Fendi Mama Bag

Like other major European luxury fashion houses, Fendi started small. Adele Casagrande was an Italian creative who loved fashion and sold leather and fur accessories from a tiny workshop she opened in Rome in 1918. However, after marrying Edoardo Fendi in 1925, her business model was altered dramatically. Together, the couple changed the boutique’s name to Fendi and moved into a bigger storefront, which quickly became the favorite shop of women all over Italy’s capital city for furs and leathers, such as handbags, coats and accessories.

As time moved on for Adele and Edoardo, the couple began to distribute more responsibility to their five daughters, who assumed management of the company during the 1950s. Fendi’s audience broadened and its profitability has soared over the years, owing to the brand’s fresh perspective on fashion world happenings and innovative sensibility. The maison also has a distinctive relationship with old-world Italian craftsmanship. The Selleria bags were the work of master saddlers in Rome, and Fendi partnered with lace artisans in southern Italy as well as craftsmen in the east trained in the intrecciato (intertwined) technique (an idea that Adele introduced during the 1940s), which, in Fendi’s case, sees an interwoven leather fabric integrated in the creation of its handbags, countering leather’s traditional rigidity with a bag that is soft, versatile and fitted with an alluring slouchy curve.

It wasn’t until 1965, however, when a young German designer named Karl Lagerfeld took the creative helm that Fendi became a world-renowned fashion house. In fact, Lagerfeld, who produced four to five collections yearly for the brand, is credited with creating Fendi’s instantly recognizable double-F logo (which stands for “Fun Furs”) in “less than five seconds.” Until Lagerfeld started designing for the brand, fur was a material mostly associated with heavy coats that few people actually wore. Lagerfeld reimagined fur in creative ways, using it as an accent on purses, cuffs on dress sleeves and collars on wool coats.

Over the ensuing years, Fendi has broken into the home-goods market with Fendi Casa and has become synonymous with luxury fashion, producing such pieces as the iconic Baguette, which was rendered ever popular on the television series Sex and the City. In fact, an entire episode during the third season was dedicated to the “original It bag,” a slim accessory tapered in a manner that recalls its namesake, designed in 1997 by Adele and Edoardo’s granddaughter Silvia Venturini Fendi, who was named creative director of accessories three years earlier.

Perhaps just as well known as its vintage Baguette handbags and creative use of fur is the brand’s devotion to its Italian roots. In 2013, Fendi donated more than 2 million euros to restore Rome’s Trevi Fountain, and when it was reopened to visitors, Fendi hosted its Autumn/Winter 2017 show on top of the landmark.

Fendi was a family-controlled brand until 1999 and is now owned by LVMH. In late 2020, British fashion designer Kim Jones was named the house’s artistic director for womens wear.

Find a wide variety of vintage Fendi handbags and purses, clothing and other accessories on 1stDibs.

Ever since we’ve needed an accessory to carry our personal items when we’re on the go, shoulder bags have proven indispensable. Today, vintage and designer shoulder bags are such a treasured part of fashion history that they even get their own museum exhibitions.

Prior to bags becoming an essential piece of any ensemble for any gender, women wore pockets strung on ribbons as garments that were separate from their gowns, accessible by openings in the fabric. Small handbags and handheld purses were developed before the accessory gained importance as functional and fashionable. Most had more in common with wallets than anything else.

While the bags of the 16th century warranted ornament, such as exteriors embroidered with silver-gilt thread and beads, it wasn’t until the late 18th century and early 19th century that the design and craft of bags had really broadened. Handheld purses were finished with details that were meant to garner attention, and bags were fitted with shoulder straps. A stylish shoulder bag meant that women could tote jewelry, cash and perhaps a decorative snuff box full of tobacco to an evening ball across town.

The early 1900s saw the introduction of gold and silver minaudières. The patenting of these compact bejeweled clutches has been attributed to revered French jewelry house Van Cleef & Arpels, and today they remain a fashion favorite. One of Judith Leiber’s innovative minaudières even earned a role in the movie Sex and the City.

A luxury shoulder bag is a work of art with a long, fascinating origin story, and entire brands and fashion lines have emerged around creating the perfect versions of shoulder bags and top-handle bags. For example, the iconic Hermès Kelly bag, which was popularized by actress Grace Kelly, is a widely coveted, collected and often faked entry from the handbag hall of fame. And while vintage Gucci tote bags have their own dedicated fan base, collectors and lovers of luxury are likely familiar with the Dionysus, a pared-down Gucci shoulder bag that manages to make a substantial statement anyway.

Embrace a classic look with a vintage shoulder bag designed by Chanel, Givenchy or Fendi — find yours on 1stDibs today.