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Fernando NataliciArea Nightclub poster 1984 (Area nightclub New York)1984
1984
About the Item
Area Nightclub 1984:
A RARE original 1984 street poster for the seminal & much legendary 1980s New York nightclub Area, uniquely featuring an alien-like Ronald Reagan; a poster that was plastered throughout the streets of downtown Manhattan in the days leading up to Halloween 1984 (referenced in final listing image). This striking work is featured in the club's acclaimed book 'Area 1983-1987' and was exhibited at The Hole Gallery in New York as part of their noted Area exhibition. Well-preserved.
Offset lithograph; 35 x 23 inches.
Good overall vintage condition. Minor signs of handling and some scattered surface creasing.
From an edition of unknown with few known to have survived.
Provenance: Area designer Fernando Natalici.
Area opened its doors in September 1983 and virtually overnight became the nexus of one of the most vibrant Downtown art and club scenes in New York. Every six weeks, they transformed the enormous space at 157 Hudson with a different art exhibit & performance theme. Area was the place where A-listers such as Andy Warhol, Francesco Clemente, Julian Schnabel, Madonna, JFK Jr. & many others went to see and be seen: A place where Basquiat DJ'd, while Keith Haring and Andy Warhol produced several installations. Area's wildly creative invitations became the hottest tickets in town and instantly collectible art in and of themselves.
Literature/References:
pg. 169, Area: 1983-1987 by Eric Goode Jennifer Goode (pub. by Abrams 2013).
New York Magazine 2013: "It Was the Hottest Club in Town."
New York Times November 2013: "Waking Area Nightclub From the Dead".
Exhibitions:
'Area: The Exhibition': The Hole Gallery NYC November 2013.
Area: Further History (New York Magazine 11/1/13):
"Influenced equally by sixties-era happenings and the gonzo childhoods of its proprietors, Area opened its doors in 1983. The club, unlike any that came before it, underwent a painstaking transformation roughly every six weeks, with themes like Confinement, Suburbia, and Science Fiction that incorporated elaborate art installations with taxidermied bears, live monitor lizards, and enemas. The dramatics spilled out onto Hudson Street, where desperate crowds surged behind a velvet rope. Inside, bonked-out celebrities mingled, Bianca Jagger watched Ed Koch work out, and Sting partied with Donny Osmond. Grace Jones refused to use the coatroom—someone followed her, coat in hand, instead. Eventually times changed, and competition from other venues thinned Area’s dance floor. “People always measure the success of a thing by its longevity,” says Eric Goode, Area’s co-owner, “but the entire point of Area was its impermanence.”
Related categories:
Keith Haring. Basquiat Area. Eric Goode. Andy Warhol. Basquiat Jennier Goode. 1980s. Pop Art. Fernando Natalici.
- Creator:Fernando Natalici (1949, Brazilian)
- Creation Year:1984
- Dimensions:Height: 35 in (88.9 cm)Width: 23 in (58.42 cm)
- Medium:
- Movement & Style:
- Period:
- Condition:
- Gallery Location:NEW YORK, NY
- Reference Number:1stDibs: LU354316057012
Fernando Natalici
Fernando Natalici is best known for his iconographic documentation of the downtown Manhattan art scene of the mid-70s and early 80s. Natalici’s portfolio includes sought after images of a young Patti Smith, Blondie, Talking Heads, Keith Haring, The Ramones and more. As an Art Director, Natalici has played a key role in creating memorable visuals for historic NY venues such as CBGB's, The Mudd Club, Area and Danceteria.
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Unsigned from an edition of unknown.
Further About:
In 1983 Keith Haring teamed up with award-winning choreographer and dancer Bill T. Jones, founder of the Bill T. Jones/Arnie Zane Dance Company. Keith and Bill met in London in 1983 at a time when the graffiti artist was opening a major show at the Robert Fraser Gallery, and together they produced a series of exceptional collaborations in both performance and drawing.
Keith Haring was an American artist and social activist known for his illustrative depictions of figures and symbols. His white chalk drawings could often been found on the blank poster marquees in New York’s public spaces and subways. “I don't think art is propaganda,” he once stated. “It should be something that liberates the soul, provokes the imagination and encourages people to go further. It celebrates humanity instead of manipulating it.” Born on May 4, 1958 in Reading, PA, he grew up in neighboring Kutztown, where he was inspired to draw from an early age by Walt Disney cartoons and his father who was an amateur cartoonist. After briefly studying commercial art in Pittsburgh, Haring came across a show of the works of Pierre Alechinksy and decided to pursue a career in fine art instead. He moved to New York in the late 1970s to attend the School of Visual Arts, and soon immersed himself in the city’s graffiti culture. By the mid-1980s, he had befriended fellow artists Andy Warhol, Kenny Scharf, and Jean-Michel Basquiat, and collaborated with celebrities like the singer Grace Jones. Diagnosed with HIV/AIDS in 1988, Haring’s prodigious career was brief, and he died of AIDS-related complications on February 16, 1990 at the age of 31. Before his death, Haring established the Keith Haring Foundation, a non-profit committed to raising awareness of the illness through art programing and community outreach. Throughout his career, Haring made his art widely available through the location of his murals, as well as through the Pop Shop—Haring's own storefront which he used to sell his memorabilia.The artist’s mural Crack is Wack (1986), can still be seen today on a retaining wall along FDR Drive in Manhattan. Haring’s works can be found in the collections of The Museum of Modern Art in New York, the Los Angeles County Museum of Art, the Art Institute of Chicago, and the Smithsonian American Art Museum in Washington, D.C.
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By Fernando Natalici
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Area Nightclub Archive 1983-1987:
A collection of 40+ items (including approx 30 club invitations) spanning the history of the seminal 1980s New York nightclub known as "Area".
Area opened its doors in September 1983 and virtually overnight became the nexus of one of the most vibrant Downtown art and club scenes in New York. Every six weeks, they transformed the enormous space at 157 Hudson with a different art exhibit & performance theme. Area was the place where A-listers such as Andy Warhol, Francesco Clemente, Julian Schnabel, Madonna, JFK Jr. & many others went to see and be seen: A place where Basquiat DJ'd, while Keith Haring and Andy Warhol produced several installations. Area's wildly creative invitations became the hottest tickets in town and instantly collectible art in and of themselves. Further details:
Comprised of 40+ items in total: approx 30 club invitations; 3 original darkroom photographs taken by & signed by Fernando Natalici - the art designer of each piece; 6 drink tickets; 2 original mailing envelopes; a Halloween handkerchief invite; plus an original advertisement proof for the 80s fashion publication Details Magazine (image 4).
Invitation dimensions ranging from: 9.5 inches on the longest side to 3.5 inches on the shortest side + 1 invite folding out to 11x17 inches (image 8). 3 signed silver gelatin photographs measuring: 8x10 inches (2 works) & 5x7 inches (1 work); Ad proof (image 4): 11x15 inches.
Most pieces generally in good overall vintage condition; with a couple or more invites in fair condition.
Provenance:
Obtained directly from the club's original graphic designer, Fernando Natalici. Rare and not to be passed upon.
Literature/References:
Area: 1983-1987 by Eric Goode Jennifer Goode (pub. by Abrams 2013).
New York Magazine 2013: "It Was the Hottest Club in Town."
New York Times November 2013: "Waking Area Nightclub From the Dead".
Exhibitions:
'Area: The Exhibition': The Hole Gallery NYC November 2013.
Area: Further History (New York Magazine 11/1/13):
"Influenced equally by sixties-era happenings and the gonzo childhoods of its proprietors, Area opened its doors in 1983. The club, unlike any that came before it, underwent a painstaking transformation roughly every six weeks, with themes like Confinement, Suburbia, and Science Fiction that incorporated elaborate art installations with taxidermied bears...
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