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Otto NielsenOriginal travel poster by Otto Nielsen for SAS to North AmericaCirca 1960
Circa 1960
About the Item
The circa 1960 original travel poster by Otto Nielsen for SAS (Scandinavian Airlines System) promoting travel to North America is a compelling piece that captures the essence of mid-20th century air travel. This poster, featuring a striking image of a bison, is part of a series designed by Nielsen to highlight the diverse destinations served by SAS.
During the 1960s, air travel was rapidly expanding, making far-flung destinations more accessible to a global audience. Scandinavian Airlines System was at the forefront of this expansion, offering routes to numerous international destinations, including North America. The poster by Otto Nielsen, a renowned Danish illustrator, played a significant role in enticing travelers to explore new continents.
Otto Nielsen's artwork is characterized by its vibrant colors and evocative imagery. The depiction of a bison, a symbol of the American wilderness and a testament to the continent's rich natural heritage, serves as an inviting call to adventure. The image suggests the vast and untamed landscapes of North America, from the plains to the national parks, appealing to the spirit of exploration in potential travelers.
Scandinavian Airlines System, through posters like this, positioned itself as a premier airline offering not just transportation but a gateway to new experiences. The poster’s design emphasizes the airline's commitment to comfort, reliability, and a touch of Scandinavian elegance, making it an attractive choice for travelers. The imagery of the bison effectively conveys a sense of grandeur and the promise of encountering the majestic and the wild in North America.
This travel poster not only promotes the destination of North America but also highlights the modernity and convenience of flying with SAS. The striking image of the bison would have resonated with travelers, symbolizing the rugged beauty and expansive landscapes that awaited them across the Atlantic. It was an invitation to explore the cultural and natural wonders of a new world.
In summary, the circa 1960 travel poster by Otto Nielsen for SAS serves as an iconic piece of advertising art. It reflects the excitement of the jet age, the allure of discovering North America, and the role of Scandinavian Airlines System in making such journeys possible. This poster exemplifies the power of visual art in capturing the imagination and inspiring a sense of adventure and exploration.
Airline - Tourism - Animals
Andreasen & Lachmann Copenhagen
- Creator:Otto Nielsen (1916 - 2000, Danish)
- Creation Year:Circa 1960
- Dimensions:Height: 39.38 in (100 cm)Width: 24.41 in (62 cm)
- Medium:
- Period:
- Condition:Good condition.
- Gallery Location:PARIS, FR
- Reference Number:1stDibs: LU1792214473872
The Artist's name is Otto Nielson he was Danish and painting for SAS from 1946-1993. He used the sign with the initials: Otto Nielsen (1916-2000) was born in Aarhus, Denmark, where he was educated at Gustavus Bach's Character College in 1934-35. He loved to travel, and he started work with the airline DDL in 1946 before moving to SAS Airlines, his work was reproduced on SAS calendars and travel posters from 1954 to 1976. Otto Nielsen was an illustrator for various authors' works, including 1001 Nights in New Translations 1976-80 with 1600 drawings. He wrote and illustrated many books, including travel books. In 1973 and 1993 he made posters for the Tivoli Gardens. He also provided artwork for several magazines and his artwork Grace - the Lounge at Idlewild Airport in New York. Otto Nielsen's artwork has been exhibited at the Musee des Baux Arts in Liege, Moderna Museet in Stockholm, Decorative Art, and Museum of Vilanowie in Poland. In addition, Otto Nielsen's works are represented at the Museum of Decorative Arts, the Museum of Danish Cartoonists, the Danish Revy Museum, the Danish Poster Museum, the Arts Museum, the Moderna Museet, and the Bryn Artiyn Library in Pennsylvania. He also wrote and illustrated many books, including travel books. In 1973 and 1993, he made posters for the Tivoli Gardens.
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