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Théophile Alexandre Steinlen
Lait pur de la Vingeanne (Pure Milk from Vingeanne), Lithographic poster.

About the Item

It is framed with black moulding all around. Era: Late 19th to early 20th century, often categorized under the Art Nouveau movement. The poster litho size is 36"x24", print information bottom right "Published and distributed by Portal Publication :td. Novato, California. and bottom right ARL718 LITHO IN U.S.A. The artwork "Lait pur de la Vingeanne", a famous advertising poster created by Théophile Alexandre Steinlen. Steinlen was a Swiss-born French Art Nouveau painter and printmaker, renowned for his posters and depictions of cats. Subject: The poster depicts a little girl sitting at a table, drinking milk or soup, while three cats eagerly watch her, clearly hoping for a share. The vibrant and charming composition was meant to advertise the sterilized milk produced by Quillot Frères (Brothers) in Montigny-sur-Vingeanne, Côte-d'Or, France. Steinlen's posters are characterized by their warmth and simplicity, often featuring domestic scenes infused with charm and humor. Cats, in particular, are a recurring theme in his work. This poster was designed as an advertisement to promote the purity and safety of sterilized milk, a novel concept at the time. During the late 19th century, advertising posters became a popular art form, blending practicality with beauty. Steinlen was a leading figure in this movement, creating works that were both effective advertisements and standalone pieces of art. The promotion of sterilized milk reflected advancements in food safety and public health during this era, when diseases from unpasteurized milk were common. Value and Collectibility:
  • Creator:
    Théophile Alexandre Steinlen (1859 - 1923, French)
  • Dimensions:
    Height: 37 in (93.98 cm)Width: 25 in (63.5 cm)Depth: 0.75 in (1.91 cm)
  • Medium:
  • Movement & Style:
  • Period:
  • Condition:
  • Gallery Location:
    La Canada Flintridge, CA
  • Reference Number:
    1stDibs: LU1027315463572

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