Moorcroft Jug

William Moorcroft (1872–1945), the founder of the celebrated British art-pottery company that shares his last name, was both an aesthete and a technical innovator. Along with William de Morgan, he is regarded as one of the greatest ceramists of the Arts and Crafts movement, yet Moorcroft’s singular style is heavily inflected with the lush naturalism of the Art Nouveau school of art and design.

The son of a decorative pottery painter, Moorcroft was born in Staffordshire, the center of English ceramics-making, studied at the Wedgwood Institute and in 1897 joined the local pottery manufacturer James Macintyre & Co. as a designer. After a year, he was put in charge of the company’s art-pottery studio, and there he developed a new style of wares named “Florian,” made with a technique called tube-lining, or slip-trailing. In this method, decorative motifs are outlined with a thin, raised border produced by piping a thread of clay onto the body of a vessel — much like squeezing toothpaste from a tube.

Moorcroft, who took the unusual step of signing his ceramics, would go on to win numerous international awards. In 1913, backed by the London department store Liberty & Co., he left Macintyre to open his own workshop. Queen Mary, wife of King George V, gave Moorcroft her Royal Warrant in 1928. Shortly before he died in 1945, his son, Walter Moorcroft (1917–2002), took over as head of the firm. The pottery company is still in business in Staffordshire, with a design department headed by Rachel Bishop.

William Moorcroft’s ceramics are noted for their colorful, ebullient (and often slightly surreal) decorations depicting stylized natural forms — flowers, toadstools, fruit (pomegranate is a favorite among collectors), insects and landscapes. Most Moorcroft wares are finished with a glossy overglaze. Blue-and-white and pastel shades were generally used as underglazes on early Moorcroft pieces, and he later developed a rich, ruddy background glaze he called “flambé.”

Moorcroft art pottery has a rich, warm and inviting look — a comforting aesthetic that explains their enduring appeal.

Find antique and vintage William Moorcroft pottery, vases, serveware and more on 1stDibs.

For thousands of years, vases and vessels have had meaningful functional value in civilizations all over the world. In Ancient Greece, ceramic vessels were used for transporting water and dry goods, holding bouquets of flowers, for storage and more. Outside of utilitarian use, in cities such as Athens, vases were a medium for artistic expression — pottery was a canvas for artists to illustrate their cultures’ unique people, beliefs and more. And pottery skills were handed down from fathers to sons.

Every antique and vintage vase and vessel, from decorative Italian urns to French 19th-century Louis XVI–style lidded vases, carries with it a rich, layered story. 

On 1stDibs, there is a vast array of vases and vessels in a variety of colors, sizes and shapes. Our collection features vessels made from delicate materials such as ceramic and glass as well as durable materials like rustproof metals and stone.

A contemporary vase can help introduce an air of elegance to your minimalist space while an antique Chinese jar would make a luxurious addition to an Asian-inspired interior. Alternatively, if you’re looking for a statement piece, consider an Art Deco vase crafted by Italian architect and furniture designer Gio Ponti.

Vases and vessels — be they handmade pots, handblown glass wine bottles or otherwise — are versatile, practical decorative objects, and no matter your particular design preferences, furniture style or color scheme, they can add beauty and warmth to any home. Find yours on 1stDibs today.