Leonetto Cappiello

Original 1920s French vintage Cachou Lajaunie advertising poster featuring a beautiful design by poster artist Leonetto Cappiello. We love Cappiello's design of a fabulously dressed ...

Original Vintage Alcohol Poster for Cognac Monnet dating from 1927 by Leonetto Cappiello. Artist: Leonetto Cappiello (1875 - 1942) Title: ..Du soleil dans un verre.. Cognac Monnet Date: 1927 Size: 52 x 78.7 in / 132 x 200 cm Printer : Les nouvelles affiches Cappiello – Les Ateliers d’art Devambez, 32 Rue Beaujon_Paris Materials and Techniques: Colour lithograph on paper Linen backing: Yes Condition: A (Normally designates a poster in very good condition. Colours are fresh and there is very little or no paper loss. Any imperfections are marginal and unnoticeable). Details: Poster for the promotion of Cognac Monnet. Maison Monnet was founded in 1838. In 1897, Jean-Gabriel Monnet chose the emblem of the salamander to decorate his bottles. The salamander is a mythical animal with the power to triumph over flames. Leonetto Cappiello is an Italian painter, illustrator, caricaturist and poster artist, naturalized French in 1930. His poster career began in 1900 and continued until the 1930s. He remained loyal to the Vercasson printing press until the early 1920s , continues with “Les Imprimeries Réunies” and begins, at the same period, to work regularly for the publisher Devambez, with whom he signs, from 1921 to 1936, an exclusive contract. About Leonetto Cappiello, The Father of Modern Advertising Leonetto Cappiello, born on April 9, 1875, in Livorno, Italy, is considered a pioneer in the world of advertising, often referred to often hailed as the "father of modern advertising." His groundbreaking work in poster design revolutionized the industry and cemented his status as a visionary artist. Cappiello was renowned for his innovative and impactful poster designs, characterized by bold colors, simple forms, strong outlines and a strong focus on the product. His work significantly influenced the development of advertising as an art form. Initially drawn to caricature, Cappiello's true genius blossomed when he shifted his focus to poster art. His innovative approach, marked by bold colors, simple colours, simplified forms, strong outlines and a strong emphasis on product identification, set him apart from his contemporaries. Cappiello’s posters were instantly recognizable, capturing the essence of a product or brand in a single, powerful image. His work significantly influenced the development of advertising as an art form. The artist's career flourished in Paris, where he immersed himself in the vibrant artistic scene and his work spanned various industries: Food and Beverage: Campari, Cinzano, Café Martin...

Original Vintage Alcohol Poster for Champagne Delbeck dating from 1902 by Leonetto Cappiello. Artist: Leonetto Cappiello (1875 - 1942) Title: Champagne Delbeck Date: 1902 Size: 33 x 54.5 in / 96.5 x 138.5 cm Printer : Imp. Vercasson, 43 rue de Lancry, Paris Materials and Techniques: Colour lithograph on paper Linen backing: Yes Condition: A (Normally designates a poster in very good condition. Colours are fresh and there is very little or no paper loss. Any imperfections are marginal and unnoticeable). Details: Advertising poster produced by Leonetto Cappiello for Delbeck champagne in 1902. This is one of three Cappiello posters on the theme of Champagne. Champagne Delbeck is a Champagne House located in Reims (Marne) and founded in 1832 by Félix-Désiré Delbeck. In 1838, the house "Delbeck et Cie" became "the exclusive patented supplier" of the Court of France. In the history of Champagne, it is the only house to have received authorization to bear the "royal privilege" symbolized by the three fleur-de-lys on its labels. About Leonetto Cappiello, The Father of Modern Advertising Leonetto Cappiello, born on April 9, 1875, in Livorno, Italy, is considered a pioneer in the world of advertising, often referred to often hailed as the "father of modern advertising." His groundbreaking work in poster design revolutionized the industry and cemented his status as a visionary artist. Cappiello was renowned for his innovative and impactful poster designs, characterized by bold colors, simple forms, strong outlines and a strong focus on the product. His work significantly influenced the development of advertising as an art form. Initially drawn to caricature, Cappiello's true genius blossomed when he shifted his focus to poster art. His innovative approach, marked by bold colors, simple colours, simplified forms, strong outlines and a strong emphasis on product identification, set him apart from his contemporaries. Cappiello’s posters were instantly recognizable, capturing the essence of a product or brand in a single, powerful image. His work significantly influenced the development of advertising as an art form. The artist's career flourished in Paris, where he immersed himself in the vibrant artistic scene and his work spanned various industries: Food and Beverage: Campari, Cinzano, Café Martin...

Poster for the promotion of Cachou Lajaunie created by Cappiello in 1920. Artist: Leonetto Cappiello (1875 - 1942) Title: Cachou Lajaunie Date: 1920 Size: 38.8 x 56.7 in / 98.5 x 1...

Original Vintage Alcohol Poster for Bitter Campari dating from 1921 by Leonetto Cappiello. Artist: Leonetto Cappiello (1875 - 1942) Title: Bitter Campari Date: 1921 Size: 26.8 x 38.6 in / 68 x 98 cm Printer : Les nouvelles affiches Cappiello – Les Ateliers d’art Devambez, 32 Rue Beaujon_Paris Materials and Techniques: Colour lithograph on paper Linen backing: Yes Condition: A (Normally designates a poster in very good condition. Colours are fresh and there is very little or no paper loss. Any imperfections are marginal and unnoticeable). Details: Poster to promote the Campari. A pixie or harlequin...

The Classic Cappiello poster in an outstanding custom frame. Signed in the plate 922 lower left. A festive female figure supports a glass of overflowing bubbly Contratto on a black b...

Original Vintage Poster for Cognac Pellisson by Leonetto Cappiello dating from 1907. This is the larger version of the two posters printed by Leonett...

Original antique drink advertising poster for Albert Robin Cognac featuring a stunning design by the renowned poster artist Leonetto Cappiello (1875-1942)...