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Anthony Velonis
Anthony Velonis, Exhibit, Small Sculpture

1937

About the Item

Anthony Velonis (1911-1997) was an extremely innovative artist. He learned the technique of screen printing, also known as silkscreen, (for which he also coined the term serigraphy) while working with a wall paper manufacturer. Unusual for fine prints, the image is made by the artist in the same direction as it will print, as the colored inks are forced through fabric (silk) directly onto a paper surface. (He also invented a machine that could print onto column-shaped items such as cocktail glasses or make-up bottles and a rack system for drying sheets of paper with wet ink in which the sheets are just inches apart.) The technique allows extreme versatility on the part of the artist and the ink tends to sit on top of the paper rather than soak into the fibers. In 1934 Velonis used this new technique on Mayor LaGuardia's NYC Poster Project as an economical improvement on the lithographic process, and then did the same thing on the NYC WPA where he had his own division. Then, during WW II he introduced it into the Army's poster program. The joy of this work 'Exhibit, Small Sculpture,' is that it is a work of art about an exhibit, and so a poster, but also with a design for a sculpture imbedded into the image, with lovely lettering as well. The dimensions are for the sheet of paper. Signed in ink and dated in pencil, on the reverse.
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