Every so often a company produces a design so iconic that it comes to symbolize its entire history. For Studio 65, the Italian avant-garde design collective cofounded by Franco Audrito, Piero Gatti and others, this was the Bocca sofa — alternatively known as the “lips sofa,” “red lip sofa,” “Dalí sofa” or Marilyn sofa.”
Studio 65’s lip-shaped seat — modeled after a singular feature from Surrealist artist Salvador Dalí’s portrait of Mae West — became a design icon shortly after its release in 1970 and remains a beloved collector’s item today. The Bocca symbolizes Studio 65’s playful, subversive approach to design. The collective took shape in Turin in 1965 with the goal of avant-garde experimentation. The group would eventually grow to comprise artists, designers and poets, including Roberta Garosci, Enzo Bertone, Paolo Morello and Paolo Rondelli. It would also play a central role in the Italian Radical design movement, the practitioners of which found inspiration in Pop art, minimalism and Arte Povera.
The Bocca sofa was born of one of Audrito’s earliest commissions — to design a gym in Milan — which he accepted just a year after graduating from architecture school. The collective enlisted Italian manufacturer Gufram, a firm at the forefront of Italian Radical design, to create a bold red sofa in the shape of plump lips; it was dubbed Marilyn after Ms. Monroe and was an instant sensation when installed at the fitness center.
Studio 65 would follow this with the also iconic Capitello side chair (another Gufram collaboration, now in the permanent collection at The Met), whose reimagining of a decapitated marble classical architectural column in squishy foam was an on-the-nose expression of the group’s pushback to traditional design. It’s a nod they iterated with the Attica coffee table, whose form appears sliced from an oversize column.
Though Studio 65 still operates as an architecture studio under the leadership of Audrito today, the original collective broke up in the late 1970s, making its output from the past decade sought-after fodder for collectors of postmodern, Radical and Italian design.
Find Studio 65 chairs, sofas and other furniture on 1stDibs.
Gufram, Bocca Lip-Shaped Sofa, Cherry, by Studio 65
By Studio 65, Gufram Furniture
Located in Beverly Hills, CA
Bocca, the original 1970 lips-shaped couch is only Gufram’s. More than any other, this object of design represents the perfect abstraction of feminine beauty. It is no coincidence th...
Fabric, Upholstery
Gufram, Bocca Lip-Shaped Sofa, Pumpkin, by Studio 65
By Studio 65, Gufram Furniture
Located in Beverly Hills, CA
Bocca, the original 1970 lips-shaped couch is only Gufram’s. More than any other, this object of design represents the perfect abstraction of feminine beauty. It is no coincidence th...
Fabric, Upholstery
Gufram, Bocca Lip-Shaped Sofa, Red, by Studio 65
By Studio 65, Gufram Furniture
Located in Beverly Hills, CA
Bocca, the original 1970 lips-shaped couch is only Gufram’s. More than any other, this object of design represents the perfect abstraction of feminine beauty. It is no coincidence that it was photographed by important photographers such as David La Chapelle...
Fabric, Upholstery
Gufram, Bocca Lip-Shaped Sofa, Steel, by Studio 65
By Studio 65, Gufram Furniture
Located in Beverly Hills, CA
Bocca, the original 1970 lips-shaped couch is only Gufram’s. More than any other, this object of design represents the perfect abstraction of feminine beauty. It is no coincidence th...
Fabric, Upholstery
Gufram, Bocca Lip-Shaped Sofa, Sky, by Studio 65
By Studio 65, Gufram Furniture
Located in Beverly Hills, CA
Bocca, the original 1970 lips-shaped couch is only Gufram’s. More than any other, this object of design represents the perfect abstraction of feminine beauty. It is no coincidence th...
Fabric, Upholstery
Gufram, Bocca Lip-Shaped Sofa, Artic, by Studio 65
By Studio 65, Gufram Furniture
Located in Beverly Hills, CA
Bocca, the original 1970 lips-shaped couch is only Gufram’s. More than any other, this object of design represents the perfect abstraction of feminine beauty. It is no coincidence that it was photographed by important photographers such as David La Chapelle...
Fabric, Upholstery
Gufram, Bocca Lip-Shaped Sofa, Forest, by Studio 65
By Studio 65, Gufram Furniture
Located in Beverly Hills, CA
Bocca, the original 1970 lips-shaped couch is only Gufram’s. More than any other, this object of design represents the perfect abstraction of feminine beauty. It is no coincidence th...
Fabric, Upholstery
Gufram, Bocca Lip-Shaped Sofa, Yellow, by Studio 65
By Studio 65, Gufram Furniture
Located in Beverly Hills, CA
Bocca, the original 1970 lips-shaped couch is only Gufram’s. More than any other, this object of design represents the perfect abstraction of feminine beauty. It is no coincidence that it was photographed by important photographers such as David La Chapelle...
Fabric, Upholstery
Gufram, Bocca Lip-Shaped Sofa, Apricot, by Studio 65
By Studio 65, Gufram Furniture
Located in Beverly Hills, CA
Bocca, the original 1970 lips-shaped couch is only Gufram’s. More than any other, this object of design represents the perfect abstraction of feminine beauty. It is no coincidence th...
Fabric, Upholstery
Gufram, Bocca Lip-Shaped Sofa, Midnight, by Studio 65
By Studio 65, Gufram Furniture
Located in Beverly Hills, CA
Bocca, the original 1970 lips-shaped couch is only Gufram’s. More than any other, this object of design represents the perfect abstraction of feminine beauty. It is no coincidence th...
Fabric, Upholstery
Italian Sofa in Red Upholstery
Located in Waalwijk, NL
Settee, red fabric, wood, metal, Italy, circa 1960 This Italian two-seat settee features a soft red color and can be placed in an entryway or bring a touch of elegance to any room. ...
Metal
Guillerme & Chambron Sofa in Teal Upholstery
By Votre Maison, Guillerme et Chambron
Located in Waalwijk, NL
Guillerme & Chambron, sofa, oak, fabric, France, 1960s Beautiful two-seat settee by Guillerme & Chambron, in solid oak. The back of the seat has been beautifully finished with woode...
Fabric, Oak
Two Seat Sofa in Black Leather
Located in Waalwijk, NL
Sofa, leather, Europe, 1960s. This two-seat sofa is simplistic, yet stylish in its design. Due to the overall black color of the leatherette, the sofa radiates smoothness and underl...
Leather
Theo Ruth for Artifort Sofa in Orange Red Upholstery
By Theo Ruth
Located in Waalwijk, NL
Theo Ruth for Artifort, sofa, fabric, lacquered steel, The Netherlands, 1970. A Dutch two-seat sofa in orange red colored fabric by Theo Ruth. The back tilts slightly backwards and ...
Steel
Danish Sofa in Cherry and Orange Upholstery
Located in Waalwijk, NL
Sofa, fabric, cherry, Denmark, 1950s. This elegant, curved settee features a waved, butterfly back and four tapered wooden legs. The sofa is executed with high, sculpted armrests. T...
Fabric, Cherry
Arne Norell for Westbergs Möbler 'Divina' Sofa
By Arne Norell
Located in Waalwijk, NL
Arne Norell for Westbergs Möbler, 'Divina' sofa, fabric, stained beech, Sweden, late 1950s This 'Divina' sofa is designed by Swedish designer Arne Norell. The seat is characterized ...
Fabric, Beech
With its grid-like doors and wavy trim, the 1940s design feels as fresh as ever.
Designed by a giant of Swedish lighting, the large-scale fixtures bring major drama.
Established in 2006, Morentz has a team of approximately 55 restorers, upholsterers, interior advisers and art historians, making it a gallery, workshop and upholstery studio, all in one. Every day, a carefully selected array of 20th-century furniture arrives from all over the world at the firm’s warehouse, where the team thoroughly examines each piece to determine what, if any, work needs to be done. Whether that means new upholstery or a complete restoration, Morentz's aim is always to honor the designer’s intention while fulfilling the wishes of the client. The team is up to any challenge, from restoring a single piece to its original glory to furnishing a large-scale hotel project.
