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Moschino Couture Jewelry & Watches

Italian

The story of Moschino and Moschino Couture begins in the early 1980s, when Franco Moschino (1950–94), a freelance magazine illustrator and Gianni Versace collaborator, founded a label in Italy whose ethos was all about having fun.

Moschino initially pursued a degree in painting at Milan's Brera Academy of Fine Arts during the late 1960s, turning to freelance illustration to help pay his way through school. He found inspiration in Pop art, Dadaism and bold graphics. During the 1970s, he began to work for Gianni Versace’s now-legendary house as a sketcher and freelanced as a clothing designer with other fashion labels. In 1983, encouraged by Versace, he launched his own extravagant and excessive couture collection.

Moschino's expertly tailored, vibrant designs for casual wear and more, each adorned with loud, playful details, spoofed the chic high fashion of the day, and Franco's close relationship with fine art — as well as his eye for innovation — welcomed comparisons to Elsa Schiaparelli over the years. The label’s work essentially mocked the industry even as its hand fed Moschino, with the founder emblazoning shirts with slogans such as “Good taste doesn’t exist” or embroidering jackets with the phrase “Waist of money,” while the theatrical shows were positioned with an undercurrent of critique.

Today, the Metropolitan Museum of Art holds two vintage Moschino handbags in its collection: one shaped like a milk carton and the other an iron.

“Under all the surface witticisms, [Moschino] had a serious knack for running class pieces through a wringer of irony or Surrealism,” observed Vogue. “Chanel-isms were his favorite trope, though he also poked fun at Jean Paul Gaultier’s lingerie dressing and put out pasta bags in a parody of the Prada accessories craze.”

Accessories, jeans and the first men’s collection were presented at the Regal Palace in Milan in 1985, with his Moschino Jeans womenswear collection following in 1986. Then Moschino released Moschino for Women, its first fragrance, the next year in Europe.

In 1988, long before brands had considered the concept of a spin-off, Moschino bowed its cheeky diffusion line for men and women, Moschino Cheap and Chic, during the shows in Milan. The label thrived, adding its first stores in Italy and campaigning for eco-friendly fur. Its retrospective-slash-fashion show “X Years of Kaos” in the early 1990s benefited a children’s AIDS organization.

After Moschino’s untimely death at the age of 44 from AIDS complications, Rossella Jardini, his longtime friend and colleague, took the reins. She carried the torch for nearly 20 years, adding eyewear, watches and jewelry. American designer Jeremy Scott was named creative director in 2013.

Scott, who grew up on a farm and once unveiled a collection of evening dresses charred with burn marks, imbues all his work with a message of inclusion, be it his Fast Food collection in 2014 (hot dog dress included) or Moschino Barbie.

“I don’t care if the critics don’t like me,” Scott told Vogue. “I want to be the people’s designer, like Diana was the people’s princess.”

Find vintage Moschino Couture bags, shirts, pants, jackets and other clothing on 1stDibs.

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Creator: Moschino Couture
Vintage 1989 MOSCHINO Dinner Cutlery Pendant Necklace
Vintage 1989 MOSCHINO Dinner Cutlery Pendant Necklace

Vintage 1989 MOSCHINO Dinner Cutlery Pendant Necklace

By Moschino Couture

Located in Kingersheim, Alsace

Vintage 1989 MOSCHINO Dinner Cutlery Pendant Necklace Features: -100% Authentic MOSCHINO dating 1989 collection. - Massive spoon, knife and fork pendants on a chain necklace. - Gold...

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20th Century Italian Moschino Couture Jewelry & Watches

SS19 Moschino Couture Jeremy Scott Logo W/ 'Shrubs on Metal Gate' Gold Earrings
SS19 Moschino Couture Jeremy Scott Logo W/ 'Shrubs on Metal Gate' Gold Earrings

SS19 Moschino Couture Jeremy Scott Logo W/ 'Shrubs on Metal Gate' Gold Earrings

By Moschino Couture

Located in Los Angeles, CA

SS19 Moschino Couture Jeremy Scott Logo W/ 'Shrubs on Metal Gate' Gold Earrings Additional Information: Material: Metal Color: Metallic Gold Material: Fibre/metal. Pattern: Logo wit...

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2010s Italian Moschino Couture Jewelry & Watches

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AW15 Moschino Jeremy Scott Teddy Bear Ready 2 Bear Clip on Earrings Black Metal
AW15 Moschino Jeremy Scott Teddy Bear Ready 2 Bear Clip on Earrings Black Metal

AW15 Moschino Jeremy Scott Teddy Bear Ready 2 Bear Clip on Earrings Black Metal

By Moschino Couture

Located in Los Angeles, CA

AW15 Moschino Jeremy Scott Teddy Bear Ready 2 Bear Clip on Earrings Black Metal Additional Information: Material: Metal Color: Black/Gold Pattern: Teddy...

Category

2010s Italian Moschino Couture Jewelry & Watches

Vintage MOSCHINO Golden Abanico Fan Pendant Novelty Necklace
Vintage MOSCHINO Golden Abanico Fan Pendant Novelty Necklace

Vintage MOSCHINO Golden Abanico Fan Pendant Novelty Necklace

By Moschino Couture

Located in Kingersheim, Alsace

Vintage MOSCHINO Golden Abanico Fan Pendant Novelty Necklace Measurements: Fan Height: 7.87 inches (20 cm) Wearable Length: 41.73 inches (106 cm) Features: - 100% Authentic MOSCHIN...

Category

20th Century Italian Moschino Couture Jewelry & Watches

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Moschino Couture jewelry & watches for sale on 1stDibs.

Find a range of Moschino Couture jewelry & watches available on 1stDibs. Each of these unique items was designed with extraordinary care, often using gold. We have 4 pieces in this collection as well as a number of other designs by this jeweler.