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Rene VincentOriginal Porto Ramos Vintage Poster by Rene Vincent C1920 for Tonyc1920
c1920
About the Item
This iconic poster of the Ramos-Pinto Company illustrated by Rene Vincent advertises the famous port wine featuring two lovers in profile leaning into one another with only a famous glass of the irresistible Porto Ramos between their lips. An anxious cupid awaits below with bow in hand, using the delicious drink as his arrow. This image is still very much associated with the company to the present date.
René Vincent (1879-1936) was a French illustrator who was prevalent in the 1920s-1930s. He worked in an Art Deco style and became famous for his poster designs. Vincent had a design style of distorting perspective and dynamism. He was influential in the Art Deco movement in the period between the two world wars. Vincent studied at the Ècole des Beaux-Arts, at first he studied architecture, then changed to graphic arts and ceramics courses. He was also an illustrator for La Vie Parisienne, The Saturday Evening Post, L’Illustration and Fantiso, with most of his contributions to these magazines being fashion illustrations. He created many advertisements for Bugatti, Peugeot, Michelin, and Shell Oil Company. However, his most recognizable work is the circa 1920 Porto Ramos Pinto poster.
Founded by Adriano Ramos Pinto in 1880, Casa Ramos Pinto became for noted its innovative marketing strategies. The company quickly became known for its continuous wine research and devotion to the packaging and promotion of the product. As a result of Ramos-Pinto’s ingenuity, the company quickly became responsible for half of the wine exported into South America. In 1990, the Casa Ramos Pinto joined the Roederer Group, a French champagne house in business for over two centuries.
This is an Original Vintage Poster. It is not a reproduction. This poster has a varnish finish, is linen-backed and conservation mounted and in excellent condition. We guarantee the authenticity of all our posters.
- Creator:Rene Vincent (1879 - 1936, French)
- Creation Year:c1920
- Dimensions:Height: 21 in (53.34 cm)Width: 14.25 in (36.2 cm)
- Medium:
- Period:
- Condition:
- Gallery Location:Boca Raton, FL
- Reference Number:Seller: 21671stDibs: LU2560215663782
Rene Vincent
Vincent only got to devote a little time to posters once he was in his forties, after working for many years in various publications--mainly humor and fashion magazines--and decorative design. However, once he made the switch, he produced prolifically posters, even using additional pseudonyms. He preferred sleek automotive posters but also produced a large body of work for other clients. Most notable are the many designs, from about 1920 to 1930, for the Au Bon Marche department store. They combine humor, emotional appeal, and elegance in equal proportions to magnificent ends. He was influential in the Art Deco movement in the period between the two world wars. Rene Vicent was an illustrator for La Vie Parisienne, The Saturday Evening Post, L'Illustartion, and Fantiso; most of his contributions to these magazines were fashion illustrations. He created many advertisements for Bugatti, Peugeot, Michelin, and Shell Oil Company. His most recognizable work is the Porto Ramos Pinto poster.
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