Art Nouveau Advertising Tile Poster from Canals&Nubiola's Wine Cellar

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Art Nouveau Advertising Tile Poster from Canals&Nubiola's Wine Cellar

About the Item

Art Nouveau Advertising Tile Poster from Canals&Nubiola's Wine Cellar This Advertising tile poster won the firts prize in the International Exhibition in Barcelona 1930. "Wines, champagnes, beers, vermouths and liquors of all kinds went to the best cartoonists to create their female icons: modernist fairies, “manolas”, modern women, exotic figures, but also smiling girls, elegant waiters or thirsty frogs. Also, the refreshing drinks will create their generally feminine, smiling and placid images, which invited a well-deserved break." ... " Besides popular paper posters, the exhibition highlights how advertising adopted other media such as tin, cardboard and ceramic-tile posters. This led to a much broader distribution of the products advertised, particularly in shops, over counters, in shop windows and on façades" .- Design Museum Barcelona. Exhibition : "The Advertising Boom, cardboard and tile posters 1890-1950 Manufactured by "J.M Verdejo Manises" in Valencia ( Spain) : The production of José María Verdejo ceramics factory in Manises stood out in the 20-30s both for the materials used and for the fineness of its designs. He created the tiles with white paste, which provided a refined appearance like that of porcelain, and to design the ornamentation he used sleeves like those of pastry chefs to define the decorative drawing. You can still see plinths and jambs created by Verdejo on the facades of numerous towns such as Torrent, Manises, Almàssera, Alfara or Carlet, and part of his work is deposited in the Manises Ceramics Museum. As an auxiliary construction industry, this type of creation drank from the dominant artistic styles of the time, modernist ( art nouveau) and Art Deco.

Dimensions:
Height: 59.06 in (150 cm)Width: 39.77 in (101 cm)Depth: 0.4 in (1 cm)
Style:
Art Nouveau (In the Style Of)
Materials and Techniques:
Ceramic,Mosaic
Place of Origin:
Spain
Period:
Early 20th Century
Date of Manufacture:
Unknown
Condition:
Wear consistent with age and use. Minor losses. Some tiles from the blue frame are broken.
Seller Location:
Vulpellac, ES
Reference Number:
1stDibs: LU4531227259882