Floral Still Life

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Witold Gordon
Floral Still Life
ca. 1940

About the Item

Beautiful still life by American artist, Witold Gordon (1898-1968). Floral Still Life, ca. 1940. Oil on cardboard panel, 8 x 10 inches; 14.5 x 16.5 inches framed. Excellent condition. Signed lower left. WITOLD GORDON Witold Gordon was born in Poland in the 1880's, graduated from the Warsaw Academy of Fine Arts and fled his homeland during the political upheaval of the early 1900's. His studies continued at the Ecole des Beaux Arts in Paris and in Italy. He first came to the U.S. in 1914, settled in Manhattan, which was to be home until the early 1960s, and established his career as illustrator, designer and muralist. Gordon had met Helena Rubenstein in Paris before coming to the United States, and for many years served as her design consultant on everything from cosmetics packages and advertising, to the Countess Rubenstein Salons and her private art collection. It is likely that his association with Madame Rubenstein was responsible for a series of editorial illustrations in the April, July and August 1915 issues of Vanity Fair; His drawings had the high fashion look we associate with the flapper era of the 1920's. Gordon would try his hand at all aspects of graphic arts, and areas of design beyond those limits. He did the costume designs for Fortza del Destino mounted by the Metropolitan Opera for Caruso in 1918. These costumes were in use until 1944. He started designing theater posters. In 1929 he illustrated the Horace Livright collector's edition of Manuel Komroff's Adventures of Marco Polo. A complete set of these stylish illustrations reside in the collection of the Cooper Hewitt Museum of The Smithsonian Institution. The early 30's were very busy years for Gordon working with Donald Desky on interiors for parts of Rockefeller Center then under construction. He made murals for two public rooms at Radio City Music Hall; History of Cosmetics in the lower level Ladies's Lounge, and A Map of the World in the Gentlemen's Smoking Room on the first mezzanine: the fully painted cartoon for the Africa portion is in the collection of Dr. Carl Weinberg of New York. Both murals remain in place in that Landmarked theater, in fact the Smoking Room and its mural were used as the location for a scene with Glenn Close and Jason Robards, Jr. in the 1994 movie The Paper. Gordon created decorative panels for the Grill of the Rainbow Room, a cocktail lounge atop the RCA Building, now the GE Building were lost during one of many remodelings of that space. With repeal of Prohibition, a splendid show place, the International Casino, was opened across Times Square from the Astor Hotel, also but a memory. The Casino's ramped bar was backed with another Gordon mural, this one destroyed within three years of completion because of the Casino's bankruptcy. He created decorations for the main dining room, cum night club, of the Hotel New Yorker, also lost, but perhaps buried under layers of paint. Another, much earlier and important advertising commission of the period was the design of promotion pieces and posters for the 1932 Olympics Winter Games at Lake Placid. Gordon created the cover for the Marshall Field 1941 Christmas catalogue, a parade of the stores, houses and churches of Main Street. Lesser commissions of the period included mural decoration in the bar of the Edward Stone designed, Richard Mandel House in Bedford Hills, NY. Until theatrical advertising agencies became creative organizations as well as the space buyers they had been, commercial printers, most notably Artcraft Lithograph & Printing Co.,I nc and its predecessor, Golden Printing Service had been responsible for the art and design of posters and display cards for Broadway theater. Witold Gordon was much used by Artcraft in the late 1920's, 30's and 40's. His work graced Theater Guild's Amphitryon 38 with the Lunts, Gilbert Miller's production Tovarich, the Norman Bel Geddes designed and staged Lysistrata and Witold was responsible for one of the theater's most recognized posters, OKLAHOMA! for which he created the bright yellow field scattered with stylized dancers and the title as a diagonal purple sash. All of this work, as printed, is part of the Theater Collection of the Museum of the City of New York, the Harvard Theater Collection, and the Library of Congress. Vanity Fair published 15 small paintings of New York's indigenous art in July 1934 under the title New York Shops You Never See. By "indigenous art" Gordon meant the signs people paint, the bills they post and the at times curious ways they build and decorate their homes and work places. In 1936 Gordon started to design Christmas cards for the American Artists Group. By the time of his death, the Group had published several hundred of his designs. In the mid 1950's, Bloomingdale's selected him to create four successive annual exclusive Christmas card collections as elements in its 'trading up' to the 'up-scale' retailer it is today. New York World's Fair of 1939 40 was a great showplace for Witold Gordon. He executed a mural on the bright blue waved wall of Edward Stone's Food Pavilion II. The Distiller's Building had mosaic fountains, another mural and a very stylish grains motif displayed over the entry, all Gordon designed. If this was not enough, he was called upon for murals in Arkansas' State Pavilion, New Zealand Pavilion and in one of the two House of Jewels. Under the rules for International Expositions as they were, all of this work was destroyed within six months of the Fair's closing. Gordon's work came to the attention of the Rich family of Atlanta, gaining him the commission to do murals for their store's main floor. In order to do the research he needed, Witold and his wife Marie spent several months driving through the South, Gordon recording the buildings and signs he saw along the way and credited by him as America's indigenous art. The murals were to have had a gala unveiling. The event was upstaged by the beginning of World War II. The New Yorker commissioned Gordon to paint eight covers, published during 1944 to 1948. The covers were to be of the New York he saw so well. His sharp eye is revealed in the resulting covers, whether observing a pillow shop in the Lower East Side, a pastry shop in Little Italy, or the sign for a chiropodist's office over the Corn Exchange Bank on Sheridan Square. The original art for the April 6, 1946 issue now in the collection of the Museum of the City of New York depicts marine supply shops along Front Street. After World War II ended, Gordon was called upon to do mural decorations for a projected Edward Stone designed hotel in Panama. A small revolution in that banana republic put an end to the syndicate planning the hotel, and the work was never executed. All that remains of the work, curiously reminiscent of Java and the Java illustrations in Adventures of Marco Polo is the cartoon for a needle point pillow and the pillow itself executed by Marie. In his 60's he slowed down on the assignment portion of his work. He continued to do Christmas cards for the American Artists Group, and was involved in an art oriented fabric design project with Reeves Lewenthal, at Associated American Artists. Theatrical posters continued to occupy some of his talent, but he began to devote almost full time to painting. He is represented in the collections of the Museum of the City of New York, Cooper Hewitt Museum of the Smithsonian Institution, and the Whaling Museum of Sag Harbor not to mention his place in the theater and private collections listed earlier.

Creator:
Witold Gordon (American)
Creation Year:
ca. 1940
Dimensions:
Height: 10 in (25.4 cm)Width: 8 in (20.32 cm)
Medium:
Oil
Movement & Style:
Realist
Period:
1930-1939
Condition:
Gallery Location:
Wilton Manors, FL
Reference Number:
1stDibs: LU24526147672