Esteemed brand TAG Heuer embodies the rich and innovative spirit of Swiss watchmaking and has played a prominent role in the long history between motorsports and luxury watches.
TAG Heuer’s beginnings were humble. The company was initially called Heuer Watchmaking Inc. and originated in the small town of St-Imier in Switzerland, where Edouard Heuer began making silver pocket watches on his family farm in 1860. Heuer registered his first patent as Edouard Heuer & Compagnie in 1869 for the oscillating pinion, a keyless winding mechanism that revolutionized the chronograph and became the standard for all modern watches.
Heuer’s interest in sports led to further innovations in watchmaking, as the company produced pocket chronographs for the crowds that gathered at horse races and greyhound races during the 1880s. The watchmaker made timepieces for the medical profession and precision chronographs for the dashboards of airplanes and motor vehicles in the years that followed. It supplied stopwatches to the Olympics during the early 20th century, not long after Edouard’s son, Charles-Auguste Heuer was installed as head of the company. Its chronograph technology eventually migrated to wrists.
Motor racing and luxury watches have long been intertwined — Rolex, for example, was named the official timekeeper of the Daytona International Speedway in 1962, and its Daytona would appear soon afterward. Heuer’s lofty position in the sport was cemented by then — racers widely preferred Heuer chronographs, and the first iteration of the popular Heuer Autavia was a dashboard timer. The brand’s recognition continued to grow in the 1960s — the first Swiss timepiece to travel into space was the Heuer strapped to astronaut John Glenn during his historic 1962 orbit around the Earth, and the company’s association with Formula 1 also took shape during the decade.
In 1969 — the year that Heuer, Breitling and Hamilton collectively debuted their revolutionary automatic chronographs at Basel Watch Fair — Porsche driver Jo Siffert became Heuer’s official brand ambassador — the first personal sponsorship in F1 history that was non-automotive.
The Heuer Autavia chronograph reference 1163T, also known as the “Siffert” in Formula 1 circles, reached legendary status among racing fans, along with the Monaco and Heuer Carrera chronographs. The latter was designed by Edouard’s great-grandson Jack Heuer, while the now-internationally renowned square-shaped Monaco earned the spotlight when Steve McQueen wore one in the 1970s movie Le Mans. The model was later lovingly dubbed the “McQueen Monaco.”
TAG is an acronym for "Techniques d'Avant Garde" — it comes from the name of the TAG Group, a private holding company based in Luxembourg that acquired the watchmaker in 1985. TAG Heuer continues to produce high-quality luxury watches that use innovative materials, such as titanium, carbon fiber and lab-grown diamonds, underlining the brand’s commitment to sustainability. After four generations of Heuer family leadership, the company now operates under LVMH.
TAG Heuer continues to embrace the new, offering a range of smartwatches, such as its Connected model, that merge traditional craftsmanship with modern features like fitness tracking and smartphone notifications. In 2023, the TAG Heuer Carrera was named the “hottest watch” of the year by GQ magazine.
Find Heuer wristwatches on 1stDibs.
1985 Ed Heuer Mens Rare 125th Anniversary Ref. 188.205 Moon Phase "Golden Hours"
By Heuer
Located in Suwanee, GA
NAMED ONE OF WATCHPRO MAGAZINE’S “HOT 100” - THE TOP 100 INFLUENCERS OF THE U.S. WATCH INDUSTRY. HOW CAN WE SERVE YOU? We’re new to offering our carefully curated collection on 1stD...
Gold Plate
1910's Heuer Vintage Large Mens Sporting / Aviator's Single Button Chronograph
By Heuer
Located in Suwanee, GA
NAMED ONE OF WATCHPRO MAGAZINE’S “HOT 100” - THE TOP 100 INFLUENCERS OF THE U.S. WATCH INDUSTRY. HOW CAN WE SERVE YOU? We’re new to offering our carefully curated collection on 1stDibs, but we have sold over 10,000 fine watches and exceptionally served thousands of customers with a 5.0 star rating. 1910's HEUER Vintage...
Sterling Silver
1940's Heuer Aerotel Vintage Mens Chronograph Watch - 14K Gold
By Heuer
Located in Suwanee, GA
NAMED ONE OF WATCHPRO MAGAZINE’S “HOT 100” - THE TOP 100 INFLUENCERS OF THE U.S. WATCH INDUSTRY. HOW CAN WE SERVE YOU? We’re new to offering our carefully curated collection on 1stD...
14k Gold
Heuer Monaco "Transitional" Blue Dial Unpolished 1969 Original Sticker on Back
By Heuer
Located in Great Neck Plaza, NY
The Heuer Monaco is a racing icon named after the famous racetrack in Monaco on the Côte d'Azur. When Hollywood legend Steve McQueen wore the Heuer Monaco in the film "Le Mans," it t...
Steel
1960's Heuer Bundeswehr 1550SG Vintage Flyback Chronograph Mens Watch - SS
By Heuer
Located in Suwanee, GA
NAMED ONE OF WATCHPRO MAGAZINE’S “HOT 100” - THE TOP 100 INFLUENCERS OF THE U.S. WATCH INDUSTRY. HOW CAN WE SERVE YOU? We’re new to offering our carefully curated collection on 1stDibs, but we have sold over 10,000 fine watches and exceptionally served thousands of customers with a 5.0 star rating. 1960's HEUER BUNDESWEHR...
Stainless Steel
Heuer Stainless Steel Waterproof Three Register Chronograph Manual Watch
By Heuer
Located in Long Beach, CA
FACTORY / HOUSE: Heuer Watch Company STYLE / REFERENCE: Three Register Chronograph METAL / MATERIAL: Stainless Steel DIMENSIONS: Length 43mm X Diameter 37mm CIRCA: 1950's MOVEMENT /...
Stainless Steel
Vintage Heuer Stopwatch 542 838 Rally Timer Swiss Precision
By Heuer
Located in London, GB
Vintage Heuer Stopwatch 542 838 Rally Timer Swiss Precision This vintage Heuer Stopwatch 542 838 hails from an era when Heuer dominated the world of precision timing. Originally d...
Tag Heuer Link Watch 39mm Quartz WJ1110-0 Stainless #17228
By Heuer
Located in Washington Depot, CT
Tag Heuer Link Watch Model: WJ1110-0 Serial: FE2699 Stainless steel case and band Case is 39mm in diameter bezel in very good condition - black is worn on the 3 of 30 on bezel W...
Stainless Steel
Heuer "Derek Bell" Autavia Stainless Steel Men's Watch ref 1163 MH Vintage 1970
By Heuer
Located in Dallas, TX
Heuer "Derek Bell" Autavia Stainless Steel Men's Watch ref 1163 MH Vintage 1970's - Buren caliber 11 manual winding chronograph with date.. Stainless steel case (42.5mm diameter). B...
Heuer Stainless Steel Chronograph with Original Dial circa 1990's
By Heuer
Located in Long Beach, CA
FACTORY / HOUSE: Heuer Watch Company STYLE / REFERENCE: 3 Reg. Chronograph METAL / MATERIAL: Stainless Steel CIRCA / YEAR: 1990's DIMENSIONS / SIZE: Length 44mm x Diameter 35mm MOVEMENT / CALIBER: Manual Winding / 18 Jewels / Caliber 1873 DIAL / HANDS: Original Two Tone ATTACHMENT / LENGTH: Alligator, 18mm / Regular Length WARRANTY: 18 months on the movement LIFETIME SERVICE COMMITMENT This great looking Heuer Chronograph...
Heuer Stainless Steel Original Dial Triple Date Chronograph Wristwatch
By Heuer
Located in Long Beach, CA
FACTORY / HOUSE: Heuer Watch Company STYLE / REFERENCE: Art Deco Chronograph METAL / MATERIAL: Stainless Steel DIMENSIONS: Length 42mm X Diameter 36mm CIRCA: 1940's MOVEMENT / CALI...
Heuer Calculator Chronograph ref 110.633. 45mm Case, Stainless Steel, c 1975
By Heuer
Located in Canterbury, England
Our vintage and rare Heuer Calculator Chronograph reference 110.633 features a 45mm stainless steel case. With automatic movement, date and chronograph function, the bezel also serve...
$5,996Sale Price|20% Off
Heuer Autavia 11630 P
By Heuer
Located in London, GB
An exceptional vintage Heuer from the Autavia range, the 11630 P dating back to as early as 1972! Left as original as we can leave it, this Heuer is in excellent working order having...
Heuer Carrera 73353S. 38mm Case, Valjoux 7733 manually wound movement, c1970
By Heuer
Located in Canterbury, England
Our vintage and very attractive Heuer Carrera 73353S features a 38mm cushion (exc crown) case with silver dial and is powered by a Valjoux 7733 manually wound movement. This example ...
Heuer Camaro 7743N, 37mm Black Non Tachymeter Dial, Valijoux 7730 Manual, c1968
By Heuer
Located in Canterbury, England
Our vintage and very attractive Heuer Camaro 7743N features a black non tachymeter dial in a 37mm stainless steel case, powered by a valjoux 7730 manually wound movement. This exampl...
Heuer Diver reference 980.023 (aka the Deep Dive or Spirotechnique). Year 1986.
By Heuer
Located in Canterbury, England
Our vintage and rare quartz Heuer Diver reference 980.023 (aka the Deep Dive or Spirotechnique) features a 42mm stainless steel case with rotating bezel and crown at 4 to reduce catc...
Heuer 844 Mark 1 – 1979 Vintage Diver G. Monnin Case
By Heuer
Located in London, GB
Heuer 844 Mark 1 – 1979 Vintage Diver G. Monnin Case Swiss Automatic Iconic Pre-TAG Heuer Model This is not just any vintage diver—it’s the Heuer 844 Mark 1, the very first dive ...
Heuer Daytona with cal 12 automatic, ref 110.203. 39mm Pebble Shaped Case. 1976.
By Heuer
Located in Canterbury, England
Our vintage Heuer Daytona with cal 12 automatic movement and date, reference 110.203 features a 39mm stainless steel 'pebble' shaped case with stainless steel bracelet. The fumé (smo...
Heuer Monaco Ref 73633B, circa 1970
By Heuer
Located in Saint Ouen, FR
rare and new stock Heuer Monaco ref 73633B circa 1970 Steel/ Leather strap buckle Heuer Original case blue dial...
Steel
Heuer Chronograph c.1950 – Valjoux 72, “Big Eyes”, Steel, 38 mm
By Heuer
Located in Berlin, BE
Early Heuer chronograph from around 1950, powered by the legendary Valjoux 72 manual-wind movement. Pre-Carrera design with the sought-after “Big Eyes” sub-dial layout. • Case: Stai...
Steel
Heuer Bundeswehr Steel and Gun Metal Chronograph with Original Dial and Bezel
By Heuer
Located in Long Beach, CA
FACTORY / HOUSE: Heuer Watch Company STYLE / REFERENCE: Bundeswehr / Chronograph METAL / MATERIAL: Steel / Gun Metal CIRCA / YEAR: 1960's DIMENSIONS / SIZE: Length 57mm x Diameter 44mm MOVEMENT / CALIBER: Manual Winding / 17 Jewels / Valjoux Caliber 230 DIAL / HANDS: Original Black with Luminous Numerals and Hands ATTACHMENT / LENGTH: Leather, 18mm / Regular Length WARRANTY: 18 months on the movement LIFETIME SERVICE COMMITMENT This is the finest and most original example of this watch we have ever seen. The watch runs well and is dependable. The Heuer Bundeswehr...
Heuer Military/ Game Master Wristwatch Ref 505.051. Cal 7710 Movement, 1960
By Heuer
Located in Canterbury, England
Our very rare Heuer Military/ Game Master reference 505.051 features a 52mm case and is designed to be used on the wrist. With the cal 7710 movement providing 60 second/ 60 minute ti...
Vintage Heuer 2000 Series Professional Date Quartz Men's Watch Ref. 972.006
By TAG Heuer
Located in New York, NY
This Vintage Heuer 2000 Series Professional Men’s Watch Ref. 972.006 embodies the rugged elegance of Heuer’s classic dive-inspired design. Featuring a robust stainless steel case wit...
Stainless Steel
Vintage Omega Seamaster De Ville 14k Yellow Gold Automatic Men's Watch LL6590-1
By Omega
Located in New York, NY
This vintage Omega Seamaster De Ville is crafted in solid 14k yellow gold and features an elegant champagne dial with applied gold mar...
14k Gold
TAG Heuer Formula 1 36mm Steel Ceramic Black Dial Ladies Watch WAH1216.BA0859
By TAG Heuer
Located in New York, NY
Pre Owned. The watch has scratches on the black ceramic center links. The original box and papers are not included. Comes with a presentable box. * Free Shipping within the USA * Two-year warranty coverage * 14-day return policy with a full refund. Buyers can verify the watch's authenticity at any boutique or dealership within this period * Kindly be aware that international buyers must cover any customs taxes or duties imposed by their country. We do not defraud Customs. * Warranties provided by us are exclusively handled by our own certified watchmakers. Brand: TAG Heuer Type: Wristwatch Department: Women Model Number: WAH1216.BA0859 Country/Region of Manufacture: Switzerland Style: Dress/Formal Model: TAG Heuer Formula One Vintage...
Steel
Montblanc 7060 Summit Chronograph Blue Dial Stainless Steel Watch
By Montblanc
Located in Toronto, CA
Brand : Montblanc Model: Summit Reference Number: 7060 Country Of Manufacture: Switzerland Movement: Quartz Case Material: Stainless Steel Measurements :40mm diameter (excludi...
Stainless Steel
Tag Heuer Aquaracer Steel Diamond MOP Dial Quartz Watch WAF1320.BB0820
By TAG Heuer
Located in New York, NY
This Tag Heuer Aquaracer is a pre-owned fair condition ladies' watch. The timepiece has scratches, dents, and minor discoloration on gold-tone parts. Original box and papers are not ...
Steel, Stainless Steel
Tag Heuer Formula 1 Kith Heuer WA121J.BT0012
By TAG Heuer
Located in London, GB
One of the hottest, newest watches on the market and limited to just 825 pieces of which this is one of and it's in the UK now ready for collection or next day delivery. Introducin...
Steel
Mens Omega 145000 Speedmaster Teutonic 14k SS Manual Wind Chronograph 1980s JM9
By Omega
Located in Beverly Hills, CA
Rare classic, Men's Omega Speedmaster Teutonic Ref.14500 040, c.1980s, all original, unrestored, limited to the German market. Verified authentic by a master watchmaker. Gorgeous Ome...
14k Gold, Stainless Steel
Breitling Steel Old Navitmer Mens Chronograph Wristwatch
By Breitling
Located in Stamford, CT
Breitling Mens steel navitmer chronograph. Recently serviced. New Breitling band. 92.7 grams Length: 47.48m Width: 40mm Band width at case: 22mm Case ...
Steel, Stainless Steel
Essex Nickel Silver One Button Chronograph Original Enamel Dial Watch
Located in Long Beach, CA
FACTORY / HOUSE: Essex Watch Company STYLE / REFERENCE: 1 Button chronograph METAL / MATERIAL: Nickel Silver DIMENSIONS: Length 40mm X Diameter 37mm CIRC...
Vintage Bucherer Chronograph Hand Wind Men's Watch Lemania 1280
By Bucherer
Located in New York, NY
This vintage Bucherer stainless steel chronograph hand-wind men's watch is a standout piece that blends mid-century Swiss craftsmanship with bold, functional design. Encased in durab...
Stainless Steel
Gucci Grip Chronograph Stainless Steel Watch 40mm
By Gucci
Located in London, GB
Brand New- Gucci Grip Chronograph Stainless Steel Watch Crafted from stainless steel, features a 40mm case and a silver dial adorned with the iconic Gucci ...
Stainless Steel
Tag Heuer Formula 1 Automatic Wristwatch Ref WAZ 2014, With Date.
By TAG Heuer
Located in Canterbury, England
Our Tag Heuer Formula 1 Automatic with date ( reference WAZ 2014 ) with cal 6 movement features a prominent 43mm stainless steel case wit...
1940's Vintage Heuer Oversized Chronograph Ref.2924
By Heuer
Located in New York, NY
A rare and desirable vintage chronograph, this 1943 Heuer Ref. 2924 stands out with its oversized 37mm stainless steel case—considered large for the era and highly sought after today...
Stainless Steel
Heuer Chronograph Wristwatch 2403 Telemetre / Tachymetre. Cal .13 Mvmt, c 1935.
By Heuer
Located in Canterbury, England
Our vintage Heuer chronograph reference features a 14k yellow gold Swiss case of 32.7mm (34.9 inc crown) by 38mm lug to lug. The dial is an attractive tropically patinated black with...
Vintage Heuer 1614 Chronograph Valjoux 7735 1970s French-Made Rare Dial
By Heuer
Located in London, GB
🕰️ Vintage Heuer 1614 Chronograph Valjoux 7735 1970s French-Made Rare Dial Variant This mid-1970s Heuer 1614 Chronograph is a stunning and increasingly rare piece that captures t...
Tag Heuer Carrera Men's Watch CBM2112-0 Blue Dial Chronograph #20962
By Heuer
Located in Washington Depot, CT
Tag Heuer Carrera Men's Watch Model: CBM2112-0 Serial: RDE 6505 This Tag Heuer Carrera is set in stainless steel with a leather band Case is 41mm in diameter. Blue sunray brushed ...
Steel
Tag Heuer Indy 500 Chronograph CAC111A Watch Black Dial #20961
By Heuer
Located in Washington Depot, CT
Tag Heuer Indy 500 Watch Model: CAC111A Serial: XT8842 This Tag Heuer men's watch is set in stainless steel Black dial and bezel 41mm case...
Steel
Tag Heuer F1 Ladies Watch Diamond Bezel Pink MOP Dial 37mm #20554
By Heuer
Located in Washington Depot, CT
Tag Heuer Formula 1 Ladies Watch Model: WAC1216 Serial: LVMH15199 Quartz movement 37mm stainless steel case with pink mother of pea...
Diamond, Stainless Steel
Heuer Stopwatch, 1/10 Seconds, Manually Wound, 58mm Can, 1970's.....
By Heuer
Located in Canterbury, England
Our manually wound Heuer stopwatch features a 58mm case with 1/10 seconds, 60 minute counters in red and black, engraved P16 to the base. The archetypa...
Tag Heuer Carrera Chronograph "Heuer Carrera" Ref CV211D, Calibre 17 Auto, B&P's
By Heuer
Located in Canterbury, England
A limited release, our Tag Heuer Carrera Chronograph "Heuer Carrera", reference CV211D features a calibre 17 automatic movement with date housed in a 41m...
Tag Heuer Carrera Chronograph Wristwatch Ref CV2110-0. Calibre 17 Mmt, Yr 2005
By Heuer
Located in Canterbury, England
A rare and underrated reference, our neo vintage Tag Heuer Carrera Chronograph, reference CV2110-0 features a calibre 17 automatic movement with date housed in a 39mm case. The white...
Heuer Split Timer 'Jumbo Sized' Stopclock, Rare Reference, Circa 1970's.
By Heuer
Located in Canterbury, England
Our Heuer split time stopclock features a continually running seconds hand with flyback function and split timer. A rare reference, this was originally designed for motorsports, inte...
Vintage Heuer Carrera 12 Dato Vintage 2547 NS Watch
By Heuer
Located in Mayfair, London, London
A rare vintage 36 mm stainless steel Carrera 12 Dato by Heuer. Features a black dial with three counters and a day and date display at 12 o'clock. Also featured is a date display around the edge of the dial. Both the bracelet and deployant clasp are also in stainless steel. Fitted with plastic glass and a manual wind chronograph...
Stainless Steel
Sold
H 1.68 in W 1.42 in L 8.5 in
Vintage 1967 Heuer 7721 Manual Chronograph Wrist Watch Valjoux 7730 w/ Mint Case
By Heuer
Located in Montclair, NJ
Here we have a very fine quality (and highly desirable) vintage men's wrist watch made by Heuer. It features a hand winding, 17 jewel, Valjoux caliber 7730 chronograph movement that keeps excellent time. The 36mm stainless steel case remains in mint condition with its original polished finish. The silver-tone dial features polished steel stick hour markers, hour hand, and minute hand with flat black central seconds hand and sub-dial hands. The seconds sub-dial sits at the 9 o'clock position with the 30-minute chronograph register at the 3 o'clock position. The crystal has a moderate scrape in the upper left quadrant and some other minor scratches in the lower left quadrant. The movement winds, sets, and runs smoothly and the chronograph functions flawlessly. This magnificent vintage chronograph watch...
Stainless Steel