Sofa New York Bis, Rubelli Fabric, Made in Italy

Eticaliving: A philosophy that becomes matter The project Eticaliving, a cobranding between Slow+Fashion+Design and VGnewtrend, was created to meet a market need, increasingly felt and shared. The world of luxury has changed its appearance over the years, moving towards a direction more attentive to the lifestyle than to the status symbols to be exhibited. A natural need for both food, clothing and living, in line with a healthy and ethical style. The Classic shapes of VG and the know-how of Slow+fashion+design have created a line made not so much by products, but by the realization of a philosophy. This is, in fact, Eticaliving: a concept that has become matter, giving life to the Slow Luxury concept. "We create products and uphold values that respect ethics and the environment as a way of life." Luxury today does not follow commercial logic, but is dedicated to the object for a pure passion for creation, for the pleasure of working precious materials using virtuous techniques, to create exclusive objects. VG’s furniture elements have therefore been reinterpreted through the search for sustainable materials and the use of natural fabrics, handcrafted. Eticaliving is identified in blue, gold, its essential lines and its uniqueness. The color Blue is a symbol of tranquility, has the property of generating a sense of relaxation and gives balance to the emotional sphere. Gold is the color of the sun, of purity and opulence, it brings energy and abundance. The dry lines of the furnishings are wrapped in velvet and jeans, the latter made precious by the skilled hands of local artisans who have created textures with an evocative taste, inspired by Mariano Fortuny and the ancient art of shibori. The uniqueness of the fabrics is the uniqueness of Eticaliving: they have been handcrafted and each element has been decorated with a piece. This may be reproduced, but it will never be identical to another, given its manual production. The internal structures, of Venetian processing, are in wood, steel, water foam and kapok. The intention is not to make a pure ecological line, but to create Italian products, worked with professionalism and passion. Eticaliving is a small collection for the living area: a sofa, two armchairs, two armchairs, two tapestries...

VG furniture represent luxury in terms of exclusivity, distinction and high quality. They are the result of sophisticated and exclusive design with a strong identity and are the outc...

VG furniture represent luxury in terms of exclusivity, distinction and high quality. They are the result of sophisticated and exclusive design with a strong identity and are the outc...

VG furniture represent luxury in terms of exclusivity, distinction and high quality. They are the result of sophisticated and exclusive design with a strong identity and are the outc...

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