Photography: Eric Laignel
Montblanc Hamburg NW Flagship
Retail by Noé Duchaufour-Lawrance in Hamburg, DE
Montblanc brings the Maison’s essence to life through a new concept boutique. Through the eyes of designer Noé Duchaufour-Lawrance, the immersive retail environment introduces a pure and uncluttered aesthetic, mixing black, white and wood, and revealing the collections in a display that enhances the fine qualities of each piece. The new concept features three main design themes linked to the roots of the Maison: cursive handwriting associated with the Montblanc fountain pen, the emblem and ink shades, the passion for craftsmanship.
