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Adolphe Jean-Marie (AM) CassandreCassandre Original Vintage Poster 1951 for Venezia Gondolier1951
1951
About the Item
Cassandre originally created this atmospheric image for the Venice Graphic Design Conference in 1951. While they continued to use it for many years, the Italian Tourist Bureau also found it particularly appealing, appropriating it with this text as the official destination poster for Venice.
A.M. Cassandre is one of the most influential poster artists of the mid-twentieth century. His work mixes elements of art deco, cubism and surrealism. Cassandre established his own advertising agency, Alliance Graphique. Along with his innovative art style, Cassandre also developed several typefaces for use in his advertising. In 1936, his posters were exhibited by the Museum of Modern Art in New York. His most notable work advertises the ocean liner Normandie.
This is an Original Vintage Poster. It is not a reproduction. This poster is conservation mounted, linen backed, and in excellent condition. We guarantee the authenticity of all of our posters.
- Creator:Adolphe Jean-Marie (AM) Cassandre (1901 - 1968)
- Creation Year:1951
- Dimensions:Height: 39.5 in (100.33 cm)Width: 24.5 in (62.23 cm)
- Medium:
- Period:
- Condition:
- Gallery Location:Boca Raton, FL
- Reference Number:Seller: 16841stDibs: LU2560216192152
Adolphe Jean-Marie (AM) Cassandre
Cassandre, pseudonym of Adolphe Jean-Marie Mouron (1901 – 1968) was a French painter, commercial poster artist, and typeface designer. Born in Ukraine to French parents, Cassandre moved to Paris as a young man where he studied at the École des Beaux-Arts and at the Académie Julian. The popularity of posters as advertising afforded him an opportunity to work for a Parisian printing house. Inspired by cubism as well as surrealism, Cassandre became successful enough that with the help of partners he was able to set up his own advertising agency called Alliance Graphique, serving a wide variety of clients during the 1930s. He is perhaps best known for his posters advertising travel. His creations for the Dubonnet wine company were among the first posters designed in a manner that allowed them to be seen by occupants in moving vehicles. His posters are memorable for their innovative graphic solutions and their frequent denotations to such painters as Max Ernst and Pablo Picasso. In 1936, his works were exhibited at the Museum of Modern Art in New York City which led to commissions from Harper's Bazaar to do cover designs.
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