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Howard Koslow
Original Los Angeles (California) 1964 vintage travel poster Mid Century Modern

1964

About the Item

Original 1964 Los Angeles, California vintage travel poster. Professionally archivally linen-backed in mint condition. This is one of four known hand-signed copies that came directly from the artist’s estate. Grade A condition. A poster that is not hand-signed and not in mint condition sold for $3750 at a NYC auction. This original Los Angeles poster showcases a vibrant yellow and orange sunset or sky backdrop, with palm trees prominently featured in the foreground. The cityscape displays colorful houses and swimming pools that are typical of LA neighborhoods, with "Los Angeles" written in stylized red text against the bright sun. The poster possesses a distinctly mid-century modern aesthetic, characterized by bold colors and simplified forms. The renowned artist Howard Koslow designed this iconic Los Angeles travel poster in 1965. Koslow was celebrated for his vibrant and expressive style, which often featured bold colors and modernist interpretations of popular landscapes and landmarks. This artwork perfectly encapsulates the sunny, glamorous vibe of Los Angeles during the mid-century modern era. It highlights LA’s quintessential features, such as lush palm trees, rolling neighborhoods, and backyard pools, all set against a blazing golden sun. The piece's mid-century modern aesthetic highlights an idyllic suburban paradise, depicting Los Angeles as a dream destination for style, leisure, and iconic California sunshine. This poster was originally part of promotional art designed to attract travelers to the city and has since become a cherished collector's item and symbol of the era. Howard Koslow, a painter and illustrator, designed many of the most recognizable stamps issued by the United States Postal Service for over four decades. This includes a 1994 series featuring famous blues and jazz musicians, along with 30 stamps depicting coastal lighthouses. Throughout his lengthy career, he designed over 50 stamps and postal cards on subjects such as the signing of the Constitution, Carnegie Hall, the Brooklyn Bridge, Ellis Island, and, as part of the “Legends of American Music” series, eight blues and jazz masters: Robert Johnson, Bessie Smith, Muddy Waters, Ma Rainey, Jimmy Rushing, Howlin’ Wolf, Billie Holiday, and Mildred Bailey. Some of Koslow's works are displayed at the United States Air Force Academy and the Pentagon. Several of his paintings commissioned by NASA are exhibited at the National Air and Space Museum in Washington, D.C., and at the NASA Art Gallery in Kennedy Space Center. Koslow was also an apprentice to French poster artist Jean Carlu. This is an original vintage lithograph poster and not a reproduction.
  • Creator:
    Howard Koslow (1924 - 2016)
  • Creation Year:
    1964
  • Dimensions:
    Height: 138 in (350.52 cm)Width: 25.38 in (64.47 cm)Depth: 0.3 in (7.62 mm)
  • Medium:
  • Movement & Style:
  • Period:
  • Condition:
    Excellent condition, archival linen-backed, and ready to frame. Hand-signed by the artist. From the artist's private estate. Certificate of Authenticity. This poster as an original, and this condition is truly a gem.
  • Gallery Location:
    Spokane, WA
  • Reference Number:
    Seller: 174251stDibs: LU1404216116342

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