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Rachel Berkowitz
"Wednesday, Singer" Contemporary Color Portraiture, Pink, Pop-Culture, Female

2018

About the Item

"Wednesday, Singer," is a portrait taken by Rachel Berkowitz of a Fairfax District resident. This is part of a larger series titled, "Fairfax District." The photograph is available in three sizes, and custom framing is available. This work also looks amazing printed on a metallic mount. Follow our storefront at Gallery 1202 for new listings, and sales. Inquire for special pricing or more prints in this series. Fairfax Royalty is a series photographed by Los Angles-based photographer Rachel Berkowitz, documenting her neighborhood, the Fairfax District. The following excerpt is from her printed book "Fairfax Royalty:" "The neighborhood, especially along Fairfax Avenue, has been transformed from its humbler Jewish roots of delis and bagel bakeries to become the epicenter of the LA hip-hop/ skate-culture scene: an ever-evolving, hyped-up mix of inventive fashion, edgy music, and truly beautiful people...The Fairfax Royalty are the subjects of this study, in which I explore the concepts of portraiture in an age dominated by social media and its fleeting images. I contrived a scenario where I asked: Imagine if only one portrait was all that could be left behind as historical evidence of your life. What ideas about yourself would you project through the portrait? How would the image incorporate your personality and desires? Would the portrait be posed or spontaneous?... This idea was taken to epic proportions by my subjects.” Berkowitz embedded herself into the trend-setting society of Fairfax, and approached it as an actor would approach getting into "character," through method-acting. As Berkowtitz states, she used, "an anthropological perspective...[and] delved directly into the game of trendsetting, absorbing behaviors, fashion and musical tastes set by the street's royalty." This experience was in direct opposition to her London upbringing and forced her to see the dichotomy of these two lifestyles as they molded her career as an artist. Berkowitz not only created a series of photographs during this documentary project but also produced a book and a performance piece during the process.
  • Creator:
  • Creation Year:
    2018
  • Dimensions:
    Height: 37 in (93.98 cm)Width: 27 in (68.58 cm)
  • Medium:
  • Movement & Style:
  • Period:
  • Framing:
    Framing Options Available
  • Condition:
  • Gallery Location:
    Gilroy, CA
  • Reference Number:
    Seller: RB-3-20181stDibs: LU129826324532
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