Gucci Horsebit Contrairie Ring
By Gucci
Located in London, GB
Crafted in 18 carat yellow gold, this striking Contrarie ring comes from the Designer Gucci. Twisting around the finger, this piece features a horsebit design. The original Gucci hal...
Gold, 18k Gold, Yellow Gold
Vintage 18K Gucci Horsebit Ring
By Gucci
Located in New York, NY
This Gucci ring showcases a unique, sculptural design crafted in 18k gold. Weighing 10.89 grams and sized at 7.25, it offers a modern aesthetic. The piece is sizable, allowing for a ...
18k Gold
Gucci 18K Yellow Gold Horsebit Ring
By Gucci
Located in New York, NY
Gucci Horsebit Ring Founded in Florence in 1921, Gucci is one of the world’s leading luxury fashion brands, with a renowned reputation for creativity, innovation and Italian craftsm...
18k Gold, Yellow Gold
Gucci diamond 18k white gold Horsebit ring
By Gucci
Located in Beverly Hills, CA
This signature Horsebit ring by Gucci showcases the house’s iconic equestrian-inspired design language reimagined in fine jewelry form.
Diamond, Gold, 18k Gold, White Gold
Gucci ladies Rose gold plated horsebit watch, wristwatch
By Gucci
Located in NEWARK, GB
A stylish Gucci YA139507 ladies rose gold plated wristwatch. This is a bangle strap watch with a nice sleek and smooth, rose gold plated finish with the signature Gucci horsebit des...
Gold Plate
Gucci Horsebit Diamond 18k White Gold Ring Sz 5
By Gucci
Located in Feasterville, PA
Gucci Horsebit Diamond 18k White Gold Ring. Crafted in 18k white gold, this ring features the iconic horsebit motif adorned with round brilliant-cut diamonds. The design reflects Guc...
Diamond, 18k Gold, White Gold
Gucci Horsebit Diamond 18k White Gold Ring Sz 5
By Gucci
Located in Feasterville, PA
Gucci Horsebit Diamond 18k White Gold Ring. Crafted in 18k white gold, this ring features the iconic horsebit motif adorned with round brilliant-cut diamonds. The design reflects Guc...
Diamond, 18k Gold, White Gold
Vintage 1970s Gucci Gold and Enamel Horsebit Ring
By Gucci
Located in New York, NY
Finely crafted in 18k yellow gold and red enamel. Signed by Gucci Circa 1970s Size 5 1/2
18k Gold, Enamel
Gucci Horsebit Marina 18K Yellow Gold Cable Chain Gucci Link Pendant Necklace
By Gucci
Located in Houston, TX
Brand: Gucci Gender: Ladies Metal Type: 18K Rose Gold Length: 20.00 inches Width: 1.47 mm Weight: 12.87 grams Gucci ladies designer 18K yellow gold single strand matinee, neckl...
Gold, 18k Gold, Yellow Gold
Vintage GUCCI Quartz 117.5 Watch. Gucci Diamond Horsebit Ladies. Box and Papers
By Gucci
Located in Port Charlotte, FL
Genuine Gucci Watch. 117.5 Reference number. Horsebit Diamond Design Condition: New battery. Excellent to mint Condition. Comes with original Box and papers. Details: 37mm by 3...
Diamond, Stainless Steel
Gucci Horsebit 18K White Gold 1.50ct Diamond Necklace GU03-042326
By Gucci
Located in Southampton, PA
This Gucci Horsebit necklace showcases the brands most iconic motif in a fresh, contemporary design.
Diamond, 18k Gold, White Gold
Gucci 18k White Gold Large 6 Horsebit Motif Chain Necklace
By Gucci
Located in Boca Raton, FL
This authentic Gucci horsebit chain necklace is crafted in solid 18k white gold and showcases the brand’s iconic equestrian motif in a refined, modern design. Six polished horsebit l...
18k Gold, White Gold
Authentic Gucci 18k White Gold Horsebit Ring Size 5.5
By Gucci
Located in Los Angeles, CA
100% Authentic, 100% Customer Satisfaction Top: 14 mm Band Width: 3 mm Metal: 18K White Gold Size: 5.5 Hallmarks: Gucci 750 Total Weight: 9.6 Grams Stone: None Condition: Pre-Owned ...
18k Gold
Gucci 18k Gold Diamond Turquoise Pearl Horsebit Bee Ring Size 6
By Gucci
Located in Boca Raton, FL
This authentic Gucci Horsebit Bee Ring is a striking designer creation, crafted in a mix of 18k yellow and white gold. The bold design showcases Gucci’s iconic bee motif accented wit...
Diamond, Pearl, Turquoise, 18k Gold, Yellow Gold
Estate Vintage 18K Gucci Bee Horsebit Turquoise Diamond Ring - VHK#116b
By Gucci
Located in Hicksville, NY
Estate Vintage 18K Gucci Bee Horsebit Turquoise Diamond Ring - VHK#116b Item Details: Year: 1980s Ring Size: 6.5 (Sizable) Metal Type: 18K Yellow Gold [Hallmarked, and Tested] Weigh...
Diamond, Pearl, Turquoise, Gold, 18k Gold, Yellow Gold
Gucci Horsebit 18K White Gold 1.20ct Diamond & White Topaz Earrings GU04-042326
By Gucci
Located in Southampton, PA
On these Gucci Horsebit earrings, the luxury brands most iconic motif is expertly reimagined.
Diamond, Topaz, 18k Gold, White Gold
Gucci 2000's 18 Karat Yellow Gold Vintage Horsebit Interlocking Ring
By Gucci
Located in Philadelphia, PA
Designed as two large horsebit motifs interlocking Stylized and sleek with high polish finish Stamped with Italian assay marks for 18 karat gold Fully signed for Gucci, Made in Ital...
Gold, Yellow Gold
Vintage Gucci Horsebit 'Signoria' Diamond Bezel Tigers Eye 18K Gold Watch 1980
By Gucci
Located in Fairfield, CT
Vintage Gucci Horsebit 'Signoria' Diamond Bezel Tigers Eye 18K Gold Watch 1980 This luxurious watch by Gucci features a square face made from 18k yellow gold. The dial is styled wit...
Diamond, 18k Gold
$7,988Sale Price|20% Off
H 1.65 in W 1.14 in D 0.48 in L 21 in
GUCCI Milano Enameled Horsebit Dangle Drop Necklace-Pendant In 18Kt Yellow Gold
By Gucci
Located in Miami, FL
A necklace-chain with horse-bit pendant designed by Gucci. This is a beautiful vintage chained necklace with a horse-bit-shaped pendant created in Milano Italy by the luxury house o...
Gold, Yellow Gold, Enamel, 18k Gold
$8,250 / set
H 2.52 in W 0.92 in D 0.2 in L 16 in
GUCCI Milano Triple Horsebit Dangle Drop Necklace-Pendant In 18Kt Yellow Gold
By Gucci
Located in Miami, FL
A necklace-chain with pendant designed by Gucci. This is a beautiful vintage necklace chain with pendant created in Milano Italy by the luxury house of Gucci, back in the 1990's. Th...
Gold, Yellow Gold, 18k Gold
Unavailable
Gucci Gold Horsebit Ring
By Gucci
Located in London, GB
18 carat yellow gold Gucci Horsebit ring
18k Gold
Unavailable
Gucci Diamond Horsebit Ring
By Gucci
Located in London, GB
A simple 18k white gold diamond Gucci ring from the Horsebit collection. The ring comprises of the open work iconic horseshoe design all the way around. The ring measures 11m in widt...
Diamond, 18k Gold, White Gold
Gucci Horsebit Sterling Silver Earrings YBD781128001
By Gucci
Located in Wilmington, DE
The equestrian-inspired motif lends its appeal in several silhouettes. This pair of earrings features two small hoops that recall the structure of the signature Horsebit emblem. A Gu...
Unavailable
Vintage Gucci Horsebit Gold Open Ring
By Gucci
Located in New York, NY
Beautiful. Circa 1990's , 18K solid gold. Pretty heavy ring. Stamped Gucci . Horsebit is 1/2 inch 3/4" large Ring is size 7 but since it is open it could be sized. A true treasure ...
18k Gold
Gucci 18ct Yellow Gold Horsebit Necklace YBB795818001
By Gucci
Located in Wilmington, DE
Gucci celebrates the 20th anniversary of the signature Horsebit jewelry line with classic and iconic pieces in 18k yellow gold.
Gucci Horsebit 18 Karat Yellow Gold Bracelet
By Gucci
Located in Ottawa, Ontario
Gucci horsebit 18kt bracelet, polished finish and is approximately 7.5 inches in length
18k Gold
Unavailable
Gucci Horsebit 18 Karat Yellow Gold Ring
By Gucci
Located in Ottawa, Ontario
Gucci horsebit gold wrap around ring in 18kt yellow gold. Finger size is approximately 6 1/2
18k Gold
Gucci 18k Yellow Gold Horsebit Necklace 37.5" Gorgeous!
By Gucci
Located in Sherman Oaks, CA
Gorgeous Gucci Horsebit Necklace Features Iconic Horsebit Design interspersed in gold chain Total Length = 37.5" Length of one "Horsebit" = Appx 46 mm Width of "Horsebit" = 12 mm Tot...
Gold, 18k Gold, Yellow Gold
18 Karat Yellow Gold Gucci Horsebit Bangle
By Gucci
Located in QLD , AU
Gucci has produced some of the most iconic jewellery styles particularly in the equestrian theme. This elegant and timeless 18k yellow gold bangle is the perfect accompaniment to any...
18k Gold, Yellow Gold
Gucci Horsebit 18ct Yellow Gold Link Bracelet YBA796185001
By Gucci
Located in Wilmington, DE
Gucci celebrates the 20th anniversary of the signature Horsebit jewelry line with classic and iconic pieces in 18k yellow gold.
Gucci Horsebit 18ct Yellow Gold Chain Bracelet YBA795812001
By Gucci
Located in Wilmington, DE
Gucci celebrates the 20th anniversary of the signature Horsebit jewelry line with classic and iconic pieces in 18k yellow gold.
Gucci Horsebit 18ct Yellow Gold Drop Earrings YBD795656001
By Gucci
Located in Wilmington, DE
Gucci celebrates the 20th anniversary of the signature Horsebit jewelry line with classic and iconic pieces in 18k yellow gold.
Gucci Horsebit Sterling Silver Bracelet Size 17 YBA781167001
By Gucci
Located in Wilmington, DE
Gucci Ladies Bracelets. SKU: YBA781167001. Color: Silver-tone. Metal Type: Sterling Silver. Metal Stamp: 925-Sterling. Gem stone type: None. Bracelet style: 1 Band. Gucci Horsebit St...
Vintage Gucci Bracelet "Horsebit" Made in Silver 925
By Gucci
Located in Milan, IT
Step into a world of timeless sophistication with the Gucci Vintage Horsebit Link Bracelet. This exquisite piece, crafted in sterling silver, pays homage to Gucci's renowned heritage...
Silver
Gucci Horsebit Stud Earrings in 18K Yellow Gold YBD800098001
By Gucci
Located in Wilmington, DE
Gucci commemorates the 20th anniversary of its iconic Horsebit jewelry collection with timeless pieces crafted in 18k yellow gold.
Gucci Horsebit 18ct Yellow Gold Chain Pendant Necklace YBB795850001
By Gucci
Located in Wilmington, DE
Gucci marks the 20th anniversary of its iconic Horsebit jewelry line with timeless and iconic pieces crafted from 18k yellow gold.
Gucci 18k Yellow Gold Horsebit Drop Earrings, Leverback Closure
By Gucci
Located in Sherman Oaks, CA
Gorgeous "Horsebit" drop earrings by Gucci. Reminiscent of the bit used in horse riding.
Gold, 18k Gold, Yellow Gold
Gucci Horsebit Sterling Silver Bracelet Size 17 YBA781167001
By Gucci
Located in Wilmington, DE
The Interlocking G logo appears in elegant new interpretations for Pre-Fall 2024. Precious black onyx stone is paired with yellow 18k gold and embellished with sparkling diamonds. Th...
Gucci Horsebit 18 Karat Yellow Gold Drop Dangle Earrings
By Gucci
Located in Ottawa, Ontario
GUCCI horsebit 18 karat yellow gold drop dangle earrings. These earrings are for pierced ears and have an omega style backing that is very comfortable and secure to wear.
18k Gold
Gucci Horsebit earrings in 18 kt. rose gold 750/00
By Gucci
Located in Abano Terme, IT
Gorgeous Gucci earrings belonging to the famous Horsebit collection. They were made in Italy entirely of 18 kt. rose gold, weighing 4.3 g. total. The clasp is a classic butterfly clo...
18k Gold, Rose Gold
Gucci Horsebit Cuff Bracelet in 18K Yellow Gold Size 17 YBA795810001
By Gucci
Located in Wilmington, DE
Gucci celebrates the 20th anniversary of the signature Horsebit jewelry line with classic and iconic pieces in 18k yellow gold.
Vintage Gucci Horsebit Natural Rectangular Red Coral Large 18 Karat Gold Ring
By Gucci
Located in Miami, FL
Designer: Gucci Collection: Horsebit Ring Size: 6.5 - 7 (will fit any size in between) Metal: Yellow Gold Metal Purity: 18k Stones: Natural Rectangular Red Coral Total Item Weight (g...
Coral, 18k Gold, Yellow Gold
Gucci Horsebit earrings in 18 kt. rose gold with pavé diamonds
By Gucci
Located in Abano Terme, IT
Gorgeous Gucci earrings belonging to the famous Horsebit collection. They were made in Italy entirely of 18 kt. rose gold, weighing gr. 4.3 total. They feature a pavé of natural bri...
Diamond, 18k Gold, Rose Gold
Gucci Horsebit Silver Necklace
By Gucci
Located in Southampton, PA
The Gucci “Horsebit” necklace is crafted from silver and weighs 41 grams.
Silver
Gucci Horsebit Silver Necklace
By Gucci
Located in Southampton, PA
The Gucci “Horsebit” necklace is crafted from silver and weighs 53 grams.
Silver
Gucci Gold Horsebit Bracelet
By Gucci
Located in New York, NY
An 18 karat gold horsebit link bracelet by Gucci.
18k Gold
Gucci Diamond Horsebit Ring
By Gucci
Located in Bishop's Stortford, Hertfordshire
Gucci Diamond Accent 18ct White Gold Horsebit Ring Brand Gucci Model Horsebit Ring Product Type Ring Material(s) 18ct White Gold Gemstone Diamond UK Ring Size M 1/2 EU Ring Size 53 ...
Diamond, White Gold
Vintage Gucci "Horsebit" bracelet.
By Gucci
Located in New York, NY
Vintage Gucci 18k yelow gold and diamond Horsebit bracelet. The bracelet features 4 elongated links alternating with 5 oval shape links. Four of the oval links set with two round bri...
Diamond, 18k Gold
Gucci Diamond Bee Ring Estate 18k Yellow Gold Silver Horsebit Jewelry
By Gucci
Located in Torrance, CA
The bee motif has been a integral design concept at Gucci from their clothing to shoes, handbags and jewelry collections all featuring the bee symbol.
Diamond, White Diamond, 18k Gold, Yellow Gold, Silver, Sterling Silver
Gucci Citrine Gold Horsebit Earrings
By Gucci
Located in Feasterville, PA
Featuring large faceted Citrine stones engulfed in the horsebit motif. In addition, the horsebit design elements are a subtle reminder of Gucci’s fearlessness when it comes to creati...
Citrine, 18k Gold, Yellow Gold
Gucci Horsebit Yellow Gold Necklace
By Gucci
Located in Southampton, PA
The Gucci “Horsebit” necklace is made of 18K yellow gold and weighs 18 grams.
18k Gold, Yellow Gold
Gucci Horsebit Diamantissima Silver Necklace
By Gucci
Located in Feasterville, PA
An iconic Gucci necklace showcasing the Horsebit motif finished with Diamantissima pattern in sterling silver.
Sterling Silver
Gucci Horsebit Multistrand Gold Bracelet
By Gucci
Located in Feasterville, PA
A magnificent Gucci bracelet featuring a Horsebit motif attaching 5 cascading Gucci link yellow gold bracelets crafted in 18k yellow gold. Length: 8" Bracelet Width: 2.04" Bracelet...
18k Gold, Yellow Gold
Gucci Horsebit Silver Bangle Bracelet
By Gucci
Located in Feasterville, PA
A fabulous Gucci bangle is sterling silver displaying the iconic Horsebit motif. The bracelet measures 7" in length and 1.5" wide. Total Weight 107.4 grams Opulent Jewelers Sku: 796
Sterling Silver
Gucci Horsebit Gold Drop Earrings
By Gucci
Located in Feasterville, PA
A stunning pair of warm Gucci 18k yellow gold "Horsebit" earrings. The earrings measure 1 3/4" in length and have a weight of 19.4 grams. Inventory ID: 0000362
18k Gold, Yellow Gold
Gucci Horsebit Yellow Gold Bracelet
By Gucci
Located in Southampton, PA
The Gucci “Horsebit” bracelet is crafted from 18K yellow gold and weighs 56 grams, measuring 8.37” in length. The bracelet is offered in brand new condition and includes the manuf...
Diamond, Yellow Gold, 18k Gold
Gucci Horsebit Diamond Gold Earrings
By Gucci
Located in Feasterville, PA
Gucci "Horsebit" Diamond earrings crafted in 18k White Gold. The earrings are adorned with 3.10ct of Vs1 F-G Color Round Brilliant Cut Diamonds, and measure 12mm wide (.47″) by 72mm ...
Diamond, 18k Gold, White Gold
Gucci Horsebit Amethyst Gold Ring
By Gucci
Located in Feasterville, PA
A fabulous Gucci ring showcasing a round checkerboard cut amethyst encased in 18k yellow gold. Size 6.25
Amethyst, 18k Gold, Yellow Gold
Gucci Horsebit Diamond Gold Necklace
By Gucci
Located in Feasterville, PA
A stunning Horsebit necklace by Gucci, crafted in 18k White Gold featuring 1.01ct of Round Brilliant Vs1 E-F Color Diamonds. The necklace measures 17" with a drop of 3.5"
Diamond, 18k Gold, White Gold
Gucci Horsebit Black Diamond Rose Necklace
By Gucci
Located in Feasterville, PA
In addition, the horsebit design elements are a subtle reminder of Gucci’s fearlessness when it comes to creating distinctive jewelry.
Black Diamond, 18k Gold, Rose Gold
Gucci Gold Horsebit Pendant Link Necklace
By Gucci
Located in Southampton, PA
18k yellow gold Horsebit Pendant Link Necklace by Gucci. This necklace comes with Gucci box. Details: Length: 20" Width: 5mm Pendant: 2.25" x 1" Weight: 27.6 grams Stamped H...
18k Gold
Gucci Gold Horsebit Large Link Bracelet
By Gucci
Located in Southampton, PA
18k yellow gold Horsebit Large Link Bracelet by Gucci. Details: Length: 8" Width: 1" Weight: 67.5 grams Stamped Hallmarks: Gucci Made in Italy 750 17 *FREE Shipping within ...
18k Gold
Gucci Smoky Quartz Gold Horsebit Necklace
By Gucci
Located in Miami Beach, FL
This stunning Gucci necklace features a large faceted smoky quartz engulfed in a timeless 18-karat yellow gold Horsebit Motif Length: 18″ followed by a drop of 1.75″
Quartz, 18k Gold
Gucci Horsebit Rhodium-Plated Silver Bracelet
By Gucci
Located in Southampton, PA
The Gucci “Horsebit” bracelet is made of rhodium-plated silver and weighs 107 grams, measuring 7.85” in length. The bracelet is offered in brand new condition and includes the man...
Silver
Gucci Horsebit Long Rose Gold Necklace
By Gucci
Located in Feasterville, PA
A magnificent Gucci necklace featuring the iconic Horsebit motif in 18k rose gold, this fabulous necklace measures 36" in length and can be worn long or doubled up. NECKLACE WIDTH ....
18k Gold, Rose Gold
Gucci Horsebit Rose Gold Stud Earrings
By Gucci
Located in Southampton, PA
The Gucci “Horsebit” earrings are crafted from 18K rose gold and each of the two weighs 2 grams. The earrings measure 0.37” in length and 0.37” in width. Offered in brand new cond...
Rose Gold
Gucci Horsebit Rhodium-Plated Silver Earrings
By Gucci
Located in Southampton, PA
The Gucci “Horsebit” earrings are crafted from rhodium-plated silver and each of the two weighs 7.3 grams. The earrings measure 2” in length and boast a 1.50” hoop diameter. Thi...
Silver
Gucci Horsebit 18K Rose Gold Necklace
By Gucci
Located in Southampton, PA
This Gucci Horsebit necklace is one of their signature pieces. The chain and pendant are crafted from 18K rose gold, and the pendant measures 2 inches by 1.15 inches while the chain ...
18k Gold, Rose Gold
Gucci Marina Link Horsebit Gold Bracelet
By Gucci
Located in Cincinnati, OH
18k Gucci Link Bracelet. The impressive 2 1/2" bracelet made up of six marina link chains in various sizes. This bold bracelet was reintroduced a few years ago at Gucci as a part of ...
18k Gold
Gucci Ruby Gold Horsebit Drop Earrings
By Gucci
Located in Southampton, PA
These charming Gucci earrings are an accessory you surely don’t want to miss out on; the set is made of exemplary 18K yellow gold and boasts rolo chain onto which the main decoration...
Ruby, 18k Gold, Yellow Gold
Gucci Ruby Gold Horsebit Drop Earrings
By Gucci
Located in Southampton, PA
These charming Gucci earrings are an accessory you surely don’t want to miss out on; the set is made of exemplary 18K yellow gold and boasts rolo chain onto which the main decoration...
Ruby, 18k Gold, Yellow Gold
Gucci Horsebit Diamond Gold Pave Ring
By Gucci
Located in Southampton, PA
Step out in style with this simple yet elegant 18K white gold ring from the esteemed House of Gucci. Its size 4.5 renders it ideal for small and medium fingers and makes for a snug a...
White Diamond, 18k Gold, White Gold
Gucci Horsebit Diamond White Gold Earrings
By Gucci
Located in Feasterville, PA
A sensational pair of authentic Gucci earrings featuring the iconic Horsebit design draped with round brilliant cut diamonds in shimmering in 18k white gold. The earrings measures 1/...
Diamond, White Diamond, 18k Gold, White Gold
Gucci Horsebit Rhodium-Plated Sterling Silver Bracelet
By Gucci
Located in Southampton, PA
The Gucci “Horsebit” bracelet is made of rhodium-plated sterling silver and weighs 112.3 grams.
Rhodium, Sterling Silver
Gucci Horsebit Rhodium-Plated Sterling Silver Bracelet
By Gucci
Located in Southampton, PA
The Gucci “Horsebit” bracelet is made of rhodium-plated sterling silver and weighs 112.3 grams.
Rhodium, Sterling Silver
Gucci Horsebit Rhodium-Plated Sterling Silver Bracelet
By Gucci
Located in Southampton, PA
The Gucci “Horsebit” bracelet is made of rhodium-plated sterling silver and weighs 112.3 grams.
Rhodium, Sterling Silver
Gucci Horsebit 18 Karat Yellow Gold Necklace
By Gucci
Located in Southampton, PA
The Gucci “Horsebit” necklace is made of 18K yellow gold and weighs 18 grams.
18k Gold, Yellow Gold
$19,960Sale Price|20% Off
Platinum Art Deco Style Sugarloaf Emerald and Diamond Ring Engagement Ring
By Gold Adore
Located in San Francisco, CA
I am seriously in LOVE with this ring. It might just be my favorite ring yet. Crafted in Platinum, the design features an amazing gemstone center, flanked by French Cut Diamonds, and...
Diamond, Emerald, Platinum
Gucci Gold and Enamel Band Ring
By Gucci
Located in Darnestown, MD
Gold and white enamel band ring by Gucci. The ring is size 6 1/2. It is 5/16" wide. The enamel and gold have a delicate criss cross pattern. Condition is excellent.
18k Gold, Enamel
Long before trend-bucking creative director Alessandro Michele brought his hallucinatory “Utopian Fantasy” campaign to Gucci, it was a modest Italian leather shop. Today, it’s an internationally renowned luxury house with an iconic logo, and vintage Gucci clothing, handbags and shoes are among high fashion's most covetable goods.
Guccio Gucci (1881–1953) admired the stylish suitcases he saw wealthy guests arrive with at the Savoy Hotel in London, where he worked as a bellhop. So, in 1921, after a stint at Franzi, a luggage company in his hometown of Florence, he opened a leather goods shop of his own.
At first, Gucci’s Florence business specialized in equestrian accessories. But as its reputation flourished, particularly among the English aristocracy, so too did its footprint. In 1938, he brought three of his sons — Aldo, Vasco and Rodolfo — into the business and expanded it to Rome and later Milan. In the mid-1930s, a League of Nations embargo against Italy pushed Gucci to experiment with alternatives to imported leather. Its woven hemp fabric from Naples, adorned with the brand’s signature diamond print, was a hit, especially among A-list celebrities. The material was first used on suitcases before finding enduring popularity on handbags. (No list of revered designer purses would be complete without Gucci.)
In the 1950s, Elizabeth Taylor carried one of Gucci’s bamboo-handled tote bags, another adaptation to material rationing. After Jackie Kennedy was seen sporting a slouchy Gucci tote in 1961, it was renamed for the First Lady. Then Grace Kelly, on a visit to the boutique in Milan, inspired Rodolfo Gucci to work with Italian illustrator and Gucci textile designer Vittorio Accornero on the Flora print in 1966. Taking cues from Sandro Botticelli’s Primavera, with its pattern of flora and insects, it was painted entirely by hand and featured no fewer than 37 colors.
In 1953, just 15 days after opening his first store on New York’s 5th Avenue, Guccio passed away at 72. The early 1970s saw store openings in Tokyo and Hong Kong, but by the late 1980s, Gucci was floundering. Rodolfo Gucci took charge in 1982, but family drama and lawsuits ensued. In 1993, Rodolfo’s son, Maurizio, transferred his shares in the company to Investcorp, ending the family’s involvement in Gucci. Dawn Mello, then-president of Bergdorf Goodman, joined as creative director in 1989. But it was Tom Ford, who took over as creative director in 1994, who ultimately revived the brand.
Ford’s racy ads, shot by photographers such as Mario Testino, stirred controversy. And his potent vision of sexed-up femininity — with “jewel-toned satin shirts unbuttoned to there,” as Vogue described his breakthrough 1995 runway show — was wildly successful. The new millennium brought new ownership — Pinault Printemps Redoute in 2004 — and a more toned-down vision from Frida Giannini, who became sole creative director in 2006. Alessandro Michele was named creative director in 2015, and the storied brand took a giant leap forward.
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