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Gyger & Klopfenstein"Grindelwald First" poster, crafted by Gyger & Klopfenstein in the 1950sCirca 1950
Circa 1950
$1,290.29
£960.15
€1,100
CA$1,763.09
A$1,987.60
CHF 1,053.49
MX$24,504.08
NOK 12,806.44
SEK 12,309.03
DKK 8,368.20
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About the Item
The "Grindelwald First" poster, crafted by Gyger & Klopfenstein in the 1950s, is a vivid representation of mid-20th-century Swiss tourism. Designed to attract visitors to the alpine village of Grindelwald, the poster showcases breathtaking imagery of the Bernese Alps, with snow-covered mountains and idyllic ski slopes. The artwork emphasizes the excitement of winter sports, aligning with the post-war boom in recreational skiing and mountain tourism. The vibrant colors and dynamic composition capture the era's spirit of adventure and leisure, making it a compelling piece of travel promotion history.
This poster not only reflects the allure of Grindelwald as a premier ski destination but also exemplifies the visual and cultural trends of its time, where the outdoors and healthy living were celebrated. The craftsmanship of Gyger & Klopfenstein and the printing expertise of Laupen, Bern, contribute to its enduring appeal as both an art piece and a historical document.
Original Poster
Mountain - Switzerland - Ski
Printed by Laupen in Bern
- Creator:Gyger & Klopfenstein
- Creation Year:Circa 1950
- Dimensions:Height: 40.16 in (102 cm)Width: 25.2 in (64 cm)
- Medium:
- Period:
- Condition:Good condition, small tears.
- Gallery Location:PARIS, FR
- Reference Number:1stDibs: LU1792215651602
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