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Rolex

ROLEX (UNITED KINGDOM)

Ask anyone, anywhere, to name a luxury watch brand, and the answer will probably be “Rolex.” This enviable worldwide recognition can be credited in part to the genius of company founder Hans Wilsdorf. When the German-born watch dealer and his brother-in-law, Alfred Davis, set up their London enterprise, in 1905, they called it Wilsdorf & Davis, according to the traditional formula.


But Wilsdorf was determined to come up with another name that was short, would look good on a watch dial and was easy to say and remember in several languages. In 1908, he trademarked the name Rolex, and by 1920, he had moved the company to Geneva and redubbed it as Montres Rolex S.A.


But the main reasons for the brand’s success are its commitment to precision and unflagging pursuit of innovation. In 1926, the company introduced the aptly named Oyster model. With a screw-down crown and case back, both fitted with rubber gaskets, this was the first truly waterproof watch.


Five years later, Rolex upped the ante with the Oyster Perpetual. That model’s patented Perpetual movement contained a rotor mechanism enabling it to self-wind. In another trendsetting move, in 1945, the brand debuted the Datejust, with a date window prominently displayed on the dial.


The company’s two most iconic models are sports watches. Although the Submariner, which debuted in 1953, was developed as a dive watch, its waterproof case, solid construction and good looks made it a favorite of adventurers and urbanites alike, including James Bond, who wore it in classics like Dr. No and Goldfinger. The Daytona, the racing chronograph made famous by Paul Newman, is especially sought after by collectors. Newman’s personal Daytona, which hit the auction block in 2017, sold for $17.8 million.

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Rolex Silver 18K Yellow Gold Stainless Steel Datejust II Women's Wristwatch 35MM
By Rolex
Located in Dubai, Al Qouz 2
Datejust watches, first introduced in 1945, are one of the most recognizable and much-coveted watches from the house Rolex. This watch features a distinctive silver dial with diamond...
Category

2010s Contemporary Rolex

Materials

Yellow Gold, Silver, Steel, Stainless Steel

Rolex Olive Green Stainless Steel Oyster Perpetual 176200OVSO Women's Wristwatch
By Rolex
Located in Dubai, Al Qouz 2
Modern feel and classic style, this wristwatch from the house Rolex is the perfect accessory to flaunt your rich taste in fashion. This watch features a distinctive olive green dial ...
Category

2010s Contemporary Rolex

Materials

Steel, Stainless Steel

Rolex Oyster Perpetual Watch 14k Gold 30mm
By Rolex
Located in Scottsdale, AZ
Everyone needs a Rolex in their timepiece collection. Circa 1940s, this 30mm Rolex Oyster Perpetual watch features a round 14k gold case with a smooth finish polished bezel. Watch in...
Category

1940s Vintage Rolex

Materials

14k Gold

Amazing Rolex GMT - Master II in steel circa 1996 in perfect condition
By Rolex
Located in Paris, Paris
Rolex GMT-Master II steel wristwatch from 1996. Round case in steel, screwed caseback, stainless steel graduated rotating bezel, screwed crown. Dial diameter: 40mm Wrist circumferenc...
Category

21st Century and Contemporary Modern Rolex

Rolex White 18K White Gold and Stainless Steel Datejust Men's Wristwatch 36MM
By Rolex
Located in Dubai, Al Qouz 2
Category

2010s Contemporary Rolex

Very Rare Rolex Leather Purse
By Rolex
Located in Dallas, TX
Very Rare Rolex Leather Purse - Green Rolex Leather Purse. Dimensions : 7 x 4.5 inch. Can be worn as an over the shoulder bag or as a fanny pack. Comes with strap. Excellent to go ca...
Category

21st Century and Contemporary Rolex

Zenith Pilot Stainless Steel Mens Chronograph Watch 03.2430.4054 - Automatic. St
By Rolex
Located in Dallas, TX
Rolex Leather Portfolio with Caran D'ache Pen - Green leather zip-around Rolex portfolio with creme interior, gold-tone hardware, 8 pockets, pen loops and Caran d'Ache for Rolex bal...
Category

21st Century and Contemporary Rolex

Rolex Champagne 18K Yellow Gold Datejust 16013 Men's Wristwatch 35 mm
By Rolex
Located in Dubai, Al Qouz 2
Category

2010s Contemporary Rolex

Rolex Gold Diamonds 26mm DateJust
By Rolex
Located in Capri, IT
Rolex Gold Diamonds 26mm DateJust still with box
Category

21st Century and Contemporary Rolex

ROLEX Oyster Perpetual Datejust Steel 18K Yellow Gold Fluted Bezel Ladies Watch
By Rolex
Located in Thiensville, WI
Authentic Rolex Lady's Oyster Perpetual Datejust watch. 26mm stainless steel case with 18k yellow gold fluted bezel. Champagne gold dial. The original Rolex band has been replaced wi...
Category

21st Century and Contemporary Rolex

Materials

18k Gold, Stainless Steel

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