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Rolex

While the rise in popularity of vintage Rolex watches is of no surprise to aficionados, collectors and industry experts, when it comes to contemporary luxury wristwatches, Rolex is also often the first brand that springs to mind. Not only is the company revered for its precision timekeeping and impeccable craftsmanship, but its name was designed to be memorable.

Rolex's enviable worldwide recognition can be credited in part to the genius of company founder Hans Wilsdorf. When the German-born watch dealer and his brother-in-law, Alfred Davis, set up their London enterprise, in 1905, they called it Wilsdorf & Davis, according to the traditional formula.

But Wilsdorf was determined to come up with another name that was short, would look good on a watch dial and was easy to say and remember in several languages. In 1908, he trademarked the name Rolex, and by 1920, he had moved the company to Geneva and redubbed it as Montres Rolex S.A.

But the main reasons for the brand’s success are its aforementioned commitment to precision and unflagging pursuit of innovation. In 1926, the company introduced the aptly named Oyster model. With a screw-down crown and case back, both fitted with rubber gaskets, this was the first truly waterproof watch.

Five years later, Rolex upped the ante with the Oyster Perpetual. That model’s patented Perpetual movement contained a rotor mechanism enabling it to self-wind. In another trendsetting move, in 1945, the brand debuted the Datejust, with a date window prominently displayed on the dial.

The company’s two most iconic models are sports watches. Although the Submariner, which debuted in 1953, was developed as a dive watch, its waterproof case, solid construction and good looks made it a favorite of adventurers and urbanites alike, including James Bond, who wore it in classics like Dr. No and Goldfinger. The Daytona, the racing chronograph made famous by Paul Newman, is especially sought after by collectors. Newman’s personal Daytona, which hit the auction block in 2017, sold for $17.8 million.

Find vintage Rolex watches, bracelets and more on 1stDibs.

Average Sold Price
$7,050
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Iconic Designs from Rolex
Explore timeless pieces that have earned their place in history.
Rolex Datejust Watch
Rolex Datejust Watch
Rolex Oyster Perpetual Watch
Rolex Oyster Perpetual Watch
Rolex Submariner Watch
Rolex Submariner Watch
Rolex Cosmograph Daytona Watch
Rolex Cosmograph Daytona Watch
Rolex 18Kt Solid Gold Oyster Perpetual Date with Original Champagne Dial
By Rolex
Located in Long Beach, CA
FACTORY / HOUSE: Rolex Watch Company STYLE / REFERENCE: Oyster Perpetual Date / Reference 1505 METAL / MATERIAL: 18Kt Solid Gold CIRCA / YEAR: 1969 DIMENSIONS / SIZE: Length 42mm X D...
Category

1960s Swiss Modern Vintage Rolex

Materials

Gold

Rolex Submariner 18k Gold Men's Watch 116618 Blue Dial
By Rolex
Located in Dallas, TX
Rolex Submariner 18k Gold Men's Watch 116618 Blue Dial - Automatic winding, 31 jewels, Quickset, sapphire crystal. 18k yellow gold case with rotating bezel with blue insert (40mm dia...
Category

21st Century and Contemporary Swiss Rolex

Rolex Stainless Steel Datejust with Custom Blue Dial and Diamond Bezel
By Rolex
Located in Long Beach, CA
FACTORY / HOUSE: Rolex Watch Company STYLE / REFERENCE: Oyster Perpetual Datejust / Reference 1601 METAL / MATERIAL: Stainless Steel CIRCA / YEAR: 1960's DIMENSIONS / SIZE: Length 43...
Category

1960s Swiss Modern Vintage Rolex

Materials

Stainless Steel

Rolex Stainless Steel Datejust circa 1953-54 with Original Solid Gold Bezel
By Rolex
Located in Long Beach, CA
FACTORY / HOUSE: Rolex Watch Company STYLE / REFERENCE: Oyster Perpetual Datejust / Reference 6305 METAL / MATERIAL: Stainless Steel / 14Kt. Solid White Gold Bezel CIRCA / YEAR: 195...
Category

Mid-20th Century Swiss Modernist Rolex

Materials

18k Gold, Stainless Steel

Rolex 18k Yellow Gold Woman's Datejust Pearlmaster Wristwatch
By Rolex
Located in San Francisco, CA
A Rolex Pearlmaster that is as stylish as it is beautiful! Style 80318, the mother-of-pearl dial, 12 diamond bezel, Pearlmaster bracelet with aftermarket diamonds, synthetic sapphire...
Category

Early 2000s Rolex

Materials

Diamond, 18k Gold, Yellow Gold

Rolex Precision Steel Wristwatch, c1945
By Rolex
Located in London, GB
Vintage Rolex Precision wristwatch dated Circa 1945. Snap back Stainless Steel case with tapered, teardrop, overlaid fancy lugs. Rolex, 17-Rubies (Jewels) precision lever escapemen...
Category

1940s Swiss Vintage Rolex

Materials

Steel

Rolex Precision Steel Wristwatch, c1945
Rolex Precision Steel Wristwatch, c1945
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H 0.36 in W 1.66 in Dm 1.34 in
Rolex Datejust 16203 Silver Arabic Dial 18K Yellow Gold Steel Box Paper 2003
By Rolex
Located in San Diego, CA
Style Number: 16203 Serial: Y830*** Year: 2003 Model: Rolex Datejust Case Material: Stainless Steel Band: 18K Yellow Gold & Stainless Steel Bezel: 18K Yellow...
Category

Early 2000s Rolex

Rolex Oyster Perpetual Tiffany Blue 36
By Rolex
Located in Roosendaal, NL
From the collection of SAVINETI we offer this Rolex Oyster Perpetual: - Brand: Rolex - Model: Oyster Perpetual - Color: Tiffany Blue - Condition: Very Good Condition - Size: case si...
Category

2010s Swiss Rolex

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More Rolex Designs
Rolex Datejust Watch
Rolex Datejust Watch
Average Price
$12,662
Number Available
1004
Rolex Datejust Watch
By Rolex
Styles
Modern
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Rolex Oyster Perpetual Watch
Rolex Oyster Perpetual Watch
Average Price
$9,516
Number Available
154
Rolex Oyster Perpetual Watch
By Rolex
Styles
Modern
Shop All
Rolex Submariner Watch
Rolex Submariner Watch
Average Price
$32,225
Number Available
106
Rolex Submariner Watch
By Rolex
Styles
Modernist
A watch that could survive 100 meters underwater? The concept was unthinkable in 1953, when Rolex introduced what would become the benchmark for a diver’s watch, the Submariner, at the international watch and jewelry fair in Basel, Switzerland. By this point, Rolex was well-versed in durable timepieces; it had released the Oyster, the world’s first waterproof watch, in 1926. The Submariner — full name: Oyster Perpetual Submariner — would go on to become not only a technical feat but also a de...
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Rolex Cosmograph Daytona Watch
Rolex Cosmograph Daytona Watch
Average Price
$67,886
Number Available
98
Rolex Cosmograph Daytona Watch
By Rolex
Styles
Modern
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Questions About Rolex
  • 1stDibs ExpertFebruary 22, 2021
    The popular Rolex Oyster Perpetual is usually between $5,900 and $6,600 in price.
  • 1stDibs ExpertFebruary 22, 2021
    Rolex uses only the highest quality melee diamonds with between D and G in color and IF in clarity. Every diamond is tested individually to make sure it is real.
  • 1stDibs ExpertApril 5, 2022
    A Rolex Submariner bears an 18k stamp and the number “750,” which means that 75 percent of the watch is made out of pure gold model. The most luxurious of all timepieces, the Rolex Submariner has been continuously manufactured since 1951. Find vintage Rolex watches on 1stDibs.
  • 1stDibs ExpertFebruary 22, 2021
    The new Submariner Rolex with a Black Bezel is worth around $8,100 with some of the more expensive new Submariners in yellow gold costing around $36,950.
  • 1stDibs ExpertFebruary 22, 2021
    Because platinum is denser than other metals, it is often more expensive to purchase platinum watches than gold. One of the most expensive watches sold was a Platinum Rolex worth $277,000.
  • 1stDibs ExpertFebruary 22, 2021
    A new Rolex Oyster Perpetual Date watch is worth around $6,000. However, if it's encrusted with gems or vintage, it can cost as much as $50,000. 1stDibs has a great and vast selection of Rolex Oyster Perpetual Date watches.
  • 1stDibs ExpertMarch 22, 2022
    To wind a Rolex watch, first fully unscrew the winding crown. Once it is in a raised position, carefully turn the crown clockwise. Most watches require 25 turns for enough winding to begin powering the watch. The instructions included with Rolex watches provide more information about how to wind specific models. Shop a large collection of Rolex watches on 1stDibs.
  • 1stDibs ExpertFebruary 22, 2021
    Depending on what kind of watch you're looking for, one may be better than the other. For instance, if you want a highly functional sport watch, some of Rolex's models may be better for you. That said, the brands' watches are very similar quality-wise. The main difference is their appearances: While Rolex designs more traditional timepieces, Panerai is more contemporary and bold.
  • 1stDibs ExpertOctober 19, 2021
    An Oyster Perpetual on a Rolex watch refers to the watch's ability to run on the energy generated by the wearer's wrist movements rather than manual winding. At Baselworld in 2015, a variety of Rolex watches with a new-generation Oyster Perpetual movement were unveiled. Find a variety of vintage Rolex watches on 1stDibs.
  • 1stDibs ExpertFebruary 22, 2021
    A contemporary Rolex Yacht Master costs around $11,000. However, a vintage model can cost up to $30,000.
  • 1stDibs ExpertApril 5, 2022
    No, Rolex does not officially make sunglasses that are available for sale. They do however occasionally create promotional products, which have included sunglasses for sponsored events in the past. Browse a range of Rolex products that have been expertly authenticated on 1stDibs.
  • 1stDibs ExpertApril 5, 2022
    To wind a Rolex Datejust, set the crown notch (located on the right hand side of the face) to position one. To set it to position one, turn the crown counterclockwise to unscrew the crown and pop the crown out one notch. From this position, start to wind the Rolex by turning the crown clockwise. You should feel a bit of tension and hear a soft clicking sound. Browse a wide selection of Rolex Datejust watches on 1stDibs.
  • 1stDibs ExpertFebruary 22, 2021
    While choosing a watch can depend on the wearer's style, there are a few consistent favorites. Some of the top Rolex watches for women include the Rolex Datejust, the Rolex Day-Date, and the Rolex Oyster Perpetual.
  • 1stDibs ExpertFebruary 22, 2021
    The most expensive Rolex ever sold is the Paul Newman Daytona. This Rolex was purchased for $17.8 million in 2017. On 1stDibs, there are expensive Rolex watches but there is a wide variety available, so it should be easy to find a good fit for your tastes as well as your budget.
  • 1stDibs ExpertFebruary 22, 2021
    The Rolex Oyster Perpetual is a great entry-level Rolex to purchase. The perpetual refers to the ability of the watch to use the energy of the wearer's wrist motion to run. It is a popular starter Rolex.
  • 1stDibs ExpertFebruary 22, 2021
    The lowest priced Rolex model is the Oyster Perpetual. This watch retails for roughly $5,000. On 1stDibs, you can can find a variety of Rolex watches for sale.
  • 1stDibs ExpertFebruary 22, 2021
    One of the cheapest Rolex watches is the Oyster Perpetual, which usually costs around $5,000. This model is made of oystersteel, an affordable type of steel.
  • 1stDibs ExpertFebruary 22, 2021
    Rolex uses only the highest quality diamonds in their watches and compares these stones against certified master stones. They are the most colorless, so in ranges D to G.
  • 1stDibs ExpertApril 5, 2022
    Before 1915, the Rolex Watch Co. was called Wilsdorf and Davis. The company shared a name with its founders Hans Wilsdorf and Alfred Davis, but they opted to update it after they trademarked the word Rolex in 1908. Find a wide variety of Rolex watches on 1stDibs.
  • 1stDibs ExpertApril 5, 2022
    No, Rolex does not offer financing. That said, there are many qualified and reputable Rolex retailers who may offer their own financing options. Shop iconic vintage and contemporary Rolex watches from some of the world’s top boutiques on 1stDibs.
  • 1stDibs ExpertApril 5, 2022
    Yes, a Rolex can be traced using its unique serial number that is engraved into the watch. Noting down your watch’s serial number somewhere safe can help to identify it if it’s ever lost. Browse a collection of professionally vetted Rolex timepieces on 1stDibs from top sellers.
  • 1stDibs ExpertApril 5, 2022
    Yes, you can swim wearing most Rolex watches because the Swiss luxury watchmaker's timepieces tend to be waterproof. However, the depth that you can safely dive to while wearing one varies, making it important that you consult the water-resistance information etched onto the back of the case or detailed in the watch's papers before you swim. On 1stDibs, shop a collection of Rolex watches.
  • 1stDibs ExpertMarch 22, 2022
    To open a Rolex watch, you must have a die kit. Rolex designs these kits and sells them through authorized brick-and-mortar and online dealers. Place the die in the center of the case back, positioning it inside of the grooves. Then, twist the die clockwise with one hand and hold the watch steady with the other. Continue to twist until you unscrew the back completely. Shop a wide range of Rolex on 1stDibs.
  • 1stDibs ExpertMarch 22, 2022
    To determine what year your Rolex watch is, use the serial number. Normally, you will find the number engraved on the bottom half of the back of the case. Depending on the age and model, the serial number ranges from four to eight digits in length. You can contact Rolex to determine the year that corresponds to the serial number or use an online tool. On 1stDibs, find a variety of expertly vetted Rolex watches.
  • 1stDibs ExpertMarch 22, 2022
    Rolex Thunderbird is another name for the Rolex Datejust Turn-O-Graph watch. It is well known for its rotating bezel. The Swiss watchmaker released the timepiece for the first time in 1953. You'll find a collection of Rolex watches on 1stDibs.
  • 1stDibs ExpertApril 5, 2022
    The term “Rolex” refers to a luxury watch produced by the company Rolex. In 1905, Hans Wildorf founded the company in London, UK, but today it operates from headquarters in Geneva, Switzerland. Shop a large selection of Rolex watches 1stDibs.
  • 1stDibs ExpertApril 5, 2022
    A Rolex GMT is a wristwatch designed with jetsetters in mind. The watch features a bezel that can track both departure and destination times. Unlike standard watches, the Rolex GMT has a fourth hand set to GMT. GMT stands for Greenwich Mean Time, which is the standard to which all time zones are dictated. Find a selection of Rolex GMT watches and other styles on 1stDibs.
  • 1stDibs ExpertFebruary 22, 2021
    A Pepsi Rolex is a watch with a red and blue bezel nicknamed for its resemblance to the logo to one of America's favorite soft drinks. The first version of the Rolex GMT-Master II, or “Pepsi” arrived in 1954. It is a highly coveted mid-level price watch.
  • 1stDibs ExpertApril 5, 2022
    A 1675 Rolex is the name for the second generation of Rolex GMT-Master watches produced by the brand Rolex. The Swiss luxury watchmaker made the model from 1959 to 1980. It featured crown guards and an aluminum insert that made the timepiece more durable than its predecessor. You'll find a wide variety of Rolex watches on 1stDibs.
  • 1stDibs ExpertApril 16, 2024
    Rolex is from Switzerland. However, the company's history can be traced to the UK. Rolex's enviable worldwide recognition can be credited, in part, to the genius of company founder Hans Wilsdorf. When the German-born watch dealer and his brother-in-law, Alfred Davis, set up their London enterprise in 1905, they called it Wilsdorf & Davis according to the traditional formula. But Wilsdorf was determined to come up with another name that was short, would look good on a watch dial and was easy to say and remember in several languages. In 1908, he trademarked the name Rolex, and by 1920, he had moved the company to Geneva and redubbed it Montres Rolex S.A. Explore a wide range of Rolex watches on 1stDibs.
  • 1stDibs ExpertMarch 22, 2022
    A number of Rolex watches include meteorite, a piece of debris from a meteoroid, asteroid or comet. The Swiss luxury watchmaker uses the material in the premium models in its Datejust, Pearlmaster and GMT-Master II lines. Shop a variety of Rolex watches on 1stDibs.
  • 1stDibs ExpertMarch 22, 2022
    No, you can't overwind a Rolex watch. The winding crown only continues to wind the watch until it reaches its limit. At that point, the winding crown disengages and continuing to turn the crown won't keep winding the watch. Shop a wide range of Rolex watches on 1stDibs.
  • 1stDibs ExpertApril 5, 2022
    No, you don’t have to wind a Rolex watch as long as you are wearing it regularly. Rolex watches feature a Perpetual rotor that collects energy from the wrist’s movement and converts it into power for the watch. Browse a collection of expertly authenticated Rolex watches from top sellers on 1stDibs.
  • 1stDibs ExpertApril 5, 2022
    A Rolex watch is powered by a Perpetual rotor that captures the energy of your body’s movement and uses it to keep your watch running. You can also wind up a Rolex if you haven’t been wearing it for a while. Shop the collection of authenticated Rolex timepieces available from some of the world’s top boutiques on 1stDibs.
  • 1stDibs ExpertMarch 22, 2022
    Most Rolex watches work thanks to a perpetual rotor found inside. Every time you move your wrist, this rotor glides back and forth, creating kinetic energy. That energy moves into the mainspring of the watch to power the timepiece, eliminating the need for winding as long as the watch is being worn. You’ll find a large selection of Rolex on 1stDibs.
  • 1stDibs ExpertMarch 22, 2022
    Presidential Rolex is a nickname for the Rolex Day-Date watch. When it debuted in 1956, the timepiece stood out as the only one that showed both the date and day of the week on its dial. The watch got its nickname when President Lyndon B. Johnson wore a Day-Date watch made of yellow gold in 1965. You’ll find a large selection of Rolex Day-Date watches on 1stDibs.
  • 1stDibs ExpertApril 5, 2022
    When referring to Rolex watches, the term “chocolate'' is referencing the dial and its brown hue. The watches that feature this rich chocolate dial come with a few different metal options and bands, and they’re all made with the luxe quality people have come to expect from Rolex. Shop iconic vintage and contemporary Rolex watches from some of the world’s top boutiques on 1stDibs.
  • 1stDibs ExpertApril 5, 2022
    A Rolex MilSub, the nickname for the Military Submariner, is a style of Rolex watch designed with deep sea divers in mind. The Rolex MilSub was the first watch to be waterproof up to 100m, with newer models water resistant up to 300m. Shop a range of Rolex watches, including the MilSub, on 1stDibs.

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