Leopoldo Metlicovitz

Sunlight Sapone - Vintage Adv Lithograph by L. Metlicovitz - 1900 ca.

1900 ca.

Image dimensions: 15.3x26.5 cm. La Sera is an amazing colored lithograph on cardboard, realized by the Italian artist and one of the fathers of the modern Italian poster art, Leopoldo Metlicovitz (Trieste, 1868 - Ponte Lambro, 1944) and printed around 1900 by G. Ricordi and C. Milano, Milan. Monogrammed on plate on the right margin at the center. A fashionable vintage Art Nouveau advertising poster of the Italian magazine "La Sera" in excellent condition except for two abrasions of the paper on the lower corners of the sheet and a minor rip on the higher left margin. These defetcs do not affect the image. This Modern original poster shows the Metlicovitz's full mastery of the artistic medium, has the dignity of an object of art to collect and could be a colorful piece for your sophisticated home furniture. Leopoldo Metlicovitz (Trieste, 1868 - Ponte Lambro, 1944) The Italian painter, illustrator, theatrical and advertising scenographer is considered one of the precursors of Futurism and, together with Leonetto Cappiello, Adolf Hohenstein, Giovanni Maria Mataloni and Marcello Dudovich, one of the fathers of modern Italian poster art. He began his artistic career at the age of fourteen working as an apprentice in a typography in Udine, where he learned the technique of lithography. Here he is noticed by Giulio Ricordi, owner of the namesake Officine Grafiche, who invites him to Milan to work as a lithographer. In 1892, after collaborating with Tensi, a photographic product company, he returned to Ricordi as technical director. At the same time, he entered the theatrical environment and began his career as a set designer and costume designer at La Scala. The Mele di Napoli tailoring company entrusted him with the task of advertising his clothes and in 1906, on the occasion of the great Universal Exposition in Milan, he won the competition for the fair poster, establishing himself also as a poster artist and then collaborating with several magazines as an illustrator. For Ricordi he takes care of the illustrations of calendars, opera librettos, postcards. Other famous images created by him are those for the poster of the film Cabiria, a blockbuster of the silent film scripted by Gabriele D'Annunzio, and the trademark that is still used today by the Brothers Branca Distilleries, producers of Fernet Branca...

Image dimensions: 26x18.8 cm. Superator is an amazing colored lithograph on cardboard, realized by the Italian artist and one of the fathers of the modern Italian poster art, Leopoldo Metlicovitz (Trieste, 1868 - Ponte Lambro, 1944) and printed in 1914 by G. Ricordi and C. Milano, Milan. This is a wonderful vintage Art Nouveau advertising poster for the "Superator, stufa a gas d'alcool, Distillerie italiane Milano, Via Torino 51 - Via S. Vito 41", representing the gas stove to published. inscriptions printed on lower margin, under the image: "L. Metlicovitz / Off. G. Ricordi and C. Milano / 100 x 140". In excellent conditions, as good as new. This modern original poster shows the vintage Art Nouveau taste and Metlicovitz's full mastery of the artistic medium, has the dignity of an object of art to collect and could be a colorful and fashionable piece for your sophisticated home furniture. Leopoldo Metlicovitz (Trieste, 1868 - Ponte Lambro, 1944) The Italian painter, illustrator, theatrical and advertising scenographer is considered one of the precursors of Futurism and, together with Leonetto Cappiello, Adolf Hohenstein, Giovanni Maria Mataloni and Marcello Dudovich, one of the fathers of modern Italian poster art. He began his artistic career at the age of fourteen working as an apprentice in a typography in Udine, where he learned the technique of lithography. Here he is noticed by Giulio Ricordi, owner of the namesake Officine Grafiche, who invites him to Milan to work as a lithographer. In 1892, after collaborating with Tensi, a photographic product company, he returned to Ricordi as technical director. At the same time, he entered the theatrical environment and began his career as a set designer and costume designer at La Scala. The Mele di Napoli tailoring company entrusted him with the task of advertising his clothes and in 1906, on the occasion of the great Universal Exposition in Milan, he won the competition for the fair poster, establishing himself also as a poster artist and then collaborating with several magazines as an illustrator. For Ricordi he takes care of the illustrations of calendars, opera librettos, postcards. Other famous images created by him are those for the poster of the film Cabiria, a blockbuster of the silent film scripted by Gabriele D'Annunzio, and the trademark that is still used today by the Brothers Branca Distilleries, producers of Fernet Branca...

Verde e Azzurro is a colored lithographed original manifesto on cardboard, realized around 1914 by the Italian artist Enrico Sacchetti. Printed by Officine Ricordi, Milan, this adver...

Image dimensions: 26x18.2 cm. S. Petrus is a beautiful colored lithograph on cardboard, realized by the Polish illustrator Franz Laskoff and printed aro...

Louis John RHEAD (1857-1926) The Sun Original lithograph Printed signature in the plate On vellum Size 39 x 29 cm (c. 15.3 x 11.4") INFORMATION : Plate 8 of "Les Maîtres de l'Affi...

Original La Croix-Soleil, artist Leonetto Cappiello (1875 - 1942) lithograph vintage poster. This La Croix-Soleil lithograph is an original, archival linen backed and ready to fra...

Giovanni Mataloni Incandescence, 1897 Original lithograph Printed signature in the plate Printed on paper vélin Size 40 x 29 cm (c. 15.7 x 11.4") INFORMATION : Plate 72 of "Les Maîtres de l'Affiche", Paris, 1897, printed by l'Imprimerie Chaix. Bears the blind stamp of the editor bottom right. This image was created for an Italian advertisement...

Leonetto Cappiello, a pioneering figure in the world of poster art, left an indelible mark on advertising through his innovative and captivating designs. Among his exceptional creati...