SWOON, the studio

SWOON, the studio is a multi‑disciplinary design firm specializing in luxury branding, interior design, and art direction. Led by founder Samantha Sano and partner Joslyn Taylor, the studio is home to an intrepid crew of designers, artists, writers, makers, editors, illustrators, photographers, and product designers. The diverse creative background of the team allows us to approach projects holistically and create work that is soulful, compelling, and memorable. From retail and residential to hospitality and cultural organizations, we dream, create, and collaborate with clients seeking a fresh perspective, unbounded creativity, and impeccable execution.