxury watches that use innovative materials, such as titanium, carbon fiber and lab-grown diamonds, underlining the brand’s commitment to sustainability. After four generations of Heuer family leadership, the company now operates under LVMH. 

TAG Heuer continues to embrace the new, offering a range of smartwatches, such as its Connected model, that merge traditional craftsmanship with modern features like fitness tracking and smartphone notifications. In 2023, the TAG Heuer Carrera was named the “hottest watch” of the year by GQ magazine.

Find TAG Heuer wristwatches on 1stDibs.

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Creator: TAG Heuer
TAG HEUER FORMULA 1 Automatic Chronograph, 44 mm, Steel CAZ2010.WEA8098 Leather
By TAG Heuer
Located in New York, NY
A high-performance automatic sports chronograph in high-tech ceramic and stainless steel. Built for speed lovers, its sleek, grey dial features fire-red touches and Super-LumiNova® details for effortless readability. box Blue dial Pre-Owned Case Diameter: 44mm Wrist Size: 10"Have box for the watch almost new looking as i dont see any scratches Built for speed, super shock absorbent and water resistant to 200 meters, it is powered by the formidable Calibre 16 automatic movement. The metal and ceramic bracelet comes with a driver extension to fit over the sleeve of a racing suit...
Category

2010s Swiss TAG Heuer Chain Bracelets

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Tag Heuer chain bracelets for sale on 1stDibs.

Find a range of TAG Heuer chain bracelets available on 1stDibs. Each of these unique items was designed with extraordinary care, often using stainless steel. We have 1 pieces in this collection as well as a number of other designs by this jeweler.
Questions About TAG Heuer Chain Bracelets
  • 1stDibs ExpertFebruary 13, 2024
    The meaning of the term TAG Heuer is a luxury watchmaker based in La Chaux-de-Fonds, Switzerland. TAG stands for Techniques d'Avant Garde. Heuer and the brand name refers to Edouard Heuer, who founded the company in 1860. On 1stDibs, shop a diverse assortment of TAG Heuer watches from some of the world's top sellers.
  • 1stDibs ExpertApril 5, 2022
    The TAG Heuer Autavia is a watch line that was inspired and adapted from dashboard timers crafted for aviation purposes. It was released as a chronograph, and later as a three-hand watch. Browse a collection of TAG Heuer Autavia watches from top sellers on 1stDibs.
  • 1stDibs ExpertApril 5, 2022
    No, TAG Heuer is not a German brand. TAG Heuer is a Swiss brand established in 1860 by Edouard Heuer. TAG Heuer is a luxury brand known for its watch making, however, they also produce fashion accessories as well as eyewear. Shop a selection of TAG Heuer goods on 1stDibs.
  • 1stDibs ExpertFebruary 22, 2021
    Tag Heuer makes good watches for those who want to sport a luxury watch without spending as much as they would on a Rolex or Patek Philippe. Tag Heuer watches are designed with high quality materials and last for years. Celebrities, including actors and professional athletes, have endorsed Tag Heuer.
  • 1stDibs ExpertDecember 17, 2024
    The history of TAG Heuer watches starts humbly. The company was initially called Heuer Watchmaking Inc. and originated in the small town of Saint-Imier, Switzerland, where Edouard Heuer began making silver pocket watches on his family farm in 1860.

    Heuer registered his first patent as Edouard Heuer & Compagnie in 1869 for the oscillating pinion. This keyless winding mechanism revolutionized the chronograph and became the standard for modern watches. Heuer’s interest in sports led to further innovations, as the company produced pocket chronographs for the crowds that gathered at horse races and greyhound races during the 1880s.

    The watchmaker made timepieces for the medical profession and precision chronographs for the dashboards of airplanes and motor vehicles in the following years. It supplied stopwatches to the Olympics during the early 20th century, not long after Edouard’s son, Charles-Auguste Heuer, was installed as head of the company. Its chronograph technology eventually migrated to wrists. In motor racing, Heuer achieved a lofty position, with racers widely preferring its chronographs, and the first iteration of the popular Heuer Autavia was a dashboard timer.

    The brand’s recognition continued to grow in the 1960s — the first Swiss timepiece to travel into space was the Heuer strapped to astronaut John Glenn’s wrist during his historic 1962 orbit around the Earth, and the company’s association with Formula 1 also took shape during the decade. In 1969 — the year that Heuer, Breitling and Hamilton collectively debuted their revolutionary automatic chronographs at Basel Watch Fair — Porsche driver Jo Siffert became Heuer’s official brand ambassador — the first personal sponsorship in F1 history that was non-automotive. The Heuer Autavia chronograph reference 1163T, also known as the “Siffert” in Formula 1 circles, reached legendary status among racing fans, along with the Monaco and Heuer Carrera chronographs. The latter was designed by Edouard’s great-grandson, Jack Heuer, while the now-internationally renowned square-shaped Monaco earned the spotlight when Steve McQueen wore one in the 1970s movie Le Mans. The model was later lovingly dubbed the “McQueen Monaco.”

    TAG is an acronym for "Techniques d'Avant Garde" — it comes from the name of the TAG Group, a private holding company based in Luxembourg that acquired the watchmaker in 1985. TAG Heuer continues to produce high-quality luxury watches with innovative materials, such as titanium, carbon fiber and lab-grown diamonds, underscoring the brand’s commitment to sustainability. After four generations of Heuer family leadership, the company now operates under LVMH.

    Explore a variety of TAG Heuer watches on 1stDibs.
  • 1stDibs ExpertNovember 4, 2024
    What your TAG Heuer watch is worth will depend on its style, type, materials, age, condition and other factors. To get a rough idea of the potential value of your timepiece, you can review historic sales prices and auction records for similar watches on trusted online platforms. For a more specific valuation, consider working with a certified appraiser or experienced dealer. On 1stDibs, find a wide variety of TAG Heuer watches.
  • 1stDibs ExpertNovember 4, 2024
    Yes, some old TAG Heuer watches are worth something. Generally, how much a particular timepiece may be worth depends on its age, materials, style, condition and current supply and demand for similar pieces. Some vintage TAG Heuer watches that are popular among collectors include the Autavia GMT, the Silverstone “Tropical Dial,” the Carrera Calibre 15 Blue Dial, the Mikrograph and the Skipper Blue Dial. If you'd like assistance with the valuation process for a specific watch, consider consulting a certified appraiser or knowledgeable dealer. Find a wide range of TAG Heuer watches on 1stDibs.

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